Burton's Biscuit Company

Last updated
Burton's Biscuit Company
Founded1935
FounderJoseph Burton
HeadquartersSt Albans,
United Kingdom
Area served
Worldwide
Parent Ferrero Group
Website burtonsbiscuits.com

Burton's Biscuit Company is a British biscuit manufacturer. It is recognised in the UK as the second-biggest supplier of biscuits. [1] The company was formed by the merger of Burton's Gold Medal Biscuits and Horizon Biscuit Company in October 2000. It re-branded from Burton's Foods to Burton's Biscuit Company in November 2011. It employs over 2,200 people around the UK, in three main manufacturing facilities, Llantarnam, Edinburgh and Blackpool, a chocolate refinery in Moreton, and a central distribution hub in Liverpool. Its head office is in St Albans.

Contents

Burton's is the UK's number two biscuit maker [2] and many of its products are sold globally.

History

The first Burton's biscuits were baked by George Burton (born 1829, Leek, Staffordshire), who began production on Corporation Street, Blackpool, Lancashire. The Burton's Biscuits firm was founded by George's grandson, Joseph Burton, in 1935. It had a factory in Slough, Berkshire, until the early 1980s, manufacturing potato crisps and snacks, including Potato Puffs and Fish 'n' Chips savoury snacks. In 2014, Burton's re-launched their Fish 'n' Chips snacks due to popular demand. [3] [4]

In 2000, the business was sold by Associated British Foods to Hicks Muse Tate & Furst. [5] On 18 March 2007, Burton's was acquired by Duke Street Capital. [6] In September 2009, Burton's came under the new ownership of Canadian Imperial Bank of Commerce and Apollo Global Management, with a minority stake held by Duke Street.

In 2013, the company was put up for sale, with an asking price around £350m. [7] In November of that year, it was announced that the company had been bought by the Ontario Teachers' Pension Plan. [8]

In 2016, Burton's sold its licence to make Cadbury-branded biscuits to Mondelēz International (the owners of Cadbury), although they are still made in Burton's factories. [8]

In June 2021, it was announced that the company had been bought by the Ferrero SpA. [9]

Brands

See also

Related Research Articles

<span class="mw-page-title-main">Cookie</span> Small, flat and sweetened baked food

A cookie or biscuit is a baked snack or dessert that is typically small, flat, and sweet. It usually contains flour, sugar, egg, and some type of oil, fat, or butter. It may include other ingredients such as raisins, oats, chocolate chips, or nuts.

<span class="mw-page-title-main">Nabisco</span> American snack company

Nabisco is an American manufacturer of cookies and snacks headquartered in East Hanover, New Jersey. The company is a subsidiary of Illinois-based Mondelēz International.

<span class="mw-page-title-main">Biscuit</span> Sweet baked item

A biscuit, in many English-speaking countries, including Britain, Ireland, Australia, New Zealand, India, and South Africa but not Canada or the US, is a flour-based baked and shaped food item. Biscuits are typically hard, flat, and unleavened. They are usually sweet and may be made with sugar, chocolate, icing, jam, ginger, or cinnamon. They can also be savoury, similar to crackers. Types of biscuit include sandwich biscuits, digestive biscuits, ginger biscuits, shortbread biscuits, chocolate chip cookies, chocolate-coated marshmallow treats, Anzac biscuits, biscotti, and speculaas.

<span class="mw-page-title-main">Keebler Company</span> American cookie and former cracker manufacturer

The Keebler Company is an American cookie and former cracker manufacturer. Founded in 1853, it has produced numerous baked snacks, advertised with the Keebler Elves. Keebler had marketed its brands such as Cheez-It, Chips Deluxe, Club Crackers, E.L. Fudge Cookies, Famous Amos, Fudge Shoppe Cookies, Murray cookies, Austin, Plantation, Vienna Fingers, Town House Crackers, Wheatables, Sandie's Shortbread, Pizzarias Pizza Chips, Chachos and Zesta Crackers, among others. Keebler slogans have included "Uncommonly Good" and "a little elfin magic goes a long way". Tom Shutter and Leo Burnett wrote the familiar jingle.

<span class="mw-page-title-main">Ferrero SpA</span> Italian multinational food corporation

Ferrero International SpA, more commonly known as Ferrero Group or simply Ferrero, is an Italian multinational company with headquarters in Alba. Ferrero is a manufacturer of branded chocolate and confectionery products, and the second biggest chocolate producer and confectionery company in the world. Ferrero SpA is a private company owned by the Ferrero family and has been described as "one of the world's most secretive firms".

<span class="mw-page-title-main">Jammie Dodgers</span> British jam-filled shortbread biscuit

Jammie Dodgers are a popular British biscuit, made from shortcake with a raspberry or strawberry flavoured jam filling. Bought by Burton Biscuit works in 1960, they are currently produced by Burton's Biscuit Company at its factory in Llantarnam. In 2009, Jammie Dodgers were the most popular children's sweet biscuit brand in the United Kingdom, with 40% of the year's sales consumed by adults.

<span class="mw-page-title-main">Milka</span> Confectionery brand primarily sold in Europe

Milka is a Swiss brand of chocolate confectionery. Originally made in Switzerland in 1901 by Suchard, it has been produced in Lörrach, Germany, from 1901. Since 2012 it has been owned by US-based company Mondelez International, when it started following the steps of its predecessor Kraft Foods Inc., which had taken over the brand in 1990. It is sold in bars and a number of novelty shapes for Easter and Christmas. Products with the Milka brand also include chocolate-covered cookies and biscuits.

<span class="mw-page-title-main">Orkla ASA</span> Norwegian consumer good conglomerate

Orkla ASA is a Norwegian conglomerate operating in Europe, Asia and the US. At present, Orkla operates in the branded consumer goods, aluminium solutions and financial investment sectors. Orkla ASA is listed on the Oslo Stock Exchange and its head office is in Oslo, Norway. As of 31 December 2021, Orkla had 21,423 employees. The Group's turnover in 2021 totalled NOK 50.4 billion.

<span class="mw-page-title-main">Animal cracker</span> Cracker baked in the shape of an animal

An animal cracker is a particular type of cracker, baked in the shape of an animal, usually an animal either at a zoo or a circus, such as a lion, a tiger, a bear, or an elephant. The most common variety is light-colored and slightly sweet, but darker chocolate-flavored and colorful frosted varieties are also sold. Although animal crackers tend to be sweet in flavor like cookies, they are made with a layered dough like crackers and are marketed as crackers and not cookies.

<span class="mw-page-title-main">Maryland Cookies</span> A type of cookie (biscuit) produced in the UK

Maryland Cookies, named for the US state, are a brand name of cookie produced by Burton's Biscuit Company in the United Kingdom.

<span class="mw-page-title-main">Wagon Wheels</span> Brand of sweet biscuit-based snack food

Wagon Wheels are a sweet snack food sold in the United Kingdom as well as other Commonwealth countries such as Australia, Canada, New Zealand and India. They are also sold in Ireland. They consist of two biscuits that form a sandwich with a marshmallow filling, and they are covered with a chocolate-flavoured coating.

<span class="mw-page-title-main">Griffin's Foods</span> Snack-food and confectionery manufacturer

The Griffin's Foods Company is a New Zealand food company currently headquartered in Auckland and established by John Griffin as a flour and cocoa mill in the city of Nelson in 1864. The company started biscuit manufacturing in 1890. Products commercialised by Griffin's include cookies, chocolate confection, crackers, cereal bars, and snack food.

<span class="mw-page-title-main">Kinh Do Corporation</span>

Mondelez Kinh Do is part of Mondelēz International, Inc., located in Chicago, Illinois, United States. Its brands, both global and local, include Cosy biscuits, Kinh Do mooncakes, Solite cakes, Slide potato chips, AFC crackers, Oreo cookies, Ritz Crackers, LU biscuits, Toblerone chocolate, Cadbury Dairy Milk chocolate, Tang powdered beverage, Halls candy, Trident gum and many more. In Vietnam, it operates in three locations: Ho Chi Minh City, and plants in Bình Dương and Hưng Yên, with more than 3,000 employees.

Mondelez International, Inc., styled as Mondelēz International, is an American multinational confectionery, food, holding, beverage and snack food company based in Chicago. Mondelez has an annual revenue of about $26.5 billion and operates in approximately 160 countries. It ranked No. 108 in the 2021 Fortune 500 list of the largest United States corporations by total revenue.

<span class="mw-page-title-main">Sandwich cookie</span> Cookies kept by two thin cookies or biscuits with filling in between

A sandwich cookie, also known as a sandwich biscuit, is a type of cookie made from two thin cookies or medium cookies with a filling between them. Many types of fillings are used, such as cream, ganache, buttercream, chocolate, cream cheese, jam, peanut butter, lemon curd, or ice cream.

References

  1. "Burton's Foods Limited". dun & bradstreet.[ dead link ]
  2. Wagon Wheels to roll into Russia - FT.com
  3. Bentley, David. "Look: Remembering snacks from the past as Fish 'n' Chips makes a comeback". CoventryLive. Retrieved 1 March 2024.
  4. Culliney, Kacey. "Burton's eyes snack leadership with vintage relaunch". Bakery&Snacks. William Reed Ltd. Retrieved 1 March 2024.
  5. Benjamin Wootliff (31 October 2000). "Wagon Wheels roll west as ABF sells Burton's". The Daily Telegraph .
  6. "Duke Street Capital Acquires Burton's Foods" (Press release). Duke Street Capital. 18 March 2007. Retrieved 5 November 2007.[ permanent dead link ]
  7. The Daily Telegraph, Business, 29 August 2013, Online
  8. 1 2 "Mondelez to mix Cadbury chocolate and biscuits with Burton's deal". Reuters. 12 August 2016. Archived from the original on August 13, 2016. Retrieved 8 October 2018.
  9. Ferrero family buys Jammie Dodgers maker Burton’s at The Guardian,