In late January 2010, the band began a tour, titled after the first track on the album, "I Was Music." The tour spanned 26 dates, lasting until April 17, [5] however did not feature any new songs, other than "I Was Music." [6] The band also held a four date tour in England in May, featuring two performances at The Great Escape festival in Brighton, and two solo dates in London. [7] After the album's release, the band toured with a 13 date tour in Japan, Virgin Killer, from later October until early December. [8]
Several videos were released to music video channels in promotion of the album. In late March, a special studio live session, Superfinal Sadistic Tornado Vibes, was broadcast on Japanese music channel Space Shower, featuring several new songs from the album. [9] Two music videos were produced for the album, "I Was Music" and "Illusion Is Mine." [10] Daisuke Shimada directed "I Was Music," [11] which was shot in a single take. [10] "Illusion Is Mine" was directed by Yasunori Kakegawa. [12]
Band member Pierre Nakano featured on the October 2010 cover of Rhythm & Drums Magazine, while 345 featured simultaneously on the October copy of Bass Magazine. [13]
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