Product type | Chocolate Bar |
---|---|
Owner | The Hershey Company |
Produced by | The Hershey Company |
Country | United States |
Introduced | 1936 |
Markets | United States |
Previous owners | Luden's |
Tagline |
|
Website | hersheyland.com/5th-avenue |
The 5th Avenue is a candy bar introduced in 1936, consisting of peanut butter crunch layers enrobed in chocolate. [1] It is currently produced and marketed by The Hershey Company. [2]
The bar is similar to the Clark Bar which was first produced in Pittsburgh in 1917 by the D.L. Clark Company, now produced by the Boyer Candy Company of Altoona, Pennsylvania. It is also similar in composition to the Butterfinger candy bar, [3] first developed and manufactured by Curtiss Candy Company, later manufactured by successors including Nestlé and Ferrara.
The candy bar was introduced in 1936 by Luden's, at the time a subsidiary of Food Industries of Philadelphia. [1] [4] [5] The name was an attempt to associate the candy with fashionable 5th Avenue in New York City. [6] Hershey Foods Corporation acquired Luden's brands from the Dietrich Corporation, a successor to Food Industries of Philadelphia, in 1986. [4] Despite not being advertised since 1993, the candy bar is still available in many smaller retailers.[ citation needed ]
The original candy bar was topped with almonds, but these were removed in the 1990s as a cost-saving measure. [7] [8] [9]
The Hershey Company, often called just Hershey or Hershey's, is an American multinational confectionery company headquartered in Hershey, Pennsylvania, which is also home to Hersheypark and Hershey's Chocolate World. The Hershey Company is one of the largest chocolate manufacturers in the world; it also manufactures baked products, such as cookies and cakes, and sells beverages like milkshakes, as well as other products. The Hershey Company was founded by Milton S. Hershey in 1894 as the Hershey Chocolate Company, originally established as a subsidiary of his Lancaster Caramel Company. The Hershey Trust Company owns a minority stake but retains a majority of the voting power within the company.
M&M's are color-varied sugar-coated dragée chocolate confectionery, each of which has the letter "m" printed in lower case in white on one side, consisting of a candy shell surrounding a filling which varies depending upon the variety of M&M's. The original candy has a semi-sweet chocolate filling which, upon introduction of other variations, was branded as the "plain, normal" variety. Peanut M&M's, which feature a peanut coated in milk chocolate, and finally a candy shell, were the first variation to be introduced, and they remain a regular variety. Numerous other variations have been introduced, some of which are regular widespread varieties while others are limited in duration or geographic availability. M&M's are the flagship product of the Mars Wrigley Confectionery division of Mars, Incorporated.
Twix is a caramel shortbread biscuit bar made by Mars, Inc., consisting of a biscuit applied with other confectionery toppings and coatings. Twix are packaged with one, two, or four bars in a wrapper.
Kit Kat is a chocolate-covered wafer bar confection created by Rowntree's of York, England. It is produced globally by Nestlé, except in the United States, where it is made under licence by the H. B. Reese Candy Company, a division of the Hershey Company.
Reese's Pieces are a peanut butter candy manufactured by The Hershey Company; they are oblate spheroid in shape and covered in candy shells that are colored yellow, orange, or brown. They can be purchased in plastic packets, cardboard boxes, or cup-shaped travel containers. The Reese company was founded by H.B. Reese. The H.B. Reese Candy Company was merged with The Hershey Company in 1963.
Butterfinger is a candy bar manufactured by the Ferrara Candy Company, a subsidiary of Ferrero. It consists of a layered crisp peanut butter core covered in a "chocolatey" coating. It was invented by Otto Schnering of the Curtiss Candy Company in 1923. A popularity contest chose the name.
The Curtiss Candy Company was an American confectionery brand and a former company based in Chicago, Illinois. It was founded in 1916 by Otto Schnering near Chicago, Illinois. Wanting a more "American-sounding" name, Schnering named his company using his mother's maiden name.
Reese's Peanut Butter Cups are an American candy by the Hershey Company consisting of a peanut butter filling encased in chocolate. They were created on November 15, 1928, by H. B. Reese, a former dairy farmer and shipping foreman for Milton S. Hershey. Reese was let go from his job with Hershey when the Round Barn which he managed was shut down for cost-saving measures. He subsequently decided to start his own candy business. Reese's are a top-selling candy brand worldwide, with $3.1 billion in annual sales.
100 Grand is a candy bar produced by Ferrero.
Reese's Take 5 is a candy bar that was released by The Hershey Company in December 2004. The original name of the candy bar was TAKE5 but common usage among consumers added a space. In June 2019, when the candy bar became part of the Reese's family, the name was officially changed to Reese's Take 5.
Harry Burnett Reese was an American inventor and businessman known for creating Reese's Peanut Butter Cups, and founding the H. B. Reese Candy Company. In 2009, he was posthumously inducted into the Candy Hall of Fame.
The Ferrara Candy Company is an American candy manufacturer, based in Chicago, Illinois, and owned by the Ferrero Group.
The Clark Bar is a candy bar consisting of a crispy peanut butter/spun taffy core and coated in milk chocolate. It was introduced in 1917 by David L. Clark and was popular during and after both World Wars. It was the first American "combination" candy bar to achieve nationwide success. Two similar candy bars followed the Clark Bar, the Butterfinger bar (1923) made by the Curtiss Candy Company and the 5th Avenue bar (1936) created by Luden's.
PayDay is a brand of a candy bar first introduced in 1932 by the Hollywood Candy Company. The original PayDay candy bar consists of salted peanuts rolled over a nougat-like sweet caramel center. Since 1996, classic PayDay candy bars without chocolate have been continually produced by The Hershey Company. In 2020, Hershey's released a "Chocolatey PayDay bar" as a permanent part of the PayDay product line; it is identical to the regular bar, but covered by a layer of chocolate candy.
Boyer Candy Company is an American candy company located in Altoona, Pennsylvania. The factory is located in the downtown district. Boyer Candy is privately owned by Consolidated Brands, which is owned by the Forgione family.
Whatchamacallit is a chocolate candy bar marketed in the United States by The Hershey Company.
Crunch is a chocolate bar made of milk chocolate and crisped rice first introduced in 1938. It is produced globally by Nestlé with the exception of the United States, where it is produced under license by the Ferrara Candy Company, a subsidiary of Ferrero.
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