Living on the Veg

Last updated

Living on the Veg
Living on the Veg.jpg
Created byHenry Firth and Ian Theasby
Presented byHenry Firth and Ian Theasby
Country of originUnited Kingdom
Original languageEnglish
No. of series1
No. of episodes10
Production
Production companyRock Oyster Media
Original release
NetworkITV
Release12 January (2020-01-12) 
15 March 2020 (2020-03-15)

Living on the Veg is a British vegan cookery programme that first aired in 2020 on ITV. It is hosted by the cookery writers and bloggers Henry Firth and Ian Theasby, a duo known as BOSH!. Each episode features a series of recipes cooked by Firth and Theasby, and a guest who talks with the hosts about food and their work. It is produced by produced by Rock Oyster Media and distributed by Cineflix Rights. [1] Living on the Veg is ITV's first vegan cooking programme.

Contents

Production

Firth and Theasby met at High Storrs School in Sheffield as children and became friends. The pair became vegan in 2015; Theasby first, with Firth following after seeing Cowspiracy . [2] [3] They then formed BOSH!, producing vegan cookery videos for YouTube and social media, garnering over a billion views. [4] They authored a series of successful cookery books, as well as How to Live Vegan, a book about living as a vegan in a non-vegan world. [5] [3] As early as 2017, Firth and Theasby hoped to host the first vegan cookery show. [3]

They pitched the idea to a range of production companies, but had no initial success. They were then approached by Plymouth-based production company Rock Oyster Media, who asked if the pair had considered producing a vegan cookery programme. [3]

In producing Living on the Veg, Firth and Theasby hoped to appeal beyond the vegan market, to flexitarian and even meat-eating audiences. [3]

The first episode, which was aired on 12 January 2020, [6] featured sponsorship from the supermarket Waitrose, along with ITV's other Sunday morning cookery programming. This led to a backlash from vegans, as the Waitrose adverts featured non-vegan products and footage of farmed animals. Spokespersons from The Vegan Society and PETA argued that Waitrose could have used the adverts to showcase their plant-based products. Waitrose apologised, explaining that they were not aware of the content of Living on the Veg in advance, and explained that they were speaking to ITV to "make sure that all foods featured in the future are more matched to the topics in the show". [4]

Format

The first series was made up of ten one-hour episodes, airing weekly on Sunday mornings. On the programme, Firth and Theasby produce a series of vegan foods, for a range of meals, including "pizzas, burgers, curries, pies, big breakfasts, [and] decadent desserts". [7] [8] They aim to walk viewers "through a new weekly menu every episode". [9] Every episode features a guest. [4] The tone is light-hearted, featuring back-and-forth between Firth and Theasby. [3]

Episodes

Episode numberFirst broadcast dateRecipesGuest
112 January 2020 [7] Roast dinner; avocado snack hacks; curry house jalfrezi; English ploughman's sandwich; sticky toffee pudding Sadie Frost [10]
219 January 2020Full English breakfast; lasagne; burgers; nut-based snack hacks; salted caramel apple crumble Alex Beresford
326 January 2020Paella; Texas BBQ pizza; beetroot ravioli with slaw (by Day Radley); houmous snack hacks; Victoria spongeDay Radley
42 February 2020Party poppers with Asian BBQ sauce; Barcelona breakfast burrito and Green Goddess smoothie; mushroom Wellington; aubergine katsu; banana bread doughnuts Prue Leith
59 February 2020Thai jackfruit "fishcakes"; piri piri chorizo bake; faux gras pate (by Alexis Gauthier); smoothie snack hacks; mini banoffee meringues Alexis Gauthier
616 February 2020Shepherd's pie; cookies; roasted vegetable farinata (by Sal Dhalla); sushi; Bakewell tart and custardSal Dhalla
723 February 2020Braised jackfruit chilli; Camembert Hedgehog; Korean carrot and sesame pancakes (by Anna Jones); mezze layer cake; aquafaba chocolate mousse Anna Jones
81 March 2020Vegan crispy aromatic duck; cauliflower wings and ranch dressing; miso-glazed aubergine (by Luke Robinson); vegetable stew; pain au chocolate cakeLuke Robinson
98 March 2020Pastaball marinara; French toast; BBQ glazed ribs (by Meriel Armitage); crisy chilli tofu; peanut butter and jelly browniesMeriel Armitage
1015 March 2020Seaside pie; chilli and nachos; harissa hotpot (by Rachel Ama); burrito cake; New York baked cheesecake Rachel Ama

See also

Related Research Articles

<i>Coronation Street</i> British television soap opera (since 1960)

Coronation Street is a British television soap opera created by Granada Television and shown on ITV since 9 December 1960. The programme centres on a cobbled, terraced street in the fictional town of Weatherfield in Greater Manchester. The location was itself based on Salford, the hometown of the show's first screenwriter and creator, Tony Warren.

<span class="mw-page-title-main">Harry Hill</span> English comedian (born 1964)

Matthew Keith Hall, known professionally as Harry Hill, is an English comedian, presenter and writer. He pursued a career in stand-up following years working as a medical doctor, developing an offbeat, energetic performance style that fused elements of surrealism, observational comedy, slapstick, satire and music. When performing, he usually wears browline glasses and a dress shirt with a distinctive oversized collar and cuffs.

Nadia Sawalha is an English actress, television personality, writer, TV cook and vlogger. She is best known as a long-term regular panellist on the ITV daytime talk show Loose Women, being one of the original panellists from its start in 1999 until 2002, before returning to the show in 2013 after a panellist revamp. She played the role of Gina in the ITV comedy Second Thoughts from 1992 to 1994, and Annie Palmer on the BBC One soap opera EastEnders from 1997 to 1999. She has also had minor roles in The Bill, Casualty, Benidorm and 99-1. Sawalha presented a number of television programmes in the early 2000s, whilst taking a break from Loose Women.

Judith Adele Finnigan is an English television presenter and writer. She co-presented ITV's This Morning and the Channel 4 chat show, Richard & Judy (2001–2008) alongside her husband Richard Madeley. Her debut novel Eloise, published in 2012, was a Sunday Times bestseller. Her second novel, I Do Not Sleep, was published in 2015.

<span class="mw-page-title-main">Rick Stein</span> English chef

Christopher Richard Stein, is an English celebrity chef, restaurateur, writer and television presenter. Along with business partner Jill Stein, he runs the Stein hotel and restaurant business in the UK. The business has a number of renowned restaurants, shops and hotels in Padstow along with other restaurants in Marlborough, Winchester and Barnes. He is also the head chef and a co-owner of the "Rick Stein at Bannisters" restaurants in Mollymook and Port Stephens in Australia, with his second wife, Sarah. He writes cookery books and has presented numerous cookery series for the BBC.

<span class="mw-page-title-main">Phillip Schofield</span> English television personality (born 1962)

Phillip Bryan Schofield is an English television personality, known for presenting a wide range of high-profile programmes for the BBC and ITV from 1982 to 2023; presenting BBC programmes from 1985 to 1993 and 2001 to 2006 and ITV programmes from 1993 to 2023.

<span class="mw-page-title-main">Reggie Yates</span> British actor and media personality (born 1983)

Reginald Yates is a British television presenter, actor, writer and director with a career spanning three decades on screen as an actor, television presenter and radio DJ. Yates played Leo Jones in Doctor Who and has worked at the BBC in radio and television–presenting various shows for BBC Radio 1 for a decade as well as hosting the BBC One singing show The Voice UK, hosting the first two series with Holly Willoughby.

<i>Here Come the Double Deckers!</i> 1971 British childrens TV series

Here Come the Double Deckers! is a 17-part British children's television series originally broadcast in 1971 on BBC1, revolving around the adventures of seven children whose den was an old red double-decker London bus in a scrap yard. The programme made its US debut on 12 September 1970 at 10:30 am ET on ABC. The entire series was released on DVD in the UK on 1 November 2010.

<span class="mw-page-title-main">Lorraine Chase</span> British actress

Lorraine Chase is an English actress and former model. She became well known for her strong south east London accent and frequent use of cockney slang, and found fame through a series of television adverts for Campari before embarking on an acting career. She is best known for playing the role of Steph Stokes in ITV soap opera Emmerdale from 2002 to 2006, with a brief return in 2013. Her partner, John Knight, died from cancer in 1996.

<span class="mw-page-title-main">James Martin (chef)</span> English chef and television presenter (born 1972)

James Martin is a British chef and television presenter, best known for his television work with the BBC and ITV.

<i>Charlie Brookers Screenwipe</i> Television series

Charlie Brooker's Screenwipe is a British television review comedy programme created and presented by Charlie Brooker and broadcast on BBC Four. The programme contains reviews of current shows, as well as stories and commentary on how television is produced.

<i>Itll Be Alright on the Night</i> British TV bloopers series (since 1977)

It'll be Alright on the Night is a British television bloopers programme broadcast on ITV and produced by ITV Studios. It was one of the first series created with the specific purpose of showing behind the scenes bloopers from film and TV.

Kevin Woodford is a British celebrity chef and television personality.

Ching-He Huang (Chinese: 黃瀞億; pinyin: Huáng Jìngyì; Wade–Giles: Huang2 Ching4-i4;, often known in English-language merely as Ching, is a Taiwanese-born British food writer and TV chef. She has appeared in a variety of television cooking programmes, and is the author of nine best-selling cookbooks. Ching is recognized as a foodie entrepreneur, having created her own food businesses. She has become known for Chinese cookery internationally through her TV programmes, books, noodle range, tableware range, and involvement in many campaigns and causes.

<span class="mw-page-title-main">Gino D'Acampo</span> Italian-British celebrity chef and media personality (born 1976)

Gennaro Sheffield D'Acampo is an Italian celebrity chef, television personality, and writer. Based in the United Kingdom, he is best known for his food-focused television shows and cookbooks.

This is a list of British television related events from 1998.

...on Television or ...on TV, is a long-running late night television programme on ITV. The programme, which was made first by LWT and then Granada Productions, featured a number of clips from unusual or amusing television programmes and commercials from around the world.

BOSH! is a duo of English vegan chefs from Sheffield consisting of Henry Firth and Ian Theasby. They rose to fame in 2016 with the launch of their YouTube channel, and have gone on to host the ITV1 television programme Living on the Veg and author a number of books. Their eponymous vegan cookbook ranked fifth in the Sunday Times Bestsellers chart in 2018, and is among the top 50 best-selling UK cookbooks of all time.

<i>BOSH!</i> (book) 2018 cookbook

BOSH!: Simple Recipes. Amazing Food. All Plants. is a 2018 cookbook by the British duo of the same name, known for their vegan recipes.

References

  1. "love of veg". www.rockoystermedia.co.uk. Retrieved 18 April 2022.
  2. Blackledge, Richard (21 November 2019). "Sheffield's BOSH! to present their own TV series about vegan cookery". The Star . Sheffield. Retrieved 26 January 2020.
  3. 1 2 3 4 5 6 Scott, Catherine (26 January 2020). "Meet the vegan sensations from Sheffield who now have their own TV show". The Yorkshire Post . Archived from the original on 26 January 2020. Retrieved 26 January 2020.
  4. 1 2 3 Carpani, Jessica (18 January 2020). "Waitrose apologises for offending vegans by advertising meat and dairy during ITV's first plant-based cooking show". Daily Telegraph . Retrieved 26 January 2020.
  5. Sitwell, William (24 September 2019). "At home with the Bosh! boys: but how much sense does their new vegan manifesto make?". Daily Telegraph . Retrieved 26 January 2020.
  6. "Our debut TV show starts on Sunday 12th January on ITV 1 at 10.30am!". Twitter. Retrieved 18 April 2022.
  7. 1 2 "Living On The Veg". ITV. 18 December 2019. Archived from the original (press release) on 7 March 2020. Retrieved 26 January 2020.
  8. Chandler, Mark (22 November 2019). "BOSH! duo serve up vegan cookery show for ITV". The Bookseller . Retrieved 26 January 2019.
  9. "Living on the Veg". BOSH!. Retrieved 26 January 2020.
  10. "Living on the Veg, TV". tv24.co.uk. Retrieved 12 February 2020.