| Company type | Subsidiary |
|---|---|
| Founded | 1895 |
| Headquarters | , |
Area served | Worldwide |
| Products | Soups, Sauces, Condiments |
| Parent | Sabrands Australia |
| Website | rosella |
Rosella is a brand of tomato soup, tomato sauces, pickled vegetables, and condiments, [1] founded in Australia in 1895 as the Rosella Preserving & Manufacturing Co. Rosella has had a number of owners since, including a 40-year period where it was owned by Unilever. The current owner is Sabrands Australia, which acquired the brand in April 2013. [2]
It is named for the Australian parrot of the same name, which forms part of its logo.
The Rosella brand began in 1895 when founders H.R. McCracken (a commission agent) and T.J. Press (a grocer) [3] started making jams and preserving fruits in a backyard in Carlton, Victoria. [4] With the financial backing of Frederick John Cato (of grocery chain Moran & Cato) the company opened a small factory in Flinders Street, Melbourne before the Rosella Preserving Company opened its Richmond, Victoria, factory in 1905. [3]
Rosella soon gained a reputation for their tomato sauce, which was first produced in 1899 and which has since become one of Australia's best known food brands, although the company also produces soup and tomato chutney. [5] [6] The company grew from its initial staff of six and by 1931 had over 1000 employees spread across six factories. [6] [7]
In 1963 Rosella was taken over by Lever & Kitchen, later to be known as Unilever [8] and it remained under their ownership for most of the next four decades. In 2002 the company returned to Australian ownership under Stuart Alexander & Co Pty Ltd, who purchased the brand under a deal with Unilever. [6] Under the agreement, Unilever would retain ownership of the Rosella factory for five years, and during that period would continue to produce the Rosella products under contract to Stuart Alexander. [6] [9] Stuart Alexander retained ownership of Rosella until 2006, when the Rosella brand was sold once more. [10]
In December 2012, the then current owner of Rosella, Gourmet Food Holdings (who also owned Waterwheel & Pitango), was placed into receivership. [11] After unsuccessful attempts to sell the company it was announced in early March 2013 that the company would be closed down and that the receivers were looking at selling the Rosella brand to a new owner. [12]
In April 2013, Sabrands Australia, [4] a private family company and the company behind Sunraysia fruit juice, purchased the Rosella brand and is manufacturing its soups, chutneys and relishes in Adelaide, South Australia and its condiments in Silvan, Victoria. [13]
The H. J. Heinz Company is an American food processing company headquartered at One PPG Place in Pittsburgh, Pennsylvania. The company was founded by Henry J. Heinz in 1869. Heinz manufactures a couple thousand food products in plants on six continents, and markets these products in more than 200 countries and territories. The company claims to have 150 number-one or number-two brands worldwide. Heinz ranked first in ketchup in the US with a market share in excess of 50%; the Ore-Ida label held 46% of the frozen potato sector in 2003.
A condiment is a preparation that is added to food, typically after cooking, to impart a specific flavor, to enhance the flavour, or to complement the dish. A table condiment or table sauce is more specifically a condiment that is served separately from the food and is added to taste by the diner.
A chutney is a spread typically associated with cuisines of the Indian subcontinent. Chutneys are made in a wide variety of forms, such as a tomato relish, a ground peanut garnish, yogurt or curd, cucumber, spicy coconut, spicy onion or mint dipping sauce.
HP Sauce is a British brown sauce the main ingredients of which are tomatoes and tamarind extract. It was named after London's Houses of Parliament. After making its first appearance on British dinner tables in the late 19th century, HP Sauce went on to become an icon of British culture. It was the best-selling brand of brown sauce in the UK in 2005, with 73.8% of the retail market. The sauce was originally produced in the United Kingdom, but is now made by Heinz in the Netherlands.
Colman's is an English manufacturer of mustard and other sauces, formerly based and produced for 160 years at Carrow, in Norwich, Norfolk. Owned by Unilever since 1995, Colman's is one of the oldest existing food brands, famous for a limited range of products, almost all being varieties of mustard.
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Crosse & Blackwell is a British food brand. The original company was established in London in 1706, then was acquired by Edmund Crosse and Thomas Blackwell in 1830. It became independent until it was acquired by Swiss conglomerate Nestlé in 1960.
Ragú is an American brand of Italian-style sauces and condiments owned, in North America, by Mizkan, and in the United Kingdom and Ireland, by Symington's, a private-label food manufacturer.
Batchelors is a popular brand of predominantly dried food products. The Batchelors company was founded in 1895 in Sheffield, England by William Batchelor, initially specialising in canned vegetables. It released its first dried soup in 1949, and it started selling its convenience Cup-a-Soup range in 1972. The company now makes pasta and rice dishes like "Pasta 'n' Sauce" and "Super Rice" along with instant soup, in particular Cup-a-Soup and noodle products such as Super Noodles. The company is the UK market leader in dried soups.
Chili sauce and chili paste are condiments prepared with chili peppers.
Baxters Food Group Limited, also known as Baxters of Speyside or Baxters, is a food processing company, based in Fochabers, Scotland. It produces foods such as canned soups, canned meat products, sour pickles, sauces, vinegars, antipasto, chutneys, fruit preserves and salad and meat condiments.
In French cuisine, à la zingara, sometimes spelled as à la singara, is a garnish or sauce consisting of chopped ham, tongue, mushrooms and truffles combined with tomato sauce, tarragon and sometimes madeira. Additional ingredients may include white wine, cayenne pepper, lemon juice and orange rind. The sauce is prepared by cooking the ingredients until the mixture reduces and thickens. This garnish is served with meat such as veal, poultry and sometimes eggs.
Rosella is a genus of broad-tailed parrots endemic to Australasia.
The Campbell Soup Company, doing business as Campbell's, is an American company, most closely associated with its flagship canned soup products; however through mergers and acquisitions, it has grown to become one of the largest processed food companies in the United States with a wide variety of products under its flagship Campbell's brand as well as other brands including Pepperidge Farm, Snyder's of Hanover, V8, and Swanson. With its namesake brand Campbell's produces soups and other canned foods, baked goods, beverages, and snacks. It is headquartered in Camden, New Jersey.
Coppola Foods is an Italian food family owned company with a heritage dating back to 1903 in the production and supply of Italian food products.
