Yes bubble logo

Last updated
Yes bubble logo
Yes concert on bass drum 2010-12-01 (5253467599).jpg
Yes bubble logo
Product typeLogo
Produced by Roger Dean
Country England
Introduced8 September 1972;51 years ago (8 September 1972) on the Yes album Close to the Edge
Registered as a trademark in United States Patent and Trademark Office
Registration Number: 1199922 [1]
Filing Date: 13 June 1980 [1]
Registration Date: 29 June 1982 [1]
Topographic Music, Inc.(registrant) [1]
Jon Anderson, Chris Squire and Alan White (last listed owners) [1]

The Yes bubble logo, [2] also known simply as the Yes logo, is a logo designed by the English artist Roger Dean for the progressive rock band Yes in 1971. [3] The logo was first used on the Yes album Close to the Edge , when it was first released on 8 September 1972. [4]

Contents

The original artwork for the logo is held in the Victoria and Albert Museum in London, [5] and the MAK – Austrian Museum of Applied Arts in Vienna. [6] The logo is listed in the NME's 64 of the Most Beautiful Band Logos. [4]

History

After Fragile , I felt Yes needed a logo and designed it without talking to them. For all I knew they weren't even going to come to me for the next album, but I still designed this logo. I did it over the course of a train journey to Brighton. I started with a notion that you can put these three letters together in an interesting way and by the time I got to Brighton, I'd pretty much done it. — Roger Dean [7]

Dean graduated from the Royal College of Art in 1968 and trained as a furniture designer. He went on to design chairs, interiors and houses, including the “retreat pod” featured in the Stanley Kubrick movie A Clockwork Orange , and the seating for the club Upstairs @ Ronnie's at Ronnie Scott's Jazz Club, [8] although he is best known as an album cover designer. [3] Dean received a commission from Richard Branson to design a new logo for the newly formed Virgin Records in 1970. The Virgin Records logo, also known as the Gemini logo or the Virgin Twins logo, featured Siamese twins sitting by a tree with a long-tailed dragon by their feet. [8] A variation of this logo was also used for Caroline Records, which was a subsidiary company of Virgin Records. [8]

Dean's first work for Yes was to design the album cover for Fragile , that same year he also designed the bubble logo for the band's next studio album, Close to the Edge . Dean came up with the logo without the band's knowledge and before they had started working on Close to the Edge. He sketched it out during a train journey from London to Brighton with the idea that the three letters could be put together "in an interesting way". Upon Dean's arrival in Brighton, he had finished it. [9] [10] He also began designing stage sets for the band in 1972, which mirrored the sleeve design on the album. [3]

During a signing, someone asked me to do the Yes logo so I started to draw the square logo and he said 'no, no, no...I want the famous logo, the bubble logo.' Well, I told him, 'I can't remember how to do it.' The truth is, I only ever drew things once. I had done six sketches of it, to get it right, but I only ever drew it once! — Roger Dean [11]

The original drawings of the bubble logo were first exhibited in London's Design Centre and since then they have been housed permanently in a collection at the Victoria and Albert Museum in London. [12]

Accolades

The bubble logo has been recognised by:

The bubble logo usage

Other uses

Further information

See also

Related Research Articles

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References

  1. 1 2 3 4 5 "Image Trademark with Serial Number 73266222". United States Patent and Trademark Office. Archived from the original on 7 May 2023. Retrieved 5 May 2023.
  2. ↑ "Yes 35th Anniversary Bubble Logo I, 2003". San Francisco Art Exchange . Retrieved 20 May 2023.
  3. 1 2 3 "Yes Logo". Victoria and Albert Museum . 5 April 2011. Retrieved 5 May 2023.
  4. 1 2 3 Anderson, Sarah (5 April 2011). "64 Of The Most Beautiful Band Logos". NME . Retrieved 5 May 2023.
  5. ↑ "Roger Dean". HarperCollins . Retrieved 5 May 2023.
  6. ↑ "Roger Dean". San Francisco Art Exchange . Retrieved 5 May 2023.
  7. ↑ "Roger Dean: How I designed the Yes classic Close To The Edge". www.loudersound.com. Retrieved 5 May 2023.
  8. 1 2 3 "Time to Give Prog Rock's Artist-In-Residence Roger Dean His Due". www.dangerousminds.net. 13 August 2014. Retrieved 5 May 2023.
  9. ↑ Smith, Sid (17 October 2016). "Roger Dean: How I designed the Yes classic Close To The Edge". Team Rock. Retrieved 5 May 2023.
  10. ↑ Tiano, Mike (2008). "NFTE #308: Conversation with Roger Dean from 3 September 2008". Notes from the Edge. Archived from the original on 2 November 2008. Retrieved 5 May 2023.
  11. ↑ "Roger Dean: The man behind the fantastical Yes album covers". www.mcall.com. Archived from the original on 19 July 2021. Retrieved 4 June 2023.
  12. ↑ "Roger Dean Biography". Trading Boundaries Ltd. Retrieved 5 May 2023.
  13. ↑ Wilkening, Matthew (6 August 2012). "Yes - Best Band Logos". www.ultimateclassicrock.com. Archived from the original on 27 September 2022. Retrieved 5 May 2023.
  14. ↑ "The 30 Best and Worst Band Logos of all Time - The Best Band Logos in History". www.tailorbrands.com. Archived from the original on 23 March 2023. Retrieved 5 May 2023.
  15. ↑ "60 Famous Band Logos That Rock". DesignCrowd. Archived from the original on 21 October 2021. Retrieved 5 May 2023.
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