Indian pop music, also known as Indi-pop, refers to pop music produced in India that is independent from filmi soundtracks for Indian cinema. Indian pop is closely linked to Bollywood, Tollywood, Pollywood, Kollywood and the Asian Underground scene of the United Kingdom. The variety of South Asian music from different countries are generally known as Desi music.
"Diggy Down" is a song recorded by Romanian recording artist Inna for her eponymous and fourth studio album (2015) and its Japanese counterpart Body and the Sun (2015). Released for digital download on 15 December 2014 through Empire Music and Roton, it samples Marian Hill's "Got It" (2014), for which the American duo received credit as a featured artist. A remix of the song further featuring American artist Yandel was eventually made available. Written by Ilsey Juber, Marcel Botezan, Radu Bolfea and Sebastian Barac, and produced solely by Vlad Lucan, "Diggy Down" is a mid-tempo dance-pop and R&B recording which lyrically portrays Inna being 'diggy down' on her boyfriend's wishes.
Sunny Singh Nijjar is an Indian actor who works primarily in Hindi films. He began acting in 2007 with the television soap opera Kasautii Zindagii Kay. He made his film debut in Paathshaala (2010) and has since starred in Pyaar Ka Punchnama 2 (2015), Sonu Ke Titu Ki Sweety (2018) and Adipurush (2023).
Nushrratt Bharuccha is an Indian actress who mainly works in Hindi films. After working in television, she made her film debut with Jai Santoshi Maa (2006). She gained recognition for her roles in Love Sex Aur Dhokha (2010) and Pyaar Ka Punchnama (2011). Bharuccha's career progressed with starring roles in the comedies Pyaar Ka Punchnama 2 (2015), Sonu Ke Titu Ki Sweety (2018), and Dream Girl (2019). She has since starred in Chhorii (2021), Janhit Mein Jaari (2022) and Ram Setu (2022).
Hirdesh "Honey" Singh, known professionally as Yo Yo Honey Singh, is a music producer, singer and actor. He commenced his career as a hip-hop music producer in 2003, working as a session and recording artist within the underground music scene until the release of his debut studio album, International Villager.
Luv Ranjan is an Indian film & music director, writer, lyricist and producer who works in Hindi cinema and owns Luv Films. His notable films include the romantic comedies Pyaar Ka Punchnama (2011), Pyaar Ka Punchnama 2 (2015), Sonu Ke Titu Ki Sweety (2018), De De Pyaar De (2019) and Tu Jhoothi Main Makkar (2023).
Navraj Hans is an Indian singer, actor, entrepreneur, cricket player and performer. He is the son of Hans Raj Hans and son-in-law of Daler Mehndi.
Zack Knight is a British-Pakistani singer and songwriter. Formerly known by the stage name Zeekay, Knight is known for songs such as "Bom Diggy", "Ya Baba", "Galtiyan", "Nakhre" and "Enemy".
Rajat Nagpal is an Indian singer, composer, producer and mix engineer associated with Punjabi and Hindi music. He is trained in Indian and Western classical music. He has been working as a studio engineer and a music producer at Beatfactory Studios and is known for his work in songs like Fashion, Taare, Ban Ja Rani, Suit Suit, All I Need, Akhiyan, Khamkha Yu Hi, and many more. He uses the piano as the main instrument for his compositions and produces music on Logic Pro and Pro Tools.
Rajiv Kumar, known professionally as Jaani, is an Indian songwriter and music composer associated with Punjabi and Hindi language songs. His notable songs "Naah", "Kya Baat Ay", "Pachtaoge", "Filhall", "Titliyaan", "Baarish Ki Jaaye" and "Filhaal2 Mohabbat".
Ayesha Raza Mishra is an Indian actress.
Sonu Ke Titu Ki Sweety is a 2018 Indian Hindi-language romantic comedy film written and directed by Luv Ranjan. Produced by Luv Films and T-Series Films, the film was written by Luv Ranjan and Rahul Mody and edited by Akiv Ali. It stars Kartik Aaryan, Nushrat Bharucha and Sunny Singh. The film was released theatrically on 23 February 2018.
The Mirchi Music Award for Song of The Year is given yearly by Radio Mirchi as a part of its annual Mirchi Music Awards for Hindi films, to recognise the best song of that year.
The Mirchi Music Award for Upcoming Female Vocalist of The Year is given yearly by Radio Mirchi as a part of its annual Mirchi Music Awards for Hindi films, to recognise a female vocalist who has delivered an outstanding performance in a film song.
Luv Films is an Indian film production house founded by Luv Ranjan and Ankur Garg in 2012. Based in Mumbai the company produces and distributes commercial as well as feature films. Within a short span of time the production house established itself as one of the prominent producers in the Indian film industry while giving blockbusters like Tu Jhoothi Main Makkaar, Sonu Ki Titu Ki Sweety, Malang - Unleash The Madness, De De Pyaar De, Chhalaang. The production house has also produced two critically acclaimed films like Vadh and Kuttey.
Kelmash Devi, better known as Mannat Noor, is an Indian singer singing primarily in the Punjabi language. She has sung songs for films including Laung Laachi, Carry On Jatta 2, Sonu Ke Titu Ki Sweety and National Award winning Harjeeta. Her song Laung Laachi is the first Indian song to reach 1 billion views on YouTube.
Jasmin Walia is a British singer and television personality of Indian descent; she has released songs in English, Punjabi and Hindi. In 2017, her single "Bom Diggy" with Zack Knight peaked at number one on the BBC Asian Network's Official Asian Music Chart. It currently has over 424 million combined streams. She was nominated for Mirchi Music Award for Upcoming Female Vocalist of The Year at the 11th Mirchi Music Awards for the song "Bom Diggy". The song was also nominated for Mirchi Music Award for Song of The Year.
Sakshi Malik is an Indian actress, fitness influencer and model, known for her role in the film Sonu Ke Titu Ki Sweety and its associated song, "Bom Diggy Diggy".
Saurabh Gupta and Vaibhav Singh are Indian music directors and composers who have worked in Bollywood and in Kannada cinema. They have worked in the music and advertisement industry as music directors and creative heads.
