Trojan (brand)

Last updated

Trojan
Trojan logo.svg
Trojan her pleasure.jpg
Owner Church & Dwight Company
Country United States
Introduced1916;107 years ago (1916)
Previous ownersFay and Youngs (1916)
Youngs Drug Products (1919)
Carter-Wallace (1985)
Church & Dwight (2001)
TaglineTrojan. Pleasure you want. Protection you trust.
Website www.trojanbrands.com/en

Trojan is a brand name of condoms and sexual lubricants manufactured by the Church & Dwight Company. Trojan condoms were started by Merle Leland Youngs in the 1910s after he moved to New York City. The major condom manufacturer before Youngs was Julius Schmid, who had made condoms from animal intestines starting in the 1880s. [1]

Contents

Due to the Comstock Law of 1873 and many similar state laws, condoms were sold as protection against disease until 1957 when the law was repealed. Many pharmacists were reluctant to sell sex-related products so consumers often purchased condoms in secret in the backrooms of bars.[ citation needed ]

As of 2006, 70.5% of condoms purchased in United States drugstores are Trojan brand. [2]

The entire line-up including Trojan Pure, Ecstasy, Sensations, Stimulations, Magnums, Charged and Enz condoms.

Brand history

Trojan condoms were first manufactured in 1916 by Merle Leland Youngs through his company Fay and Youngs, renamed Youngs Rubber Corporation in 1919. Youngs Rubber Corporation debuted Trojan brand condoms with the image of the Trojan helmet. [3] Trojan began advertising condoms in 1927 through an ad placed in a trade magazine for pharmacists. [4]

By 1930 latex-based materials were used. Latex was less expensive than the rubber used previously, while still providing protection against disease and pregnancy. The material change also allowed a shelf life of five years in comparison to three months. [5] As of 2009, Trojan produces 30 different varieties of condoms. [6]

Research

Since 2006, Trojan has conducted the Sexual Health Report Card, an annual ranking of the sexual health resources available to students at college and university campuses throughout the United States. Student health centers at 141 schools from the various Bowl Championship Series conferences are ranked on the students' opinion of subjects such as their health center, condom and other contraceptive availability, HIV and STD testing, student peer groups, sexual assault programs and resources, and website usability. [7] [8] [9] Research firm Sperling's BestPlaces collates and analyzes the data. During the last report in 2016, University of Georgia ranked among the best, with St. John's University in last place. The results caused a great deal of controversy. School administrators insisted that students must adhere to Roman Catholic teachings, which emphasize Natural family planning.[ citation needed ]

Notable marketing campaigns

In 2003, in order to introduce Trojan condoms in the United Kingdom, a humorous fake official web site for the so-called Trojan Games was created. The Trojan Games were supposedly an international sporting event similar to the Olympics and taking place in Bucharest. The sports were based on sexual performance. As of November 2006 the various "Trojan Games" videos had been viewed 300 million times. [10]

Trojan Vibrations gave away a total of 7,000 free vibrators in New York City and Washington, DC, in 2012. [11] [12]

By August 2018 a new ad campaign called "Big Sexy World" introduced a new mascot, the Trojan Man. This stirred up controversy. Many people received the ads as "too inappropriate". [13] [14]

A podcast hosted by Cody Ko called The Pleasure Is Ours – sponsored by Trojan and produced by iHeartRadio [15] premiered on October 1, 2020, featuring YouTuber Drew Gooden. [16] In each episode, Ko "invites a special guest on board to act as the older brothers (or sister) you never had, picking apart the dumbest notions that a young man or woman might be exposed to as they come of age, with topics ranging from work, to sex, to entertainment, to social media," and features ads exclusive to Trojan Brand products.[ citation needed ]

Related Research Articles

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A condom is a sheath-shaped barrier device used during sexual intercourse to reduce the probability of pregnancy or a sexually transmitted infection (STI). There are both male and female condoms. With proper use—and use at every act of intercourse—women whose partners use male condoms experience a 2% per-year pregnancy rate. With typical use, the rate of pregnancy is 18% per-year. Their use greatly decreases the risk of gonorrhea, chlamydia, trichomoniasis, hepatitis B, and HIV/AIDS. To a lesser extent, they also protect against genital herpes, human papillomavirus (HPV), and syphilis.

<span class="mw-page-title-main">Safe sex</span> Ways to reduce the risk of acquiring STIs

Safe sex is sexual activity using methods or contraceptive devices to reduce the risk of transmitting or acquiring sexually transmitted infections (STIs), especially HIV. "Safe sex" is also sometimes referred to as safer sex or protected sex to indicate that some safe sex practices do not eliminate STI risks. It is also sometimes used colloquially to describe methods aimed at preventing pregnancy that may or may not also lower STI risks.

<span class="mw-page-title-main">Sex toy</span> Sexual device

A sex toy is an object or device that is primarily used to facilitate sexual pleasure, such as a dildo, artificial vagina or vibrator. Many popular sex toys are designed to resemble human genitals, and may be vibrating or non-vibrating. The term sex toy can also include BDSM apparatus and sex furniture such as sex swings; however, it is not applied to items such as birth control, pornography, or condoms. Alternative terms for sex toy include adult toy and the dated euphemism marital aid. Marital aid also has a broader meaning and is applied to drugs and herbs marketed to enhance or prolong sex.

<span class="mw-page-title-main">Rubber and PVC fetishism</span> Type of fetish towards latex clothing

Rubber fetishism, or latex fetishism, is the fetishistic attraction to people wearing latex clothing or, in certain cases, to the garments themselves. PVC fetishism is closely related to rubber fetishism, with the former referring to shiny clothes made of the synthetic plastic polyvinyl chloride (PVC) and the latter referring to clothes made of rubber, which is generally thicker, less shiny, and more matte than latex. PVC is sometimes confused with the similarly shiny patent leather, which is also a fetish material. Latex or rubber fetishists sometimes refer to themselves as "rubberists". Gay male rubberists tend to call themselves "rubbermen".

<span class="mw-page-title-main">Cervical cap</span> Form of barrier contraception

The cervical cap is a form of barrier contraception. A cervical cap fits over the cervix and blocks sperm from entering the uterus through the external orifice of the uterus, called the os.

<span class="mw-page-title-main">Anal beads</span> Sex toy

Anal beads are a sex toy consisting of multiple balls attached in series. Individual balls are continuously inserted through the anus into the rectum and then removed with varying speeds depending on the desired effect. The main use of anal beads are for sexual stimulation.

<span class="mw-page-title-main">Durex</span> Trademarked name for a range of condoms

Durex is a brand of condoms and personal lubricants owned by the British-Dutch company Reckitt Benckiser. It was initially developed in London under the purview of the London Rubber Company and British Latex Products Ltd, where it was manufactured between 1932 and 1994. The London Rubber Company was formed in 1915, and the Durex brand name was launched in 1929, although London Rubber did not begin manufacturing own-brand condoms until 1932, in collaboration with a rubber technology student from Poland named Lucian Lundau. The first book on The London Rubber Company and the history of Durex condoms, written by Jessica Borge, was published in September 2020 by McGill-Queen's University Press.

Contraception was illegal in Ireland from 1935 until 1980, when it was legalised with strong restrictions, later loosened. The ban reflected Catholic teachings on sexual morality.

<span class="mw-page-title-main">Vibrator (sex toy)</span> Electric-powered sex toy

A vibrator, sometimes described as a massager, is a sex toy that is used on the body to produce pleasurable sexual stimulation. There are many different shapes and models of vibrators. Most modern vibrators contain an electric-powered device which pulsates or throbs. Vibrators can be used for both solo play and partnered play by one or more people. Devices exist to be used by couples to stimulate the genitals of both partners. They can be applied to erogenous zones, such as the clitoris, the vulva or vagina, penis, scrotum or anus, for sexual stimulation, for the release of sexual frustration and to achieve orgasm. Vibrators may be recommended by sex therapists for women who have difficulty reaching orgasm through masturbation or intercourse.

<span class="mw-page-title-main">Rabbit vibrator</span> Vibrating and rotating phallic sex toy with a clitoral stimulator attached to the shaft

A rabbit vibrator is a vibrating sex toy, usually made in the shape of a phallic shaft for vaginal stimulation with a clitoral stimulator attached to the shaft. The name of the device is derived from the fact that the clitoral stimulator looks like a pair of rabbit ears. The first rabbit vibrator appeared on the market in 1984 and, along with the magic wand vibrator, is considered by Cosmopolitan magazine to be one of the classic sex toys.

<span class="mw-page-title-main">Female condom</span> Device for birth control and STI prevention

An internal condom is a barrier device that is used during sexual intercourse as a barrier contraceptive to reduce the probability of pregnancy or a sexually transmitted infection (STI). Meant as an alternative to the condom, it was invented by Danish MD Lasse Hessel and designed to be worn internally by the woman during vaginal sex to prevent exposure to semen or other body fluids. His invention was launched in Europe in 1990 and approved by the FDA for sale in the US in 1993. Its protection against STIs is inferior to that of male condoms. Internal condoms can be used by the receptive partner during anal sex.

<span class="mw-page-title-main">HLL Lifecare</span>

HLL Lifecare Limited (HLL) is an Indian healthcare product manufacturing company based in Thiruvananthapuram, Kerala, India. A Government of India-owned corporation.

The history of condoms goes back at least several centuries, and perhaps beyond. For most of their history, condoms have been used both as a method of birth control, and as a protective measure against venereal diseases such as syphilis, gonorrhea, chlamydia, hepatitis B and more recently HIV/AIDS. Condoms have been made from a variety of materials; prior to the 19th century, chemically treated linen and animal tissue are the best documented varieties. Rubber condoms gained popularity in the mid-19th century, and in the early 20th century major advances were made in manufacturing techniques. Prior to the introduction of the combined oral contraceptive pill, condoms were the most popular birth control method in the Western world. In the second half of the 20th century, the low cost of condoms contributed to their importance in family planning programs throughout the developing world. Condoms have also become increasingly important in efforts to fight the AIDS pandemic.

<span class="mw-page-title-main">Birth control</span> Method of preventing human pregnancy

Birth control, also known as contraception, anticonception, and fertility control, is the use of methods or devices to prevent unintended pregnancy. Birth control has been used since ancient times, but effective and safe methods of birth control only became available in the 20th century. Planning, making available, and using human birth control is called family planning. Some cultures limit or discourage access to birth control because they consider it to be morally, religiously, or politically undesirable.

<span class="mw-page-title-main">LifeStyles Condoms</span> Australian condoms brand by Ansell Limited

LifeStyles Condoms is a brand of condoms made by the former Australian company Ansell Limited, previously known as Pacific Dunlop Limited. In 2017, Ansell sold their condom business to a Chinese consortium for over US$600 million. Lifestyles HealthCare and all other Ansell affiliated condom brands: Skyn, Blowtex, LifeStyles, Manix/Mates, Unimil, Jissbon.

Merle Leland Youngs was the manufacturer of Trojan condoms in Trenton, New Jersey at Youngs Rubber. He was chairman of the board, treasurer and director. He was one of the first to advertise condoms to pharmacists and doctors. The brands were sold to Charlie Chrisman and in 2001 to Church and Dwight.

<span class="mw-page-title-main">Birth control movement in the United States</span> Social reform campaign beginning in 1914

The birth control movement in the United States was a social reform campaign beginning in 1914 that aimed to increase the availability of contraception in the U.S. through education and legalization. The movement began in 1914 when a group of political radicals in New York City, led by Emma Goldman, Mary Dennett, and Margaret Sanger, became concerned about the hardships that childbirth and self-induced abortions brought to low-income women. Since contraception was considered to be obscene at the time, the activists targeted the Comstock laws, which prohibited distribution of any "obscene, lewd, and/or lascivious" materials through the mail. Hoping to provoke a favorable legal decision, Sanger deliberately broke the law by distributing The Woman Rebel, a newsletter containing a discussion of contraception. In 1916, Sanger opened the first birth control clinic in the United States, but the clinic was immediately shut down by police, and Sanger was sentenced to 30 days in jail.

<span class="mw-page-title-main">Birth control in the United States</span> History of birth control in the United States

Birth control in the United States is available in many forms. Some of the forms available at drugstores and some retail stores are male condoms, female condoms, sponges, spermicides, and over-the-counter emergency contraception. Forms available at pharmacies with a doctor's prescription or at doctor's offices are oral contraceptive pills, patches, vaginal rings, diaphragms, shots/injections, cervical caps, implantable rods, and intrauterine devices (IUDs). Sterilization procedures, including tubal ligations and vasectomies, are also performed.

The Sexual Health Resource Centre (SHRC) is a non-profit information and referral service that addresses sex, sexuality, and sexual health. It serves the community of Kingston, Ontario, Canada, and is located in the John Deutsch University Centre of Queen’s University. It is operated by volunteers year round who respond to inquiries by phone or in person. It is funded by student fees from the Alma Mater Society and Society of Graduate and Professional Students at Queen’s University.

<span class="mw-page-title-main">Moods Condoms</span> Indian contraceptive manufacturer

MOODS CONDOMS is a manufacturer of condoms made from natural rubber latex. It is manufactured by HLL Lifecare Limited, an undertaking by the Government of India. HLL was started off in 1966 with the objective of producing condoms for the National Family Planning Program. Moods Condoms came into existence in mid-1968, when HLL Lifecare Limited decided to develop a product to target the premium and upper middle class segment of the urban population in India. HLL today is one of the world's largest manufacturers of condoms. As of December 2012, its annual production totals around 800 million pieces across the globe.

References

  1. Tone, Andrea (2002). Devices and Desires: A History of Contraceptives in America. New York: Hill and Wang. p. 50. ISBN   0-8090-3816-1.
  2. Koerner, Brendan (29 September 2006). "The Other Trojan War – What's the best-selling condom in America?". Slate. Archived from the original on 9 January 2012.
  3. Tone, Andrea (2002). Devices and Desires: A History of Contraceptives in America. New York: Hill and Wang. p. 188. ISBN   0-8090-3816-1.
  4. Newman, Andrew Adam (18 June 2007). "Pigs With Cellphones, but No Condoms". The New York Times . Retrieved 28 April 2009. The 87-year-old company placed its first ad in trade magazines for pharmacists in 1927, when druggists still kept condoms behind the counter. Though out in the aisles for decades, condoms are still purchased furtively: while the average time shopping for a home-pregnancy test is 2.5 minutes, the average condom buyer takes just 7 seconds, according to research by Trojan. "We call it a drive-by purchase," Mr. Daniels said. 'People to this day are embarrassed.'
  5. Collier, Aine (2007). The Humble Little Condom: A History. Buffalo, N.Y: Prometheus Books.
  6. "About Trojan Condoms". Church & Dwight Co., Inc. Retrieved 28 April 2009.
  7. "University of Illinois Dethrones Columbia University to Take Top Spot in the 2012 Trojan Sexual Health Report Card" (Press release). Trojan Condoms. 23 October 2012. Retrieved 21 December 2012 via PR Newswire.
  8. "2011 Sexual Health Report Card" (PDF). Trojan Condoms. Retrieved 21 December 2012.
  9. Rosenbloom, Stephanie (24 September 2006). "Here's Your Syllabus, and Your Condom". The New York Times. Retrieved 21 December 2012.
  10. Lucas, Dean (4 March 2007). "Trojan Games". Famous Pictures. Retrieved 21 July 2007.
  11. Wetherbee, Brandon (13 November 2012). "Trojan Vibrator Giveaway In D.C. Distributes 3,000 Free Sex Toys (PHOTOS)". The Huffington Post. Retrieved 25 February 2014.
  12. "Trojan Vibrator Giveaway Ok'd In New York: 4,000 Vibrators Handed Out In Meatpacking District (PHOTOS)". The Huffington Post. 10 August 2012. Retrieved 25 February 2014.
  13. "Trojan Man Makes a Riotous Return as your Guide to The Big Sexy World".
  14. "20 People Freaked Out by Spotify's Holiday Condom Ads". Mashable . 27 December 2012.
  15. "Introducing: The Pleasure Is Ours, hosted by Cody Ko on iHeartRadio". iHeartRadio. Retrieved 19 October 2020.
  16. "The Pleasure Is Ours: Drew Gooden: Why "Fake It Till You Make It" Is Misleading on Apple Podcasts". Apple Podcasts. Retrieved 19 October 2020.