Acquisition of DirecTV by AT&T

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Acquisition of DirecTV by AT&T
AT&T 2005 logo.svg
2012 DirecTV logo.svg
DirecTV logo (pre-acquisition)
DirecTV 2016.svg
DirecTV logo (post-acquisition)
Initiator AT&T Inc.
Target The DirecTV Group, Inc.
TypeVertical Merger
Cost
  • US$48.5 billion (cash and stock alone); equivalent to $66.27 billion in 2025
  • US$67.1 billion (assumed debt included); equivalent to $91.8 billion in 2025
InitiatedMay 18, 2014
CompletedJuly 24, 2015
Resulting entityDirecTV taken private and integrated as a subsidiary

AT&T Inc. announced its agreement with the DirecTV Group on May 18, 2014, to acquire the company for $48.5 billion in a joint cash-stock transaction and assumed debts of $18.6 billion for a total offer of $67.1 billion. [1] [2] Due to stalling growth in the wireless sector, AT&T started diversifying into mass media to expand its consumer offerings. [3] [4] After regulatory agencies approved the purchase on July 24, 2015, AT&T briefly became the largest Pay-Tv provider. [5] DirecTV was brought under AT&T's communication segment and launched the DirecTV Now streaming service as an alternative to cord-cutting. [6] [7]

Contents

In the years following the purchase, DirecTV lost millions of subscribers across its satellite and streaming platforms and by 2019, calls grew for AT&T to divest itself off the business. [8] Initially, AT&T rejected these calls and defended the acquisition, but by February 2021, it reached a deal with TPG Inc. to transfer ownership of DirecTV. [9] [10] Under the terms of the agreement, AT&T would retain a 70% majority stake in DirecTV but would no longer oversee its daily operations. The deal finalized by August 2, 2021, with AT&T receiving $7.1 billion. [11] By July 3, 2025, AT&T sold its majority stake to TPG, ending a decade of involvement. [12]

Background and Development

AT&T's history

The company to bear the name "AT&T" was founded on March 3, 1885 as American Telephone and Telegraph Company (or AT&T Corporation) by Theodore Newton Vail as a long-distance subsidiary of the Bell Telephone Company. By December 1899, the Bell Telephone's assets were transferred to AT&T, with the latter gaining control of the Bell System, a regional network of local telecom companies. Theodore Vail became AT&T's President in 1907 and under his leadership, AT&T gained a monopoly over the telephone sector in the United States. This near century dominance earned AT&T the nickname of "Ma Bell." In 1974, the U.S. Department of Justice sued AT&T on accounts of antitrust violations. AT&T challenged the lawsuit, but in 1982, it reached a settlement with the DOJ to break apart its Bell System monopoly into seven regional companies. On January 1, 1984, the Bell System came to an end and led to a reshaped telecom industry.

One of these regional companies, Southwestern Bell, emerged as the smallest, but after the passage of the 1996 Telecom Act, deregulated telecom rules allowed SBC to become a major telecom company. AT&T briefly became the largest cable and broadband company by the end of the 20th Century, but later deconsolidated to exit those industries. In 2005, SBC acquired its former parent, AT&T, and took on its branding as AT&T Inc, while retaining its previous business history. The newly reincorporated AT&T acquired BellSouth in 2006 and reconstituted much of its former Bell System. By the early 2010s, growth of the wireless industry began to stagnate.

Former DirecTV headquarters in El Segundo DirecTV Headquarters.png
Former DirecTV headquarters in El Segundo

DirecTV's history

Acquisition Timeline

Managing DirecTV

Divestment and Spinoff

See also

Acquisition of Time Warner by AT&T

References

  1. D'Orazio, Dante (May 18, 2014). "AT&T to acquire DirecTV for $48.5 billion". The Verge. Archived from the original on May 19, 2014. Retrieved November 19, 2025.
  2. "AT&T to buy DirecTV for $48.5 billion as cellular growth eases". CNBC. May 19, 2014. Retrieved November 19, 2025.
  3. "AT&T looks to life beyond cellular with DirecTV buy". May 19, 2014. Retrieved November 20, 2025.
  4. Gibbs, Colin (November 15, 2015). "AT&T's move into media prompted by a 'steady deterioration' in wireless, analyst says | Fierce Network". www.fierce-network.com. Retrieved November 20, 2025.
  5. Gryta, Thomas (July 24, 2015). "AT&T Closes $49 Billion DirecTV Buy". Wall Street Journal. ISSN   0099-9660. Archived from the original on October 16, 2015. Retrieved November 19, 2025.
  6. Spangler, Todd (November 30, 2016). "DirecTV Now Debuts, Reveals Full Channel Lineups". Variety. Retrieved November 20, 2016.
  7. Welch, Chris (November 30, 2016). "DirecTV Now: everything you want to know". The Verge. Archived from the original on December 26, 2016. Retrieved November 20, 2025.
  8. Szalai, Georg (September 9, 2019). "AT&T Stock Jumps as Activist Investor Calls for Changes, Raises Questions About Time Warner Deal Benefits". The Hollywood Reporter. Retrieved November 21, 2025.
  9. Sherman, Alex; Bursztynsky, Jessica (February 25, 2021). "AT&T to spin off DirecTV, AT&T TV Now and U-Verse into new company valued at $16.25 billion". CNBC. Retrieved November 20, 2025.
  10. Bloom, David (May 20, 2021). "Insights: AT&T, Verizon Say "Never Mind," Set Off Next Era Of Media Consolidation". Tubefilter. Archived from the original on January 23, 2022. Retrieved November 21, 2025.
  11. James, Meg (August 2, 2021). "DirecTV breaks free from AT&T". Los Angeles Times. Archived from the original on August 3, 2021. Retrieved November 20, 2025.
  12. Manfredi, Lucas (July 3, 2025). "AT&T Closes Sale of 70% DirecTV Stake to TPG". TheWrap. Archived from the original on July 14, 2025. Retrieved November 20, 2025.