CFVR-FM

Last updated
CFVR-FM
Broadcast area Fort McMurray
Frequency 103.7 MHz
BrandingPlay 103.7
Programming
Format Rhythmic adult contemporary
Affiliations Premiere Networks
Ownership
Owner Harvard Media
CHFT-FM
History
First air date
January 14, 2008
Technical information
Class B
ERP vertical polarization:
22,000 watts
horizontal polarization:
50,000 watts
HAAT 81.4 meters (267 ft)
Links
Webcast Listen Live
Website play1037.ca

CFVR-FM (103.7 MHz) is a Canadian radio station serving Fort McMurray, Alberta, broadcasting a rhythmic adult contemporary format branded on-air as Play 103.7.

Contents

The station is owned & operated by Harvard Media.

History

The station received approval by the CRTC to operate at 103.7 FM in November 2006 and officially launched on January 14, 2008 as Mix 103.7 with a hot adult contemporary format. [1]

On January 15, 2024, the station flipped to rhythmic adult contemporary and rebranded as Play 103.7. The last song played on "Mix" was "What A Man Gotta Do" by Jonas Brothers while the first song played on "Play" is "Let's Get It Started" by Black Eyed Peas.

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References

56°41′03″N111°19′47″W / 56.68417°N 111.32972°W / 56.68417; -111.32972