The 2025 Great American Bash, also promoted as The Great American Bash: Atlanta, was a professional wrestlinglivestreamingevent produced by WWE. It was the 13th Great American Bash under the WWE banner, the sixth annual produced specifically for its developmental brandNXT, and the 27th Great American Bash event overall. The event took place on Saturday, July 12, 2025, at Center Stage in Atlanta, Georgia; the last time that The Great American Bash was in Georgia was in 1992. It had a special start time of 3:00p.m. Eastern Time.
On May 27, 2025, it was announced that the 13th Great American Bash under the WWE banner, the sixth annual for NXT, and the 27th overall, would be held as a livestreaming event on Saturday, July 12, 2025, at Center Stage in Atlanta, Georgia.[6] In addition to Peacock in the United States, the event was available livestream on Netflix in most international markets and the WWE Network in any remaining countries that have not yet transferred to Netflix due to pre-existing contracts. This marked the first Great American Bash to livestream on Netflix following the WWE Network's merger under the service in January in those areas.[7] Beginning with Halloween Havoc in 2024, all major NXT events are branded solely with the WWE logo instead of the NXT logo, marking the first The Great American Bash event since 2009 to just use the promotion's logo, although the NXT logo was retained. The event had a special start time of 3:00p.m. Eastern Time, putting it head-to-head against All In, the biggest annual PPV event produced by All Elite Wrestling.[6]
Storylines
The event included matches that resulted from scripted storylines. Results were predetermined by WWE's writers on the NXT brand, while storylines were produced on WWE's weekly television program, NXT.[8][9]
On the May 20 episode of NXT, Jasper Troy attacked NXT ChampionOba Femi,[10] which would lead to a title match between both men on the June 10 episode, where Femi retained the championship.[11] The following week, Pro Wrestling Noah's Yoshiki Inamura stated he would be coming after Femi's championship, and on the June 24 episode, Femi said he wanted more competition and demanded an opponent. Inamura answered the challenge and set his sights on the title. After the confrontation, Troy attacked Inamura, before staring down Femi, making it clear that he would go after his championship once again. Later that night, a match between Inamura and Troy was scheduled for the July 1 episode, where the winner would challenge Femi for the title at The Great American Bash.[12] The match was won by Inamura.[13]
On the May 27 episode of NXT, Jacy Jayne won the NXT Women's Championship.[14] One week later, several women interrupted Jayne's celebration, each discussing why they deserved a title match, which included the debuting Blake Monroe (formerly known as Mariah May in All Elite Wrestling).[15] On the June 17 episode, Monroe officially signed her NXT contract, only to be interrupted by Jayne and her Fatal Influence stablemates, Fallon Henley and Jazmyn Nyx. They took issue with not having a celebration for Jayne's victory. After some exchange of words, Monroe slapped Jayne, leading to a brawl, which ended with Henley and Jayne slamming Monroe through a table.[16] A week later, Jordynne Grace won a match to become the number one contender for the title at Evolution, which would take place the day after The Great American Bash,[12] and on the following episode, Grace spoke about her victory and vowed to walk out of Evolution as the champion, only to be interrupted by Fatal Influence, who mocked Grace and Monroe. After some exchange of words, Jayne tried to attack Grace, who fights back, but was outnumbered by Fatal Influence. Monroe then came in to save Grace. Afterwards, NXT General Manager Ava announced that a tag team match between Monroe and Grace against Henley and Jayne would take place at The Great American Bash, which would mark Monroe's televised debut match in WWE.[13]
At Battleground, Trick Williams defeated Joe Hendry to win the TNA World Championship, becoming the first WWE-contracted wrestler to hold any TNA title.[17] On the June 3 episode of NXT, Williams successfully defended the championship against TNA's Mike Santana.[15] On the June 26 episode of TNA Impact!, TNA Director of Authority Santino Marella announced that Hendry would have his rematch for the TNA World Championship at TNA's Slammiversary, however, later that night, Santana demanded to be added to the match, as the event would take place in his home state of New York, which was subsequently made official.[18] On the July 1 episode of NXT, it was announced that the contract signing for the match would take place at The Great American Bash.[13]
Since May, Tatum Paxley became depressed after losing her friends, Gigi Dolin and Shotzi. During this time, NXT Women's North American ChampionSol Ruca and her partner Zaria tried to approach Paxley, while The Culling's Izzi Dame also tried to become close to Paxley. On the June 17 episode of NXT, Paxley accidentally costed Zaria's qualifying match against Dame at the Evolution Eliminator Tournament for an NXT Women's Championship match at Evolution, which infuriated Zaria.[16] The following week, Paxley was in Dame's corner during the finals of the tournament, and after she interfered, Zaria and Ruca came out, leaving Paxley with them.[12] The following week, Dame and Paxley defeated Ruca and Zaria in a tag team match, with Dame pinning Ruca. Later that night, NXT General Manager Ava announced that Ruca would defend her championship against Dame at The Great American Bash.[13]
At Stand & Deliver, Ricky Saints successfully defended the NXT North American Championship against Ethan Page.[19] Their rivalry continued after the event, and on the May 27 episode of NXT, Page defeated Saints to win the championship after Page injured Saints' throat.[14] Two weeks later, Saints returned and attacked Page after his successful title defense,[11] and on the July 1 episode, Page proposed for Saints to face Evolve's The Vanity Project (Brad Baylor, Ricky Smokes, and WWE Evolve ChampionJackson Drake), whom Page made an alliance with, in a Vanity Project gauntlet match, where if Saints won, he would earn a rematch for the title, with Saints proposing that if he won, he could choose the stipulation for the match. NXT General Manager Ava subsequently agreed.[13] The match took place the following week, which Saints won, scheduling a match between Saints and Page for the title at The Great American Bash. Saints subsequently chose a Falls Count Anywhere stipulation for the match.[20]
On the June 17 episode of NXT, Je'Von Evans praised Jasper Troy for his performance at the NXT Championship match he had the previous week, stating that Troy's time would come, but not before his time, with Troy telling Evans to get out of his face.[16] The following week, Troy attacked Evans after the latter's match,[12] with Evans doing the same to Troy on the July 1 episode.[13] The following week, Troy attacked Evans twice backstage, and later that night, both men brawled. It was subsequently announced that they would face each other at The Great American Bash.[20]
The event began with Jasper Troy taking on Je'Von Evans. During the match, Evans performed a Frog Splash on Troy for a nearfall. In the end, Evans countered a Black Hole attempt by Troy into a roll-up to win the match.[21]
The second match saw Sol Ruca defend the NXT Women's North American Championship against Izzi Dame. Before the match, Zaria and Tatum Paxley brawled, allowing Dame to perform a powerbomb on Ruca, who placed her foot on the rope to void the pin. Ruca performed a Spear on Dame, but Paxley placed Dame's foot on the rope before being taken out by Zaria. Ruca then performed the Sol Snatcher on Dame to retain the title.[21]
The third match was Ethan Page defending the NXT North American Championship against Ricky Saints in a Falls Count Anywhere match. Throughout the match, Page and Saints fought all over the arena and used different weapons. Jasper Troy performed a Black Hole Slam on Saints. Saints performed a DDT on Page onto the stage for a nearfall. Page performed Ego's Edge on Saints through tables and pinned him to retain the title.[21]
Up next was the TNA Slammiversary contract signing between Mike Santana, Joe Hendry, and TNA World Champion Trick Williams. After the participants cut promos on who would walk out the champion, Santana and Hendry sent Williams through the announce table. Afterwards, Williams was attacked by DarkState.[21]
In the penultimate match, Oba Femi defended the NXT Championship against Yoshiki Inamura (accompanied by Josh Briggs). During the match, Inamura attempted a Frog Splash on Femi, who recovered and sent Inamura into the referee. Briggs then struck Femi with the NXT title belt and Inamura later performed a Frog Splash on Femi, but the referee was still incapacitated. Inamura performed a Blue Thunder Bomb on Femi for a nearfall. In the end, Femi performed Fall from Grace on Inamura to retain the title.[21]
Before the main event, NXT General Manager Ava told Trick Williams that he would team with Joe Hendry and Mike Santana against DarkState on the following episode of NXT.[21]
Main event
In the main event, Jordynne Grace and Blake Monroe took on Fatal Influence (Jacy Jayne and Fallon Henley, accompanied by Jazmyn Nyx). In the climax, TNA Knockouts ChampionMasha Slamovich attacked Nyx before Jayne and Henley performed a double-team move on Monroe, which was broken up by Grace. Monroe kicked out of a pinning attempt by Jayne, and while Grace laid out Henley outside the ring, Monroe performed a Sweeping DDT on Jayne and pinned her to win the match.[21]
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