Laung Laachi (song)

Last updated
"Laung Laachi"
Laung Laachi song.jpg
Song by Mannat Noor
from the album Laung Laachi
LanguagePunjabi
Released8 March 2018 (2018-03-08)
Format Digital download
Studio Villagers Film
Length2:40
Label T-Series
Composer(s) Gurmeet Singh
Lyricist(s) Harmanjit

Laung Laachi is a Punjabi song sung by Mannat Noor from the movie Laung Laachi . [1] On 20th December, Laung Laachi became first Indian song to reach the landmark of 1 billion views on YouTube and is credited as India's most viewed music video. The song was released on 21st February 2018. [2]

Contents

Music video

The music video is directed by Amberdeep Singh, and stars Neeru Bajwa, Ammy Virk, and Singh in it. Choreography was done by Arvind Thakur and Ritchie Burton. In an interview, Singh told that the video was shot three times.

The song was released by T-Series on 21 February 2018, and as of 20 December 2019, has received over 1 billion views, becoming the first Indian music video to achieve this milestone. [3] [4] [5] [6] [7] [8]

Background

The song was produced for the soundtrack of the movie Laung Laachi. It has a retro feel to it using real instruments with a typical Punjabi beat.

Credits

Reception

It is the most streamed Indian music video with popularity among India, Pakistan, Bangladesh and globally. [9] The song topped the UK Asian Music Chart by OCC. [10]

Recreations

The Hindi version from the movie Luka Chuppi named "Tu Laung Main Elaichi" was released by T-Series, sung by Tulsi Kumar. [11] There are many popular covers of the song like in Pashto language, male versions uploaded by independent creators on YouTube.

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References

  1. "Punjabi songs that ruled hearts and YouTube in 2018". www.radioandmusic.com. Retrieved 2019-04-20.
  2. "Laung Laachi crosses 1 Billion". AlphaPunjabi. 2019-12-20. Retrieved 2019-12-22.
  3. "Ranked: Top 50 - All Time Most viewed Indian/Bollywood Songs of All Time". Bollytube.online. 2019-09-08. Retrieved 2019-09-08.
  4. "74 करोड़ बार देखा गया नीरु बाजवा का Laung Laachi, Ammi Virk ने बोला Youtube का शुक्रिया– News18 हिंदी". News18 India. 2019-03-28. Retrieved 2019-04-20.
  5. "Laung Laachi Becomes India's Most Watched Video With Over 755 Million Views". PTC Punjabi. 2019-03-26. Retrieved 2019-04-20.
  6. "Here's what Indians watched most on YouTube in 2018 - Latest News | Gadgets Now". Gadget Now. 2018-12-06. Retrieved 2019-04-20.
  7. "Lookback at 2018's top 5 Punjabi film music albums!". in.com. Retrieved 2019-04-20.
  8. Taneja, Parina (2018-10-16). "Punjabi song Laung Laachi sensation Mannat Noor opens up about #MeToo Movement". www.indiatvnews.com. Retrieved 2019-04-20.
  9. Taneja, Parina (2018-07-11). "Pakistan boy gets the Internet Talking with his groovy dance moves on 'Laung Lachi' song, see viral video". www.indiatvnews.com. Retrieved 2019-04-20.
  10. "Asian Music Chart Top 40 | Official Charts Company". www.officialcharts.com. Retrieved 2020-02-17.
  11. "Watch: Singer Tulsi Kumar shows off her moves on her song 'Tu Laung Main Elaachi' from 'Luka Chuppi' - Times of India". The Times of India. Retrieved 2019-04-20.