The Revlon Run/Walk for Women was a 5km walkathon event dedicated to fighting cancer. Two run/walk events were held annually in Los Angeles, California and New York City. Participants could run or walk and it was often attended by celebrities and well-known community figures. All proceeds were used to help fight cancer, specifically women's cancers such as breast cancer, ovarian cancer, and uterine cancer through awareness, research, patient counseling, and outreach programs. Money was raised through sponsor donations, runner pledges, and outside public support via text message and social media. [1]
The event was founded in 1994 by cancer survivor Lilly Tartikoff and Revlon chairman Ronald Perelman. To date, the two annual runs have raised over $70 million for cancer awareness, research, patient counseling and outreach programs. [2] In 2016, the Entertaintment Industry Foundation and Revlon announced that they would no longer host the events, bringing the Revlon Run/Walk to an end.
Numerous celebrities, including Aaliyah, Jessica Alba, Nate Berkus, Halle Berry, Jessica Biel, Julie Bowen, Ciara, Jennifer Connelly, Sheryl Crow, Kristin Davis, James Denton, Karen Duffy, Jimmy Fallon, Alyson Hannigan, Mariska Hargitay, Marg Helgenberger, Carrie Ann Inaba, the Jonas Brothers, Queen Latifah, Jesse L. Martin, Dylan McDermott, Demi Moore, Mandy Moore, Mehmet Oz, Tom Selleck, and Justin Timberlake have attended the event. [3] [4] [5] [6] Singers Keyshia Cole, Kimberley Locke and Trey Songz have also attended the event and given performances.
Cosmetic company and event co-founder Revlon is still the event's largest sponsor. Other major sponsors for the Los Angeles event include the Entertainment Industry Foundation, Macy's, Toyota, Northrop Grumman, Aquafina, and ABC 7. Additional major sponsors for the New York event include the Entertainment Industry Foundation, Toyota, People (magazine), and NBC 4. Around 30 other companies and organizations have also sponsored the event.
The Hollywood Walk of Fame is a landmark which consists of 2,783 five-pointed terrazzo-and-brass stars embedded in the sidewalks along 15 blocks of Hollywood Boulevard and three blocks of Vine Street in Hollywood, California. The stars, the first of which were permanently installed in 1960, are monuments to achievement in the entertainment industry, bearing the names of a mix of actors, directors, producers, musicians, theatrical/musical groups, fictional characters, and others.
Revlon, Inc. is an American multinational company dealing in cosmetics, skin care, perfume, and personal care. The headquarters of Revlon was established in New York City on March 1, 1932, where it remains. Revlon was founded by brothers Charles and Joseph Revson, and chemist Charles Lachman. Revlon products are sold in 150 countries and the company has many global locations including Mexico City, London, Paris, Hong Kong, Indonesia, Sydney, Singapore, and Tokyo.
Daisy Fuentes is a Cuban-American actress, comedian, model, television host and former weather presenter. Fuentes became MTV's first Latina VJ and Revlon's first Latina spokesperson to be signed to a worldwide contract.
Relay For Life is a community-based fundraising event for the American Cancer Society. Each year, more than 5,000 Relay For Life events take place in over twenty countries. Events are held in local communities, university campuses and as virtual campaigns. As the American Cancer Society's most successful fundraiser and the organization's signature event, the mission of Relay For Life is to raise funds to improve cancer survival, decrease the incidence of cancer, and improve the quality of life for cancer patients and their caretakers.
Susan G. Komen is a breast cancer organization in the United States.
The Jade Ribbon Campaign (JRC) also known as JoinJade, was launched by the Asian Liver Center (ALC) at Stanford University in May 2001 during Asian Pacific American Heritage Month to help spread awareness internationally about hepatitis B (HBV) and liver cancer in Asian and Pacific Islander (API) communities.
The Entertainment Community Fund, formerly The Actors Fund, is a 501(c)(3) charitable organization that supports performers and behind-the-scenes workers in performing arts and entertainment, helping more than 17,000 people directly each year. Serving professionals in film, theatre, television, music, opera, radio, and dance, the Fund's programs include social services and emergency financial assistance, healthcare and insurance counseling, supportive and affordable housing, and employment and training services. The Fund owns and operates the Lillian Booth Actors Home, a skilled nursing and assisted living facility in Englewood, New Jersey.
The Crohn's & Colitis Foundation is a volunteer fueled non-profit organization in the US that works to fund research to find cures for Crohn's disease and ulcerative colitis, collectively known as inflammatory bowel disease (IBD), and to improve the quality of life of children and adults affected by these digestive diseases. Founded by Shelby and William Modell, Suzanne and Irwin Rosenthal, and Dr. Henry Janowitz, it was launched publicly on September 12, 1967, as the National Foundation for Ileitis and Colitis. It was incorporated on December 17, 1965. The Foundation serves millions of patients diagnosed with IBD in the U.S., through its national headquarters in NYC, and more than 30 chapters nationwide.
Breast Cancer Awareness Month (BCAM), also referred to in the United States as National Breast Cancer Awareness Month (NBCAM), is an annual international health campaign organized by major breast cancer charities every October to increase awareness of the disease and raise funds for research into its cause, prevention, diagnosis, treatment, and cure.
Stand Up to Cancer (SU2C) is a charitable program of the Entertainment Industry Foundation (EIF). SU2C aims to raise significant funds for translational cancer research through online and televised efforts. Central to the program is a telethon that was first televised by four major broadcast networks in over 170 countries on September 5, 2008. SU2C raised over $100 million after that evening's broadcast. Funds collected by Stand Up to Cancer are then distributed by the American Association for Cancer Research.
The Entertainment Industry Foundation (EIF), based in Los Angeles, United States, is a 501(c)(3) non-profit charitable organization of the entertainment industry. EIF funds more than 300 charitable organizations annually, both in the Los Angeles area and throughout the entire United States. To date, EIF has pledged more than $1 billion for its philanthropic initiatives.
Lilly Tartikoff Karatz is an American activist, socialite, restaurateur and fundraiser for breast cancer.
LIVERight is the first 5K run/walk to raise awareness about hepatitis B and liver cancer. The goal of LIVERight was not only to raise money for outreach efforts, but more importantly to educate and increase awareness of this pressing public health issue. Educational displays, informational booths and of course signs were unique and significant components to the event. The education allowed participants to learn more about hepatitis B prevention and treatment, as well as hear the real stories about the lives lost and won to liver cancer.
The Head and Neck Cancer Alliance (HNCA) is a non-profit organization that works with health professionals and organizations, celebrities and survivors to enhance the overall effort in prevention, treatment, and detection of cancers of the head and neck region.
The Noreen Fraser Foundation (NFF) was a national, non-profit, philanthropic organization based in Los Angeles. Its mission was to raise funds for breakthrough research that advances precision medicine for the prevention and treatment of women's cancers. Their hope was that the cancer will become a manageable disease that patients will live with and not die from, until it ceases to exist.
Baci Lingerie is a large retailer of women's lingerie founded in the United States, with multiple stores located internationally on several continents.
Rita Tateel is an American businesswoman. She is the founder and President of The Celebrity Source, a celebrity booking agency that matches celebrities with corporate and non-profit clients for public relations, marketing and advertising campaigns, and special events. She has also taught classes at UCLA Extension.
Stand Up to Cancer (SU2C) is the UK version of Stand Up to Cancer, a US charitable television telethon, broadcast between 2012 and 2018 on the Channel 4 network in the United Kingdom, and again from 2020. The most recent edition of the telethon was on 15 October 2021, a programme which was hosted by Davina McCall, Alan Carr, Maya Jama and Adam Hills. By February 2015, the 2014 broadcast had raised £15,585,444 in pledges, in aid of cancer research.
Dr. Jitendra Kumar Singh is an Indian oncologist, the ex director of Mahavir Cancer Institute & Research Centre and the president of Cancer Care India, the apex body for cancer support organisations in India. He was honoured by the Government of India, in 2012, with the fourth highest Indian civilian award of Padma Shri.
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