Automattic

Last updated

Automattic Inc.
Company type Private
Industry
  • Internet
  • Web Development
  • Software
Founded2005;19 years ago (2005), in the United States
Founder Matt Mullenweg
Headquarters San Francisco, California, US
Key people
 Matt Mullenweg (CEO, president)
Products
Number of employees
1,745 (2024 [1] )
ASN 2635 OOjs UI icon edit-ltr-progressive.svg
Website automattic.com

Automattic Inc. is an American global distributed company which was founded in August 2005 and is most notable for WordPress.com (a freemium blogging service), as well as its contributions to WordPress (an open source blogging software system). The company's name is a play on founder Matt Mullenweg's first name and the word "automatic". [2]

Contents

History

On January 11, 2006, it was announced that Toni Schneider would be leaving Yahoo! to become CEO of Automattic. He was previously CEO of Oddpost before it was acquired by Yahoo!, where he had continued as a senior executive. [3] [4]

In April 2006, Automattic's Regulation D filing showed it had raised approximately $1.1 million in funding, [5] which Mullenweg addressed in his blog. Investors were Polaris Ventures, True Ventures, and Radar Partners. [2]

On September 9, 2010, Automattic gave the WordPress trademark and control over bbPress and BuddyPress to the WordPress Foundation. [6]

Its remote working culture was the topic of a participative journalism project by Scott Berkun, resulting in the 2013 book The Year Without Pants: WordPress.com and the Future of Work. [7]

On November 21, 2016, Automattic, via a subsidiary company (Knock Knock, WHOIS There) managed the launch and later development of the .blog gTLD, thus becoming a domain registrar. [8]

The former office of Automattic at 140 Hawthorne Street in San Francisco in July 2017 (since closed) Automattic Inc. office, San Francisco (July 2017) -3.jpg
The former office of Automattic at 140 Hawthorne Street in San Francisco in July 2017 (since closed)

In 2017, Automattic announced that it would close its San Francisco office, which had served as an optional co-working space for its employees, alongside similar spaces near Portland, Maine and in Cape Town, South Africa. [9]

In August 2019, Automattic closed a deal with Verizon Media to acquire Tumblr. [10] Mullenweg stated that he saw Tumblr as an "on-ramp" for WordPress adoption. [11]

In September of the same year, Automattic announced a Series D funding round of $300 million from Salesforce, increasing its valuation to US$3 billion. [12]

Ending in February 2021, Automattic brought in US$288 million from a primary funding round. Subsequently, the company participated in a stock buyback, with the company valued at US$7.5 billion. [13]

In February 2024, it was reported that the company would begin selling user data from Tumblr and WordPress.com to Midjourney and OpenAI. [14]

Towards the end of September 2024, Automattic was involved in a controversy with WP Engine, in which Automattic claimed WP Engine used the WordPress trademark in a way that confused consumers. One of the main claims made is that WP Engine does not pay trademark royalties to the WordPress Foundation. [15] Over 8 percent of Automattic's staff resigned after CEO Matt Mullenweg offered $30,000 or six months' salary as severance to those who disagreed with his stance. [16] The next month, Mullenweg made another offer, this time of nine months' salary. [17]

Products

Some notable Automattic brands and products include:

Corporate affairs

As of December 2024, Automattic's board consisted of the following directors: [34]

Related Research Articles

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<span class="mw-page-title-main">Matt Mullenweg</span> American entrepreneur and web developer

Matthew Charles Mullenweg is an American web developer and entrepreneur. He is known as a co-founder of the free and open-source web publishing software WordPress and the founder of Automattic.

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<span class="mw-page-title-main">WordPress.com</span> Blogging platform owned and hosted online by Automattic

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Akismet is a service that filters spam from comments, trackbacks, and contact form messages. The filter operates by combining information about spam captured on all participating sites and then using those spam rules to block future spam. Akismet is offered by Automattic, the company behind WordPress.com. Akismet was launched on October 25, 2005.

<span class="mw-page-title-main">Tumblr</span> Microblogging and social networking website

Tumblr is a microblogging and social networking website founded by David Karp in 2007 and currently owned by American company Automattic. The service allows users to post multimedia and other content to a short-form blog.

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<span class="mw-page-title-main">BuddyPress</span> Open-source social networking software

BuddyPress is an open-source social networking software package owned by Automattic since 2008. It is a plugin that can be installed on WordPress to transform it into a social network platform. BuddyPress is designed to allow schools, companies, sports teams, or any other niche community to start their own social network or communication tool.

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Memeburn is a website that focuses on digital news and events in the emerging markets sphere. Founded by South African entrepreneur Matthew Buckland, the Cape Town-based website focuses on current events in the world of social media, mobile and general technology, and has featured interviews with the likes of WordPress co-founder and Automattic CEO Matt Mullenweg, Foursquare founder Dennis Crowley, Evernote CEO Phil Libin, the co-creator of Google Now and entrepreneur Richard Branson as well Naspers CEO Koos Bekker, Wired founder Chris Anderson and Stumbleupon CEO Mark Bartels. It is particularly interested in the BRICS, as well as digital innovation, viral online marketing campaigns and general tech trends.

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References

  1. ↑ "About Us". Automattic. July 23, 2005. Archived from the original on December 11, 2024. Retrieved December 12, 2024.
  2. 1 2 Morrison, Chris (October 19, 2021). "How doing everything wrong turned Automattic into a multibillion dollar media powerhouse". TechCrunch . Archived from the original on September 30, 2024. Retrieved March 31, 2024.
  3. ↑ Malik, Om (January 11, 2006). "Yahoo Exec Exits For Automattic CEO Gig". gigaom.com. Archived from the original on September 20, 2017. Retrieved January 24, 2018.
  4. ↑ Schneider, Toni (January 11, 2006). "Moving On From Yahoo -> Automattic". Toni's Garage. Archived from the original on April 19, 2008. Retrieved December 12, 2024.
  5. ↑ "EDGAR Search Results". www.sec.gov. Archived from the original on June 12, 2024. Retrieved January 24, 2018.
  6. 1 2 Mullenweg, Matt (September 9, 2010). "A New Home for the WordPress Trademark". ma.tt. Archived from the original on December 9, 2024. Retrieved January 24, 2018.
  7. ↑ Scott Berkun (September 10, 2013). The Year Without Pants: WordPress.com and the Future of Work. Wiley. ISBN   978-1-118-66063-8.
  8. ↑ "About Knock Knock, WHOIS There". .blog . April 13, 2016. Archived from the original on September 30, 2024. Retrieved January 24, 2018.
  9. ↑ Staley, Oliver (June 12, 2017). "Wordpress's owner is closing its San Francisco office because its employees never show up". Quartz. Archived from the original on November 13, 2024. Retrieved October 20, 2019.
  10. ↑ Radulovic, Petrana (August 12, 2019). "Tumblr sold off yet again, adult content bans to be relaxed, but are being discussed". Polygon . Archived from the original on September 30, 2024. Retrieved August 12, 2019.
  11. ↑ Milano, Matt (August 23, 2023). "Matt Mullenweg, CEO of Automattic, Sees Tumblr As a Gateway Product". WebProNews. Archived from the original on October 1, 2024. Retrieved February 29, 2024.
  12. ↑ Dillet, Romain (September 19, 2019). "Automattic raises $300 million at $3 billion valuation from Salesforce Ventures". TechCrunch. Archived from the original on November 13, 2024. Retrieved April 23, 2020.
  13. ↑ Mullenweg, Matt (August 16, 2021). "Funding, Buyback, and Hiring". ma.tt. Archived from the original on December 9, 2024. Retrieved December 12, 2024.
  14. ↑ Cole, Samantha (February 27, 2024). "Tumblr and WordPress to Sell Users' Data to Train AI Tools". 404 Media. Archived from the original on December 1, 2024. Retrieved February 28, 2024.
  15. ↑ Mehta, Ivan (September 26, 2024). "The WordPress vs. WP Engine drama, explained". TechCrunch. Archived from the original on December 11, 2024. Retrieved September 27, 2024.
  16. ↑ Roth, Emma (October 4, 2024). "WordPress co-founder is paying employees to leave if they disagree with him". The Verge. Archived from the original on November 27, 2024. Retrieved October 4, 2024.
  17. ↑ Cole, Samantha (October 17, 2024). "Employees Describe an Environment of Paranoia and Fear Inside Automattic Over WordPress Chaos". 404 Media. Archived from the original on December 12, 2024. Retrieved October 18, 2024.
  18. ↑ "Automattic Acquires Gravatar". TechCrunch. October 18, 2007. Archived from the original on May 18, 2024. Retrieved September 7, 2023.
  19. ↑ Fox, Jon (September 23, 2008). "Automattic Acquires IntenseDebate". Inside the Debate. Archived from the original on October 14, 2024. Retrieved January 24, 2018.
  20. ↑ Lenehan, David "Lenny" (October 15, 2008). "Automattic Acquires PollDaddy!". Archived from the original on October 13, 2024. Retrieved January 24, 2018.
  21. ↑ Armstrong, Mark (April 9, 2014). "Longreads Is Joining the Automattic Family". longreads.com. Archived from the original on May 26, 2024. Retrieved January 24, 2018.
  22. ↑ Forrester, Mark (May 19, 2015). "WooThemes Joins Automattic". The WooCommerce Blog. Archived from the original on November 29, 2024. Retrieved January 24, 2018.
  23. ↑ "Automattic, Parent Company of WordPress.com, Acquires Atavist Publishing Platform and Award-Winning Magazine". PR Newswire. June 21, 2018. Archived from the original on October 1, 2024. Retrieved June 22, 2018.
  24. ↑ Shepherd, Brent (May 22, 2019). "A Final Prospress Post…". Prospress Blog. Archived from the original on May 24, 2019. Retrieved September 22, 2021.
  25. ↑ Dillet, Romain (May 23, 2019). "Automattic acquires subscription payment company Prospress". TechCrunch. Archived from the original on October 14, 2024. Retrieved September 22, 2021.
  26. ↑ "Automattic Acquires WordPress Plugin ZBS CRM". www.prnewswire.com. August 16, 2019. Archived from the original on October 1, 2024. Retrieved December 12, 2024.
  27. ↑ Stott, Mike (July 20, 2020). "Introducing Jetpack CRM: Grow Your Business Through Better Contact Management". Jetpack. Automattic. Archived from the original on July 21, 2020. Retrieved August 17, 2021.
  28. ↑ Gooding, Sarah (August 13, 2019). "Automattic Acquires Tumblr, Plans to Rebuild the Backend Powered by WordPress". wptavern.com. Archived from the original on December 4, 2024. Retrieved December 12, 2024.
  29. ↑ Mullenweg, Matt (February 8, 2021). "Parse.ly & Automattic". ma.tt. Archived from the original on October 13, 2024. Retrieved February 9, 2021.
  30. ↑ Perez, Sarah (June 14, 2021). "WordPress.com owner Automattic acquires journaling app Day One". TechCrunch. Archived from the original on December 10, 2024. Retrieved June 14, 2021.
  31. ↑ Budelli, Eli (July 16, 2021). "Popular Podcast App Pocket Casts Joins Automattic". WordPress.com. Archived from the original on December 3, 2024. Retrieved December 12, 2024.
  32. ↑ Pierce, David (October 24, 2023). "Automattic is acquiring Texts and betting big on the future of messaging". The Verge. Archived from the original on November 13, 2024. Retrieved October 24, 2023.
  33. ↑ Pierce, David (April 9, 2024). "Beeper was just acquired by Automattic, which has big plans for the future of messaging". The Verge. Archived from the original on November 25, 2024. Retrieved April 9, 2024.
  34. ↑ "Board of Directors". Automattic. September 25, 2018. Archived from the original on December 6, 2024. Retrieved December 12, 2024.

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