Project 3 Records

Last updated
Project 3 Records
Logogram for Project 3 Records.jpg
Founded1966 (1966)
FounderEnoch Light
StatusInactive
GenrePop, Jazz
Country of originU.S.
LocationNew York, NY

Project 3 Records was a record label founded in 1966 by Enoch Light, featuring LPs of pop and jazz performances employing high quality stereo recording techniques, marketed at premium prices.

Contents

Origins

American musician, bandleader, and recording engineer Enoch Light founded Project 3 Records in August 1966. It was a joint undertaking with sewing machine manufacturer The Singer Company. Singer had entered the home entertainment and music business several years earlier as part of its diversification process, with a line of battery-operated phonographs. In 1963 Singer had also acquired KLH Research and Development Corporation, manufacturer of KLH loudspeakers, and stereo and radio products. [1]

Project 3 was Light's industry move after having headed up Command Records at ABC-Paramount Records for six years. He founded the Command label in 1959, sold it to ABC in October that year, and ran the label as an autonomous division until his departure in 1965. [2] The new label was targeted to release recordings in the Command vein, employing quality stereo recording techniques, marketed at a premium price. Albums were released in three formats, as phonograph records, reel-to-reel pre-recorded tapes, and 8-track tapes. [1]

Artists

Project 3 artists, some of whom had recorded for Light on Command, included Tony Mottola, Bobby Hackett, Buddy Greco, Stan Freeman, and Peter Matz, in addition to Enoch Light and the Light Brigade.

In 1973, with the imprimatur of Popular Science magazine, Project 3 released a test record to set up and calibrate 4-channel quadraphonic sound. [3]

A year later, the label released a quadraphonic test record produced for Fisher Electronics. [4] The liner notes described the unique test disk:

This is a most unusual recording. Side 1 is produced via the CD-4 discrete 4 channel system and Side 2 is encoded and produced through the SQ matrix system. We believe that as of this date it is the only recording in the world which has been produced under these conditions and we do hope that it will prove to be entertaining as well as helpful in setting up your equipment and in demonstrating the different methods of 4 channel production.

Sale

Light continued to direct Project 3 until his death in August 1978. [5] The label was acquired by record industry executive Herb Linsky in June 1979. [6]

In 1980, Linsky entered into licensing arrangements to release sessions by Larry Elgart and his Orchestra, Louis Armstrong, and Paul Whiteman. [7] He also signed a deal for national distribution of Project 3 recordings by Arista Records. [8]

In July 1982, Linsky launched Project 3's midline label, Seagull Records. [9]

In September 1991, Linsky sold Project 3 to Essex Entertainment, [10] a New Jersey-based company engaged in music licensing and allied activities. [11]

Select Albums

ArtistTitleCatalog No.Year
Spanish StringsEnoch Light & The Light BrigadePR500SD1966
The Kissin' CousinsThe Kissin' Cousins SingPR5001SD1966
Tony MottolaHeart & Soul GuitarPR5003SD1966
Top Hits . . . C. 1420-1635 A.D.The Renaissance QuartetPR7000SD1966
That Midnight Touch Bobby Hackett PR5006SD1967
Urbie Green and Twenty of the "World's Greatest"Twenty-One TrombonesPR50014SD1967
The Free Design Kites Are Fun PR50019SD1967
Pearl Bailey The Real PearlPR50022SD1967
Jerry Goldsmith Planet of the Apes (Original Motion Picture Soundtrack)PR50023SD1967
Enoch Light and The Brass MenagerieEnoch Light and The Brass MenageriePR50036SD1969

Source: "Project 3 Total Sound". discogs.com.

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References

  1. 1 2 Aaron Sternfield (August 27, 1966). "Singer Co., Light Set Up Company". Billboard. New York, NY. p. 1.
  2. "ABC -Para. and Light To Go Separate Ways". Billboard. New York, NY. August 14, 1965. p. 3.
  3. "Enoch Light And Jeff Hest – Test Record (To Set Up / Calibrate / Check Out Your Quadraphonic System)". discogs.com. Retrieved March 27, 2021.
  4. "Various – The Fisher Test & Performance Standard Quadradisc". discogs.com. Retrieved March 27, 2021.
  5. "Bandleader Enoch Light Dies in N.Y". Billboard. New York, NY. August 12, 1978. p. 6.
  6. Irv Lichtman (November 24, 1979). "Project 3 Records Enjoying Comeback". Billboard. New York, NY. p. 10.
  7. "Greco Back With Project 3 Label". Billboard. New York, NY. September 6, 1980. p. 14.
  8. "Inside Track". Billboard. New York, NY. December 13, 1980. p. 86.
  9. "Project 3 Adds Bid Band Midliner". Billboard. New York, NY. July 31, 1982. p. 10.
  10. Irv Lichtman (September 21, 1991). "Inside Track". Billboard. New York, NY. p. 122.
  11. "Essex Entertainment, Inc". discogs.com. Retrieved March 27, 2021.