Type | inMusic Brand |
---|---|
Founded | 1998 |
Headquarters | , |
Key people | Jack O'Donnell, President and CEO |
Products | Musical instruments, Audio/video, Electronics, Computer-related products, Pro audio, Music recording equipment |
Website | www |
M-Audio (formerly Midiman) is a business unit of inMusic Brands that designs and markets audio and MIDI interfaces, keyboards and MIDI controllers, synthesizers, loudspeakers, studio monitors, digital DJ systems, microphones, and music software. The company has independent offices in the US, Canada, UK, Germany, France and Japan.
M-Audio was founded in the late 1990s by Tim Ryan, an engineer and graduate of the California Institute of Technology who had co-designed the Con Brio Advanced Digital Synthesizer and helped develop MIDI software for Commodore and Apple computers, including two of the best-selling MIDI software titles at that time, Studio One and Studio Two. After founding the company as Music Soft and changing the name to Midiman due to Yamaha Corporation already owning the rights to the Music Soft name, Ryan began the company with hardware solutions designed to solve the challenges of connecting MIDI, audio, and computer equipment together for the purposes of music production. [1]
Midiman first established itself as a manufacturer of small, affordable MIDI problem solvers, sync devices, and interfaces. The first Midiman product was named the "Midiman," a MIDI-to-tape recorder synchronizer, but the first products that experienced mainstream success were the Syncman and Syncman Pro VITC-to-LTC/MTC converters. The next products of note were the Midisport and Bi-Port range of MIDI interfaces which were far more commercially successful than any other Midiman product to date, and which established a core product category for the company for many years to come.
Following the commercial success of the MIDI interface line, Midiman introduced the Flying Cow and Flying Calf A/D / D/A converters, [2] and entered the audio interface product category for the first time with the 4-input, 20-bit DMAN 2044. [3]
In the year 2000 and in conjunction with the announcement of the Delta Series PCI audio interfaces, Midiman introduced "M-Audio" as the new brand for their audio products. [4] In the years following, Midiman grew business further by entering into distribution deals with Propellerhead Software, Ableton, ArKaos, [5] and Groove Tubes microphones, [6] The success of the Midiman and M-Audio products, combined with the distribution revenues, resulted in 128% growth for the company in 2001 and 68% growth in 2002, making Midiman the fastest-growing music company in the US for both of those years. [1]
Having now established themselves in the MIDI interface and audio interface product categories, Midiman entered the MIDI keyboard controller market in 2002 with the introduction of the portable 25-key Oxygen8. While not the first 25-key MIDI controller nor the first cost-effective keyboard controller with plenty of hardware MIDI controls, the Oxygen8 helped establish the new category of portable keyboard controller, and a significant product category for M-Audio in the years to come. Similarly, the same year marked M-Audio's entry to the studio monitor speaker market with the Studiophile SP5B. [7] Later that same year, Midiman officially re-branded themselves entirely as M-Audio, the brand they'd been using for their audio division since 1999. [8]
In 2003, Midiman acquired Evolution Electronics LTD, manufacturer of MIDI controllers, as a wholly owned subsidiary, and continued to sell Evolution-branded MIDI controllers and keyboards. [9] The following year, Avid Technology acquired Midiman, Inc. (which was, at that time, doing business as M-Audio). Avid paid approximately $174 million, or nearly eight times the book value of the company. [10] The payment was in the form of $80 million in cash, approximately 2 million shares of Avid common stock issued, and all M-Audio stock options assumed. Tim Ryan continued on with the company as general manager. [11]
After Avid purchased M-Audio, Digidesign and M-Audio cooperated to release a limited version of Digidesign's flagship product, Pro Tools, that was compatible with M-Audio's affordable audio interface hardware. This version of Pro Tools was named Pro Tools M-Powered. M-Audio's products continued to be aimed at computer-based home recording enthusiasts, with more and more emphasis on portability and hardware controllers for music software, like Trigger Finger, [12] an early USB MIDI pad controller which utilized a 4x4 grid of 16 pads to trigger sounds via MIDI, the iControl controller for GarageBand, [13] and the ProjectMix I/O [14] integrated control surface/audio interface. The company's keyboard controller range expanded to 3 different sizes of Oxygen-series keyboard, the more affordable and more modestly featured Keystation series, and later the premium Axiom series USB MIDI keyboard controllers.
Audio interfaces remained a dominant category for M-Audio as well, with ongoing versions of the Delta series PCI interfaces, the FastTrack series USB audio interfaces, and the ProFire series firewire audio interfaces, among others. Similarly, studio reference monitors remained a strong category, and included the Studiophile BX series, Studiophile CX series, and premium Studiophile DSM series monitors, along with the consumer electronics-targeted AV series desktop speakers.
M-Audio also branched out into new product categories. In 2005, M-Audio released Black Box, a guitar processor and audio interface with guitar amp modeling, beat-synced effects, and drum tracks for computer based recording that they had co-developed with Roger Linn Design. [15] A digital stage piano, the ProKeys 88, introduced M-Audio to an instrument category. A partnership with Ultimate Ears brought about M-Audio IE-series earphones, and M-Audio joined the handheld digital audio recorder market with the MicroTrack series. With the introduction of Torq and its related hardware, M-Audio established itself in the growing digital DJ category.
In mid-2012, Avid sold M-Audio to inMusic as part of an attempt to streamline operations and reduce operating costs. [16] Along with its consumer music hardware products, inMusic also acquired the AIR software group's IP and engineering team, responsible for many of the virtual instruments and plug-ins for the Pro Tools audio production software platform. Avid retained the Mbox range of audio interfaces and some other formerly M-Audio-brand products.
M-Audio products are utilized by a wide range of artists, producers, and composers, including; Accordion-SuperStar Emir Vildic, 9th Wonder, The Black Eyed Peas, Narensound, Brian Transeau, Coldcut, Depeche Mode, Pharrell Williams, Evanescence, Jimmy Chamberlin, Gary Numan, Mark Isham, Los Lobos, Carmen Rizzo, Jeff Rona, Tom Scott, Skrillex, Chester Thompson, and The Crystal Method and many others [17]
Some M-Audio products in the PCI Audio Interface category contain chipsets which support free software, notably the ICE 1712 chipset. Version 2.6 of the Linux kernel supports M-Audio cards through ALSA without custom configuration or installation of proprietary applications or firmware.
MIDI is a technical standard that describes a communication protocol, digital interface, and electrical connectors that connect a wide variety of electronic musical instruments, computers, and related audio devices for playing, editing, and recording music.
A music sequencer is a device or application software that can record, edit, or play back music, by handling note and performance information in several forms, typically CV/Gate, MIDI, or Open Sound Control, and possibly audio and automation data for digital audio workstations (DAWs) and plug-ins.
Steinberg Media Technologies GmbH is a German musical software and hardware company based in Hamburg. It develops music writing, recording, arranging, and editing software, most notably Cubase, Nuendo, and Dorico. It also designs audio and MIDI hardware interfaces, controllers, and iOS/Android music apps including Cubasis. Steinberg created several industry standard music technologies including the Virtual Studio Technology (VST) format for plug-ins and the ASIO protocol. Steinberg has been a wholly owned subsidiary of Yamaha since 2005.
Emagic was a music software and hardware company based in Rellingen, Germany and a satellite office in Grass Valley, California. On July 1, 2002 Emagic was bought by Apple Computer. Emagic's Windows-based product offerings were discontinued on September 30, 2002.
Novation Digital Music Systems Ltd. is a British musical equipment manufacturer, founded in 1992 by Ian Jannaway and Mark Thompson as Novation Electronic Music Systems. Today the company specializes in MIDI controllers with and without keyboards, both analog and virtual analog performance synthesizers, grid-based performance controllers, and audio interfaces. At present, Novation products are primarily manufactured in China.
Ableton Live, also known as Live or sometimes colloquially as "Ableton", is a digital audio workstation for macOS and Windows developed by the German company Ableton.
The Korg Triton is a music workstation synthesizer, featuring digital sampling and sequencing, released in 1999. It uses Korg's "HI Synthesis" system and was eventually available in several model variants with numerous upgrade options. The Triton became renowned as a benchmark of keyboard technology, and has been widely featured in music videos and live concerts. At the NAMM 2007, Korg announced the Korg M3 as its successor.
A MIDI controller is any hardware or software that generates and transmits Musical Instrument Digital Interface (MIDI) data to MIDI-enabled devices, typically to trigger sounds and control parameters of an electronic music performance. They most often use a musical keyboard to send data about the pitch of notes to play, although a MIDI controller may trigger lighting and other effects. A wind controller has a sensor that converts breath pressure to volume information and lip pressure to control pitch. Controllers for percussion and stringed instruments exist, as well as specialized and experimental devices. Some MIDI controllers are used in association with specific digital audio workstation software. The original MIDI specification has been extended to include a greater range of control features.
A sound module is an electronic musical instrument without a human-playable interface such as a piano-style musical keyboard. Sound modules have to be operated using an externally connected device, which is often a MIDI controller, of which the most common type is the musical keyboard. Another common way of controlling a sound module is through a sequencer, which is computer hardware or software designed to record and playback control information for sound-generating hardware. Connections between sound modules, controllers, and sequencers are generally made with MIDI, which is a standardized interface designed for this purpose.
Alesis is an American company that designs and markets electronic musical instruments, audio processors, mixers, amplifiers, audio interfaces, recording equipment, drum machines, professional audio, and electronic percussion products. Based in Cumberland, Rhode Island, Alesis is an inMusic Brands company.
TASCAM is the professional audio division of TEAC Corporation, headquartered in Santa Fe Springs, California. TASCAM established the Home Recording phenomenon by creating the "Project Studio" and is credited as the inventor of the Portastudio, the first cassette-based multi-track home studio recorders. TASCAM also introduced the first low-cost mass-produced multitrack recorders with Simul-Sync designed for recording musicians, and manufactured reel-to-reel tape machines and audio mixers for home recordists from the early 1970s through the mid-1990s. Since the early 00's, TASCAM has been an early innovator in the field-recording and audio accompaniment to video with their DR-series recording platforms. TASCAM celebrated its 50th anniversary in 2021.
The Yamaha Motif is a series of music workstation synthesizers, first released by Yamaha Corporation in August 2001. The Motif replaced the EX series in Yamaha's line-up and was also based on the early Yamaha S series. Other workstations in the same class are the Korg Kronos and the Roland Fantom G. The series' successor is Yamaha Montage, released in 2016, followed up by the Yamaha Montage M in 2023.
Arturia is a French electronics company founded in 1999 and based in Grenoble, France. The company designs and manufactures audio interfaces and electronic musical instruments, including software synthesizers, drum machines, analog synthesizers, digital synthesizers, MIDI controllers, sequencers, and mobile apps.
PAiA Electronics, Inc. is an American synthesizer kit company that was started by John Simonton in 1967. It sells various musical electronics kits including analog synthesizers, theremins, mixers and various music production units designed by founder John Simonton, Craig Anderton, Marvin Jones, Steve Wood and others.
PreSonus Audio Electronics, Inc. is an American manufacturer of professional audio equipment and software, used to create, record, mix, and master music and other audio. This includes their line of digital audio workstation (DAW) software, Studio One. In November 2021, it was announced that the company is to be acquired by Fender.
Maschine is a hardware/software digital audio workstation developed by Native Instruments. Maschine consists of a controller that connects to the included sequencing software, which can be installed on any compatible computer or laptop.
The Seaboard is a musical keyboard-style MIDI controller manufactured by the British music technology company ROLI. It has a continuous sensor-embedded flexible rubber surface for playing the keys instead of traditional lever-style "moving keys". Some models, like the RISE Seaboard Grand, have an onboard sound engine. It has what the manufacturer calls "5D technology" which consists of five types of responsiveness to player actions: "strike", "glide" and "press", front to rear movement "slide" sensitivity, and release–velocity "lift". These responsiveness tools can be used to play the Seaboard with microtonal pitch bend sounds, by moving the finger from note to note, or trigger a vibrato effect into a string patch just by wiggling the finger, which would not be possible on a traditional MIDI controller using only the keys. The Seaboard also features polyphonic aftertouch, and a built-in USB- charged battery. There are three Seaboard models: the small minikey BLOCK, the RISE, and the GRAND, an 88-key keyboard with an onboard sound engine.
A bedroom producer is an amateur musician who creates, performs, and records their music independently using a home studio, often considered a hobbyist opposed to a professional record producer in the recording industry that works in a traditional studio with clients. Typically bedroom producers use accessible digital technology that costs less than the equipment in a professional studio, such as MIDI controller-based instruments and virtual studio technology, to create music for release to the world. While a professional record producer oversees and guides the recording process, often working alongside multiple people such as studio musicians, singers, engineers, mixers, songwriters, arrangers, and orchestrators, a bedroom producer does everything independently: creating the ideas, recording them and processing them for release. Bedroom producers are often self-taught, learning sound design, mixing and music theory by reading music production blogs and watching tutorials on the internet. As bedroom producers depend on the accessibility of music technology, bedroom production has been made easier with advances in home computing power and digital audio workstations (DAW).