Mavi Jeans

Mavi Jeans

Company type	Public
Traded as	BİST: MAVI
Industry	Textile
Founded	1991;34 years ago (1991)
Founder	Sait Akarlılar
Headquarters	Istanbul, Turkey
Number of locations	New York City, Vancouver, Istanbul, Berlin, Frankfurt, Düsseldorf, Hamburg and Moscow
Area served	Worldwide
Key people	Sait Akarlılar, Founder Cüneyt Yavuz, CEO
Products	Denim Accessories Jeans
Revenue	US$1.11 billion (2024)
Operating income	US$140 million (2024)
Net income	US$77 million (2024)
Total assets	US$567 million (2024)
Total equity	US$302 million (2024)
Number of employees	6,201 (2023)
Website	www.mavi.com

Mavi is a Turkish brand of denim and jeans founded in 1991 in Istanbul, Turkey. The company manufactures jeans for both women and men, targeting a younger age group. The global operation is headquartered in Turkey, with subsidiaries in the USA, Canada, Germany, Netherlands, Russia and Australia. ^[1]

Mavi is a Turkish word meaning "blue".

Retail locations

Mavi Jeans, Mall of Berlin

Mavi has flagship stores in New York City, Vancouver, Istanbul, Berlin, Frankfurt, Düsseldorf, Hamburg and Moscow. ^[1]

Marketing

Celebrities who wear Mavi include Kate Winslet and Chelsea Clinton. ^[2] In 2012, Adriana Lima signed a contract with Mavi for a marketing campaign, ^[3] and sales increased 50%. ^[4]

Production

The major factory of company is located in Çerkezköy, Tekirdağ Province.

References

1. Corporate, Mavi USA, archived from the original on 2014-05-21, retrieved 21 May 2014
2. "Three Economic Lessons Imported From Turkey". Time. 9 February 2012.
3. Adriana Lima comes to act in commercial, Hürriyet Daily News, 6 March 2013
4. Adriana Lima: Supermodel of the Year with a Golden Heart, Women Fitness, 30 September 2013

External links

• Mavi Jeans