WNBA on Oxygen

Last updated
WNBA on Oxygen
Genre WNBA basketball telecasts
Directed bySuzanne Smith [1]
Starring Debbie Antonelli
Krista Blunk
Swin Cash
Heather Cox
Eric Frede
Mark Morgan
Beth Mowins
Sue Wicks
Country of originUnited States
Original languageEnglish
No. of seasons3
Production
Executive producerLydia Stephans
Camera setupMulti-camera
Running time120 minutes+
Production company Oxygen Sports
Original release
Network Oxygen
ReleaseJune 4, 2002 (2002-06-04) –
2004 (2004)
Related
WNBA on ABC
WNBA on ESPN
WNBA on NBC

The WNBA on Oxygen refers to the presentation of Women's National Basketball Association games on the Oxygen [2] pay television channel. Prior to 2005, [3] the channel carried a limited schedule of regular season WNBA games produced by NBA TV. Oxygen had de facto picked up the games that previously aired on Lifetime. [4] [5] Oxygen's first WNBA telecast was on June 4, 2002. [6]

Contents

Coverage

Oxygen's relationship with the WNBA began with a two-year agreement [7] that called for them to televise a minimum of 11 games on Tuesday [8] nights during the 2002 season and weekly games [9] as well as playoff action during the 2003 season. Oxygen joined NBC, [10] [11] [12] ESPN [13] and ESPN2 [14] in televising WNBA games for the 2002 season. The deal called for NBA Productions [15] to produce the games, and the league would sell the ad time. [16] [17] Oxygen meanwhile, would get promotional spots during the games. Oxygen however, would provide the announcers [18] and handle the halftime on-air duties themselves. Oxygen's halftime reports were sponsored by AIG VALIC.

For the 2003 season, Oxygen averaged a 0.2 rating [19] for its 13-game regular-season WNBA schedule. They were also expected to air at least two playoff games (such as Game 3s [20] of the WNBA conference semifinals [21] [22] ), with the possibility of airing up to four. By 2004, [23] Oxygen's ratings dropped to a 0.1 from a 0.2, though only five games aired on the network that year compared with 13 from 2003. [24] [25]

Commentators

See also

Related Research Articles

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References

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  2. ↑ Principles and Practice of Sport Management. Jones & Bartlett Publishers. 17 January 2008. ISBN   9780763762230.
  3. ↑ "Eleven years later, the WNBA arrives". Herald Tribune. July 17, 2007.
  4. ↑ Dixit, Rajkumar (June 12, 2002). "ESPN2, ABC Grab WNBA TV Rights". Multichannel News.
  5. ↑ Branded Faith: Contextualizing the Gospel in a Post-Christian Era. Wipf and Stock Publishers. 7 June 2010. p. 34. ISBN   9781608995592.
  6. ↑ Dempsey, John (June 4, 2002). "Oxygen net nabs WNBA". Variety.
  7. ↑ Stewart, Larry (June 13, 2002). "Mystics Full of Surprises". Los Angeles Times.
  8. ↑ Fuller, Jim (August 28, 2003). "WNBA NOTEBOOK Consolation prize is chance to draft Taurasi". New Haven Register.
  9. ↑ Villano, Matt (October 9, 2006). "Eye of the Storm". Seattle Weekly.
  10. ↑ Encyclopedia of Sports Management and Marketing. SAGE Publications. 8 August 2011. p. 1662. ISBN   9781452266480.
  11. ↑ Swayne, Dodds, Linda E., Mark (June 13, 2002). "Women's NBA in New TV Deal with ABC and ESPN". Sportcal.{{cite news}}: CS1 maint: multiple names: authors list (link)
  12. ↑ Lopez, John P. (August 31, 2005). "Lopez: WNBA fails to capitalize on strengths". Houston Chronicle.
  13. ↑ Brown, Justin (July 19, 2002). "Women's pro basketball wins fans all its own". The Christian Science Monitor.
  14. ↑ "2004 WNBA Finals game two plays to full house". Out Sports Central. October 10, 2004.
  15. ↑ Romano, Allison (June 4, 2002). "Oxygen nets WNBA games". Broadcasting and Cable.
  16. ↑ "Southwest Airlines now official NBA, WNBA airline". Biz Journals. March 6, 2003.
  17. ↑ "P&G ADDS TAMPAX TO WNBA PARTNERSHIP". Chief Marketer. May 18, 2004.
  18. ↑ Umstead, R. Thomas (June 3, 2002). "Oxygen Gets WNBA Games". Multichannel News.
  19. ↑ Umstead, R. Thomas (August 21, 2003). "WNBA Losing Oxygen?". Multichannel.
  20. ↑ Utah Starzz at Houston Comets, 2002 WNBA playoffs first round game 3 on YouTube
  21. ↑ Anthony, Mike (September 7, 2003). "EASTERN CONFERENCE FINALS: SUN AT SHOCK". The Hartford Courant.
  22. ↑ Voepel, Mechelle (August 22, 2003). "Nothing's ever as simple as it seems". ESPN.com.
  23. ↑ Lee, Jennifer (September 27, 2004). "WNBA looks past attendance drop, flat TV". Sports Business Daily.
  24. ↑ Terry, Mike (February 10, 2003). "Breaking Up Is Hard to Do". Los Angeles Times.
  25. ↑ "League, players hail free agency". The Sacramento Bee. May 21, 2003.
  26. ↑ "WNBA Gets A Breath Of Fresh Air With Oxygen Game Of The Week". Sports Business Daily. June 4, 2002.
  27. ↑ Bracht, Mel (June 6, 2002). "Handicappers make their picks for Belmont". The Oklahoman.
  28. ↑ "Mark Morgan - Host - Sirius XM Radio Inc". LinkedIn.
  29. ↑ "Oxygen Media to Televise WNBA Games in 2002-03". WNBA.com. June 3, 2002.
  30. ↑ "July 12th, 2003: WNBA All-Star Game". GAME NOTES OF DOOM. January 14, 2008.
  31. ↑ "Sports Agency News". Sports Business Daily. June 30, 2003.
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