Sugar Rush (film)

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Sugar Rush
Sugar Rush 2019 poster.jpg
Theatrical release poster
Directed by Kayode Kasum
Written byBunmi Ajakaiye
Jade Osiberu
Produced byJade Osiberu
Abimbola Craig
Starring Adesua Etomi
Bisola Aiyeola
Bimbo Ademoye
Uzor Arukwe
Lateef Adedimeji
Banky W
D'Banj
Tobi Bakre
Mawuli Gavor
Jide Kosoko
Toke Makinwa
Omoni Oboli
CinematographyFemi Awojide
Edited byKayode Kasum
Jadesola Osiberu
Music byGray Jones Ossai
Production
companies
GreOH Media
Empire Mates Entertainment
Jungle FilmWorks
Distributed byFilmOne Entertainment
Release date
  • 25 December 2019 (2019-12-25)
Running time
122 minutes
CountryNigeria
LanguagesEnglish
Yoruba
Box office₦287 million

Sugar Rush is a 2019 Nigerian crime action comedy film written by Jadesola Osiberu and Bunmi Ajakaiye, and directed by Kayode Kasum. The film stars Adesua Etomi, Bisola Aiyeola and Bimbo Ademoye in the lead roles. [1] The film had its theatrical release on 25 December 2019 coinciding Christmas and opened to mixed reviews from critics. [2] [3] Despite the mixed reviews, the film became a box office success and became the fourth highest grossing Nigerian film of all time in 202;, in 2024 it became Eleventh highest grossing Nigeria Film of all time

Contents

Plot

The Sugar sisters accidentally discover $800,000 in the house of a corrupt man, Chief Douglas. In the next couple of days, they start to spend some of the money only to meet their Waterloo when the mafia comes to claim the stake of the money. However, the news gets to the EFCC (Economic and Financial Crime Commission) where they issue a search warrant for the Sugar sisters, as they are unable to find the money. Unbeknownst to the sisters, Sola's boyfriend, Andy has stolen the remaining money. As the sisters try to get the money back from him, he loses his life in the process, and the money is stolen by someone else.

Gina, the head of the mafia who's after the money, sends her men to abduct the Sugar sisters and coerce them into stealing more money from "The White Lion", Anikulapo, a notorious man known for having most of Nigeria's assets who is also Gina's ex-husband. The Sugar sisters team up with some EFCC officials and successfully steal the money. Gina meets them at a hideout and asks for her money, where she meets the head of EFCC, who apparently admits killing Chief Douglas because the money was meant to be hers. Anikulapo catches up with them and demands for his money. Things get heated, and there is a shootout. Gina loses her life in the process. Luckily the Sugar sisters and EFCC officials are able to escape with the money. Anikulapo catches up with them, takes the money, and demands they be executed in a fire, but they are able to escape. It ends in a scene where Anikulapo finds out the money was incomplete and fake, by which time the Sugar sisters have disappeared.

Cast

Production

The principal photography of the film held for 14 days across different locations in Lagos. [4]

Box office

The film grossed ₦40 million in the opening weekend since the Christmas release and become the fifth highest grossing Nollywood film in 2019 with ₦58.76 million. [5] The film entered the ₦100 million club in January 2020.

Reception

Nollywood Reinvented rated the movie a 51% [6] citing that the movie is "that new nollywood formula at its most potent: high tech gadgets plus famous celebrities plus comedy equals blockbuster". It praises the performances by Bimbo Ademoye and the directing from Kayode Kasum but concludes saying "Sugar Rush is best described as visually exciting mindless fun".

In its review, [7] Nollywood Post says "Sugar rush was able to capture its audience’s attention from the beginning. It was a good choice to start with the torture scene. One is immediately curious to find out what had led to the event and that is laudable. Not only did it start well, but the series of comedic events in the story are also quite entertaining"

Nigerian Entertainment Today said "Sugar Rush is not perfect but as comedy movies go, it is a more holistic package than all the other big box office comedies that have been released in the last decade. It certainly nails the acting better, nails the direction better and nails the dialogues and sub-plots better. It maintains the right visual aesthetic without being unnecessarily fluffy, which can’t be said about the other big comedy movies of the last decade." [8]

Awards and nominations

YearAwardCategoryResultRef
2020 Best of Nollywood Awards Best Supporting Actress – EnglishWon [9]
Best Actress in a Lead role –EnglishNominated
Best Supporting Actor –EnglishNominated
Movie with the Best ComedyNominated
Most Promising ActorNominated
Movie with the Best EditingNominated
Movie with the Best CinematographyNominated
Movie of the YearNominated
Director of the YearNominated

References

  1. nollywoodreinvented (2019-10-30). "COMING SOON: Sugar Rush". Nollywood REinvented. Retrieved 2020-01-08.
  2. "Box Office Review: 'Sugar Rush' serves just laughter and nothing else - Premium Times Nigeria". 2020-01-05. Retrieved 2020-01-08.
  3. Ajao, Kunle (2019-12-28). "Sugar Rush review: Worth a watch, but dips at the end". Sodas 'N' Popcorn Blog. Retrieved 2020-01-08.
  4. "Jade Osiberu completes 'Sugar Rush' featuring D'Banj ahead of Christmas release". Pulse Nigeria. 2019-10-25. Retrieved 2020-01-08.
  5. "Top 5 Nollywood movies that won at the box office in 2019". www.pulse.ng. 2019-12-31. Retrieved 2020-01-08.
  6. "Sugar Rush Movie Review". Nollywood Reinvented. 3 July 2020. Retrieved 2020-07-05.
  7. "Sugar Rush Movie Review". Nollywood Post. 8 July 2020. Retrieved 2020-07-08.
  8. Okunola, Akindare (2020-02-15). "A Review of Sugar Rush, The Best Nollywood Comedy Film of The Last Decade". Nigerian Entertainment Today. Retrieved 2021-03-27.
  9. Augoye, Jayne (2020-12-07). "BON Awards: Laura Fidel, Kunle Remi win Best Kiss (Full List of Winners)" . Retrieved 2021-06-13.