| 10th Avenue North | |
| Length | 5.9 mi (9.5 km) |
|---|---|
| Location | Horry County |
| east end | Cul-de-sac |
| Major junctions |  US 17 in Myrtle Beach |
| west end | Ocean Blvd. in Myrtle Beach |
Mr. Joe White Avenue is a boulevard in Myrtle Beach, South Carolina, named for "Mr. Joe", a shoeshine man in Georgetown County, South Carolina, and later Myrtle Beach. Along with U.S. Route 501, Farrow Parkway, Harrelson Boulevard and 21st Avenue North, the upgraded road is one of five major entrances into Myrtle Beach.
In 1997, the city heard a presentation of a plan to attract people downtown by making 11th Avenue North "a wide, landscaped boulevard ending in a city park at the beach". [1] In a project that started in July 2001, 10th Avenue North was widened west of downtown Myrtle Beach, with a new connector to 11th Avenue North near Kings Highway. [2] Also in 2001, 11th Avenue North was to be upgraded at a cost of $1.5 million with "wider, brick-paved sidewalks, street surfaces lined with pavers, street lights, underground utilities, trees and flower beds". [3] At the Ocean Boulevard end, a park was planned. [3]
Toward the end of 2001, options for the road's new name were considered. If it was called 10th Avenue North for its entire length, streets from 11th Avenue North to 52nd Avenue North would have to be renamed, causing thousands of addresses to be changed. One idea was Mr. Joe White Avenue. The Myrtle Beach city planning commission approved that name in January 2002, but the city council objected after complaints from business owners. So did Horry County Council, which was responsible for a section of the road west of the Myrtle Beach city limits. [4] [5]
City planning commissioners revisited the idea of keeping the old name for the upgraded sections of 10th and 11th Avenues. One plan called for naming the road 10th Avenue west of a particular location and 11th Avenue east of it. Another suggested renaming only the new section of the road. But once again, the decision to rename the entire road stood. [6] The section of 10th Avenue North from Dunbar Street to Broadway kept its name, and the short section between Broadway and Kings Highway closed in March 2002.
The road opened April 7, 2002, with the intersection of Broadway and Kings Highway closing. [3] [7] The park at Ocean Boulevard and Mr. Joe White Avenue was dedicated to the Justin Plyler, co-founder of Gay Dolphin Gift Cove, at the Sun Fun Festival on June 3, 2005. [8] With the opening of the Myrtle Beach Boardwalk in 2010, Plyler Park became the location of a concert series called "Hot Summer Nights". [9]
Julius W. "Joe" White Sr. was born in 1910 [10] in Georgetown County, South Carolina to a black family. At age 7 he started his shoe shining career, charging 10 cents a pair [4] (another source says he charged 5 cents in the sixth grade [11] )and once shined 290 pairs in one day and proudly referred to himself as a "Shoe Stylist." In 1949 he moved to Myrtle Beach, [4] where he worked in numerous barber shops [11] as well as at the Ocean Forest Hotel. [10] Woody Elvis said White worked at Woody's Barber Shop for more than 30 years. [11] White also had a window washing business that was a going concern. White was also a leader in Shield's Chapel Fire Baptized Holiness Church. He was married to his wife Louise for 66 years. White died December 23, 1997, at age 87 and was highly regarded by Myrtle Beach residents of all races and backgrounds. [4] The street he lived on, White Street, was also named for him, according to Elvis. [11]
The entire route is in Myrtle Beach, Horry County.
| mi | km | Destinations | Notes | ||
|---|---|---|---|---|---|
| 0.0 | 0.0 | Cul-de-sac | |||
| 1.5 | 2.4 | US 17 – Surfside Beach, Georgetown, North Myrtle Beach | |||
| 3.6 | 5.8 | Robert Grissom Parkway | |||
| 4.2 | 6.8 |  US 17 Bus. (Kings Highway) | |||
| 5.9 | 9.5 | Ocean Boulevard | |||
| 1.000 mi = 1.609 km; 1.000 km = 0.621 mi | |||||
Horry County is the easternmost county in the U.S. state of South Carolina. As of the 2020 census, its population was 351,029. It is the fourth-most populous county in South Carolina. The county seat is Conway.
Myrtle Beach is a resort city on the East Coast of the United States in Horry County, South Carolina. It is located in the center of a long and continuous 60-mile (97 km) stretch of beach known as the "Grand Strand” in the northeastern part of the state. Its year-round population was 35,682 as of the 2020 census, making it the 13th-most populous city in South Carolina.
U.S. Route 378 (US 378) is a spur of US 78 in the U.S. states of Georgia and South Carolina. The U.S. Highway runs 234.30 miles (377.07 km) from US 78, Georgia State Route 10 (SR 10), SR 17, and SR 47 in Washington, Georgia, east to US 501 Business in Conway, South Carolina. US 378 connects the Central Savannah River Area in both states with the Midlands and Pee Dee regions of South Carolina. The U.S. Highway's western portion, which connects Washington and Lincolnton in Georgia and McCormick, Saluda, and Lexington in South Carolina, is mainly a rural highway. US 378 is a major suburban and urban highway through Lexington and South Carolina's state capital, Columbia. The highway has a lengthy concurrency with US 76 between Columbia and Sumter and serves as a major route between the Midlands and the Myrtle Beach area, between which the highway has a business route through Lake City.
The Grand Strand is an arc of beach land on the Atlantic Ocean in South Carolina, United States, extending more than 60 miles (97 km) from Little River to Winyah Bay. It is located in Horry and Georgetown Counties on the northeastern South Carolina coast.
South Carolina Highway 31 (SC 31), also known as the Carolina Bays Parkway, is a 28.097-mile (45.218 km) six-lane, limited-access highway that parallels the Intracoastal Waterway around Myrtle Beach. The first phase opened on December 17, 2002, completing a 22-mile (35 km) link between U.S. Route 501 (US 501) and SC 9. The second phase opened in March 2005, running from US 501 southwest to S.C. Highway 544. The third phase opened on November 7, 2019, extending to SC 707. While usually referred to only as the Carolina Bays Parkway, the highway is also dedicated the John B. Singleton Parkway in memory of John B. Singleton, a former Myrtle Beach City Council member and police commissioner.
Waccamaw Corp. was a home furnishings business that started in 1977 as Waccamaw Pottery, a Myrtle Beach, South Carolina based pottery company founded by George Bishop that sold pottery and crafts.
Farrow Parkway is a four-lane, 3.5-mile (5.6 km) parkway that connects US 17 and US 17 Business in Myrtle Beach, South Carolina. The $6.9 million roadway replaced a former two-lane roadway through the former Myrtle Beach Air Force Base with funding from the city of Myrtle Beach funds and Horry County RIDE funds. Farrow Parkway is named after William G. Farrow who was a member of the Doolittle’s Raiders in World War II.
Robert Edge Parkway is a connection highway in North Myrtle Beach, South Carolina. It begins at U.S. Route 17 (US 17) and Main Street, crosses the Intracoastal Waterway, has an interchange with South Carolina Highway 31 (SC 31) or the Carolina Bays Parkway, and terminates at an intersection with SC 90. The project consisted of upgrading Firetower Road, adding a new interchange for SC 31, expanding Main Street in North Myrtle Beach to accommodate the increase in traffic, and a 1,000-foot bridge (300 m) over the Intracoastal Waterway which includes a 10-foot-wide path (3.0 m) for walkers and bicycles. Formerly known as the Main Street Connector, the road has been named for Robert Edge Sr., the first mayor of North Myrtle Beach starting in 1968. For twelve years before that, Edge was the mayor of Crescent Beach, one of the four towns which, through Edge's efforts, became North Myrtle Beach. The road opened September 3, 2009.
South Carolina Highway 707 (SC 707) is a 12.645-mile (20.350 km) state highway in Georgetown and Horry counties, in the northeastern part of the U.S. state of South Carolina, in the Myrtle Beach metropolitan area. It begins at U.S. Highway 17 Business in Murrells Inlet to US 17 across from Farrow Parkway near Socastee, South Carolina.
The Myrtle Beach Pavilion was a historic pay-per-ride, no parking fee, 11-acre amusement park that was located in Myrtle Beach, South Carolina at the corner of 9th Avenue North and Ocean Boulevard. It was just a few blocks down from another Myrtle Beach amusement park, the Family Kingdom Amusement Park; both in the "heart" of Myrtle Beach. "The Pavilion" had well over 40 different attractions for kids and thrill-seekers alike, and included the wooden rollercoaster Hurricane: Category 5. Despite all the best efforts made by citizens to save the park, it was lost to redevelopment in 2007. While the park was officially closed and became a vacant lot on 9th Avenue and Ocean Boulevard in 2007, some of the rides and attractions were moved to Broadway at the Beach. Broadway at the Beach and the land at 9th Avenue are both owned by Burroughs & Chapin.
Robert M. Grissom Parkway, locally known as Grissom Parkway, is a major four-lane connector highway in Myrtle Beach, South Carolina. The road begins at Harrelson Boulevard near Myrtle Beach International Airport and terminates in Carolina Forest, South Carolina at SC Highway 31 and International Drive. It provides access to Myrtle Beach attractions such as Coastal Grand Mall, TicketReturn.com Field and Broadway at the Beach and is used as an alternative road to U.S. 17 and Kings Highway in Myrtle Beach. It has bike paths and sidewalks for pedestrian traffic. These are part of the East Coast Greenway, a 3,000 mile long system of trails connecting Maine to Florida.
Harrelson Boulevard is a four-lane highway in Myrtle Beach, South Carolina, named for Myrtle Beach's first mayor Dr. W. Leroy Harrelson Sr., who was elected to office in 1938. It starts at U.S. 17, and goes to Myrtle Beach International Airport and runs near Coastal Grand Mall. The highway is also the southern terminus for Grissom Parkway. It replaced the two-lane Jetport Road.
Black Bike Week, also called Atlantic Beach Bikefest, Black Bikers Week, and The Black Pearl Cultural Heritage and Bike Festival, is an annual motorcycle rally in the Myrtle Beach, South Carolina area, held on Memorial Day weekend. Called a "one-of-a-kind event" and "an exhibitionist's paradise" by Jeffrey Gettleman, Black Bike Week is "all about riding, styling and profiling," in the words of Mayor Irene Armstrong of Atlantic Beach, South Carolina.
Myrtle Beach Atlantic Coast Line Railroad Depot is a historic train station located at Myrtle Beach in Horry County, South Carolina. It was built in 1937 by the Atlantic Coast Line Railroad, and is one-story rectangular building was constructed with the standard ACL bi-level floor plan that has a raised freight room with steps leading down to the lobby/office area. It features exterior architectural detailing reflecting Colonial Revival, Craftsman, and Mission stylistic influences.
Chesterfield Inn, also known as Chesterfield Inn and Motor Lodge, was a historic hotel located at Myrtle Beach in Horry County, South Carolina. The Chesterfield Inn consisted of two three-story, rectangular buildings constructed in 1946 and 1965. The 1946 building was of frame construction with a brick veneer exterior, with an end to front gable roof, and a raised basement foundation. It was an unusual example of Colonial Revival style architecture in the Myrtle Beach area.
The Myrtle Beach Boardwalk & Promenade, located in Myrtle Beach, South Carolina, runs 1.2 miles (1.9 km) along the oceanfront from the Pier 14 at 14th Avenue North to the 2nd Avenue Pier at 2nd Avenue North. The promenade officially opened in May 2010 at a cost of nearly $6.4 million. National Geographic has ranked Myrtle Beach Boardwalk number three in the United States, while Travel and Leisure ranked the boardwalk number two.
The Myrtle Beach Skywheel is a 187-foot tall (57.0 m) observation wheel located in Myrtle Beach, South Carolina, that opened May 20, 2011. At the time of its opening was the second-tallest extant Ferris wheel in North America, after the 212-foot (64.6 m) Texas Star in Dallas, and the tallest wheel in the United States east of the Mississippi River. It is now the sixth-tallest Ferris wheel in the United States.
Myrtle Beach High School is a public school located in Myrtle Beach, South Carolina. The school is one of nine high schools within Horry County Schools. The school serves the city of Myrtle Beach. MBHS has over 1,500 students and is home to the Myrtle Beach High School Seahawks.
The Gay Dolphin Gift Cove is located at 916 North Ocean Boulevard in Myrtle Beach, South Carolina, United States, and calls itself "the nation's largest gift shop". As of 2011, the Gay Dolphin had 26,000 square feet (2,400 m2) and store owner Justin "Buz" Plyler said the store averaged 70,000 items.
