| |
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Broadcast area | Zimbabwe |
Frequency | FM 99.6MHz in Bulawayo |
Programming | |
Language(s) | English |
Format | Urban contemporary |
Ownership | |
Owner | ZBC |
Links | |
Webcast | Listen Live |
Website | www |
Power FM is a Zimbabwean state owned urban music radio station that broadcasts nationwide on FM. It was previously known as Radio 3 and later 3FM.
The station was set up soon after the country got its independence in 1980 to cater for the urban youth. [1] When it launched, it was broadcasting for 19 hours a day. It became a 24 hour station in the late 90s.
The station was renamed to Power FM in 2004, at the time when it was broadcasting 100% Zimbabwean music, a law that was enforced by the former Zimbabwe's Information and Broadcasting minister, Jonathan Moyo. Many Zimbabweans still criticise the former minister for dismantling the station and changing the format and names of all 4 national radio stations and the country's only TV station at the time. The sudden change of policies, which took place in 2002 saw the departure of many of Zimbabwe's finest broadcasting talents in all ZBC's stations.
Some Power FM legends like Kudzi 'Mr Cool' Marudza, Witness 'Chuman' Matema and Kennedy 'Kaycee The Gig Master' Masawi returned to the national broadcaster, but on the sister station Classic 263. Other legends like Kelvin Sifelani, George Munetsi, the late great Peter 'The Radio Driver' Johns and many others never returned. [2]
On May 2, 2020, history was made in Zimbabwe when the 3 national urban radio stations, Star FM, ZiFM Stereo and Power FM multicasted the tribute to the late veteran broadcaster, Peter Johns, The Radio Driver. [3] Power FM was the home of Johns before he relocated to London, UK is 2002.
It broadcasts mainly from the country's capital, Harare as well as the country's second capital, Bulawayo. It is accessible throughout the country on Frequency Modulation, and across the world via online streaming on various platforms. It is notable for pioneering the local music genre known as Urban Grooves, which is the country's local youth orientated pop music.
The station's main target audience is the urban youth, and its music library consists of a mixture of urban Zimbabwean genres and music from across the globe. Most popular music genres found in the station include pop, old school, house, reggae, dancehall and most notably the local Urban Grooves and Zim Dancehall. [4]
Zimbabwean music is heavily reliant on the use of instruments such as the mbira, Ngoma drums and hosho. Their music symbolizes much more than a simple rhythm, as the folk and pop style styled music was used as a symbol of hope for Zimbabweans looking to gain independence from Rhodesia. Music has played a significant role in the history of Zimbabwe, from a vital role in the traditional Bira ceremony used to call on ancestral spirits, to protest songs during the struggle for independence. The community in Zimbabwe used music to voice their resistance to their oppression, as one of the only weapons they had available to fight back with. In the eighties, the Music of Zimbabwe was at the center of the African Music scene thanks to genres such as Sungura and Jit. However, several performers were banned by state TV and radio leading to the closing of several music venues.
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