Market share of personal computer vendors

Last updated

The annual worldwide market share of personal computer vendors includes desktop computers, laptop computers, and netbooks but excludes mobile devices, such as tablet computers that do not fall under the category of 2-in-1 PCs. The global market leader has been Chinese technology company Lenovo in almost every year since 2013. Previously, Compaq was the global market leader in the late 1990s until the year 2000, while HP and Dell shared market leadership in the 2000s.

Contents

Top vendors market share (2023)

Top 6 vendors by number of units shipped, 2023
RankManufacturerMarket share [1]
1 Lenovo 25.6%
2 HP 22%
3 Dell 15.8%
4 Apple 10%
5 Asus 7%
6 Acer 6.3%
Others8.4%

Historical vendors market share

2021

Global PC market share by units, percent (2021)
Rank2021 [2]
1 HP 24.7
2 Lenovo 21.8
3 Dell 17.6
4 Apple 7.6
5 Acer 7.2
Others21.1

2016–2020

Global PC market share by units, percent (2016–2020)
Rank2016 [3] 2017 [4] 2018 [5] 2019 [6] 2020 [7]
1 HP 20.7 HP 21.0 HP 22.5 HP 24.1 HP 24.6
2 Lenovo 19.4 Lenovo 20.8 Lenovo 21.7 Lenovo 22.1 Lenovo 22.1
3 Dell 14.6 Dell 15.2 Dell 16.2 Dell 16.8 Dell 16.4
4 Asus 7.6 Apple 7.4 Apple 6.9 Apple 7.0 Acer 7.3
5 Apple 6.9 Asus 6.8 Acer 6.1 Acer 5.6 Apple 7.1
Others30.728.826.624.422.5

2011–2015

Global PC market share by units, percent (2011–2015)
Rank2011 [8] 2012 [9] 2013 [10] 2014 [11] 2015 [12]
1 HP 16.6 HP 16.1 Lenovo 16.9 Lenovo 18.8 Lenovo 19.8
2 Lenovo 12.5 Lenovo 14.9 HP 16.2 HP 17.5 HP 18.2
3 Dell 11.7 Dell 10.7 Dell 11.6 Dell 12.8 Dell 13.6
4 Acer 10.8 Acer 10.2 Acer 8.0 Acer 7.9 Asus 7.3
5 Asus 5.7 Asus 6.9 Asus 6.6 Asus 7.2 Apple 7.2
Others42.841.240.735.733.9

2006–2010

Global PC market share by units, percent (2006–2010)
Rank2006 [13] 2007 [14] 2008 [15] 2009 [16] 2010 [17]
1 Dell 15.9 HP 18.1 HP 18.2 HP 19.1 HP 17.9
2 HP 15.9 Dell 14.2 Dell 14.1 Acer 12.9 Acer 13.9
3 Acer 7.6 Acer 9.7 Acer 10.6 Dell 12.1 Dell 12.0
4 Lenovo 7.0 Lenovo 7.4 Lenovo 7.5 Lenovo 8.0 Lenovo 10.9
5 Toshiba 3.8 Toshiba 4.0 Toshiba 4.6 Toshiba 5.0 Asus 5.4
Others49.846.544.942.840.0

2001–2005

Global PC market share by units, percent (2001–2005)
Rank2001 [18] 2002 [19] 2003 [20] 2004 [20] 2005 [21]
1 HP 18.4 HP 14.2 Dell 14.9 Dell 16.4 Dell 16.8
2 Dell 13.2 Dell 13.2 HP 14.6 HP 14.6 HP 14.6
3 IBM 6.4 IBM 5.2 IBM 5.3 Lenovo 6.8 Lenovo 6.9
4 NEC 3.8 Fujitsu 3.8 Fujitsu 3.7 Fujitsu 3.8 Acer 4.6
5 Toshiba 2.8 Toshiba 2.8 Acer 2.9 Acer 3.4 Toshiba 3.3
Others55.460.958.655.153.8

1996–2000

Global PC market share by units, percent (1996–2000)
Rank1996 [22] 1997 [23] 1998 [23] 1999 [24] 2000
1 Compaq 10.0 Compaq 13.1 Compaq 13.8 Compaq 13.2 Compaq 12.8
2 IBM 8.6 IBM 8.6 IBM 8.2 Dell 9.8 Dell 10.8
3 Packard Bell NEC 6.0 Dell 5.5 Dell 7.9 IBM 7.9 HP 7.6
4 Apple 5.9 HP 5.3 HP 5.8 HP 6.4 IBM 6.8
5 HP 4.3 Packard Bell NEC 5.1 Packard Bell NEC 4.3 Packard Bell NEC 5.2 NEC 4.3
Others65.262.260.157.557.7

Unit sales

Worldwide (1996–2022)

Unit sales of global PC market 1996-2009
Year1996 [22] 1997 [23] 1998 [23] 1999 [24] 20002001 [25] 2002 [18] 2003 [19] 2004 [20] 2005 [21] 2006 [13] 2007 [14] 2008 [15] 2009 [16]
Units (M)70.980.692.9113.5134.7*128.1132.4168.9189.0218.5239.4271.2302.2305.9
Growth (pct.)17.813.715.322.218.7*-4.93.427.611.915.69.613.311.41.2
Unit sales of global PC market 2010-2022
Year2010 [17] 2011 [8] 2012 [9] 2013 [10] 2014 [11] 2015 [12] 2016 [3] 2017 [4] 2018 [5] 2019 [6] 2020 [7] 2021 [2] 2022 [1]
Units (M)351352.8352.7316315.9287.7269.7262.5259.4262.6275339.8286.2
Growth (pct.)14.70.5-0.0-10.4-0.2-8.9-6.3-2.7-1.30.64.89.9-16.2

Sales volume worldwide grew rapidly in the late 1990s but declined briefly around the early 2000s recession. Sales increased again for the rest of the decade though more slowly during the late 2000s recession. After substantial growth in 2010, sales volume started declining in 2012 which continued for seven consecutive years until 2019. A consumer-lead spike in PC sales occurred in 2020 and 2021 as a result of stay-at-home orders related to the COVID-19 pandemic.

(*) Figures include desktop PCs, mobile PCs, and servers using the Intel x86 processor architecture. 1996–1999 figures exclude x86 PCs.

Worldwide (1975–1995)

Personal computer architectures by units sold (1975–1995) [26]
YearAnnual sales IBM PC compatible Apple II Macintosh Atari 400/800 Atari ST Commodore 64 Amiga PET Altair TRS-80 NeXT Other
19755,000000000005,000000
197646,000000000006,0000040,000
1977150,0000600000004,00010,000100,000050,000
1978258,00007,6000000030,0004,000150,0000100,000
1979580,000035,0000100,00000045,0000200,0000200,000
1980724,000078,0000200,00000090,0000290,0000424,000
19811,400,00035,000210,0000300,00000040,0000250,0000605,000
19822,800,000240,000279,0000600,0000200,000010,0000300,00001,181,000
19834,920,0001,300,000420,0000500,00002,000,000000200,0000500,000
19846,322,0002,000,0001,000,000372,000200,00002,500,00000050,0000200,000
19857,610,0003,700,000900,000200,000100,000100,0002,500,000100,0000010,00000
19869,000,0005,020,000700,000380,0000200,0002,500,000200,00000000
19879,200,0005,950,000500,000550,0000400,0001,500,000300,00000000
198815,000,00011,900,000200,000900,0000350,0001,250,000400,00000012,0000
198921,000,00017,550,000200,0001,100,0000300,0001,250,000600,00000012,0000
199020,000,00016,838,000100,0001,300,0000300,000700,000750,00000012,0000
199118,750,00014,399,000100,0002,100,0000300,000800,0001,035,00000016,0000
199220,800,00018,300,000100,0002,500,0000120,000300,000390,00000010,0000
199331,050,00027,750,00030,0003,300,000030,000175,000155,00000050
199441,000,00037,200,00003,800,00000050,00000000
199550,000,00045,880,00004,120,00000042,00000000
As of 1995260,615,000208,062,0004,860,20020,622,0002,000,0002,100,00015,675,0004,022,000219,00025,0001,550,00062,0003,300,000

Japan

YearAnnual sales (units sold) NEC Fujitsu Sharp MSX
8-bit [27] 16-bit [27] AnnualShareUnitsShareUnitsShareUnitsUnits
1983719,000166,000885,000 [27] 41% [28] 360,000 [28] [27] Un­knownUn­known13% [28] 120,000 [28] [27] 500,000 [29]
1984917,000279,0001,200,000 [30] 39% [28] 470,000 [28] [30] 11% [28] 130,000 [28] [30] 20% [31] 240,000 [31] [30]
1985789,000398,0001,200,000 [30] 36% [28] 430,000 [28] [30] Un­knownUn­known9% [28] 110,000 [28] [30] Un­known
1986685,000551,0001,236,000 [27] 41% [28] 510,000 [28] [27] 9% [28] 110,000 [28] [27] Un­knownUn­knownUn­known
1987426,000760,0001,206,000 [30] 45% [28] 540,000 [28] [30] 10% [28] 120,000 [28] [30] Un­knownUn­known340,000 [32]
1988253,000973,0001,375,000 [30] 51% [33] 700,000 [33] [30] 14% [33] 190,000 [33] [30] Un­knownUn­known150,000 [32]
1989Un­knownUn­known2,500,000 [34] 41% [28] 1,030,000 [28] [34] 13% [28] 330,000 [28] [34] Un­knownUn­knownUn­known
1990Un­knownUn­known2,300,000 [35] 50% [35] 1,100,000 [35] 12% [28] 270,000 [28] [35] Un­knownUn­knownUn­known
1991Un­knownUn­known3,300,000 [34] 52% [33] 1,720,000 [33] [34] 12% [28] 430,000 [28] [34] Un­knownUn­knownUn­known
1992Un­knownUn­known2,150,000 [36] 52% [33] 1,120,000 [33] [36] 12% [28] 260,000 [28] [36] Un­knownUn­knownUn­known
1993Un­knownUn­known2,300,000 [36] 49% [33] 1,200,000 [33] [36] 7% [33] 160,000 [33] [36] Un­knownUn­knownUn­known
1994Un­knownUn­knownUn­known43% [33] Un­known9% [33] Un­knownUn­knownUn­knownUn­known
1995Un­knownUn­knownUn­known40% [33] Un­known19% [28] Un­knownUn­knownUn­knownUn­known
1996Un­knownUn­knownUn­known33% [33] Un­known23% [28] Un­knownUn­knownUn­knownUn­known

See also

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