Volkswagen, shortened to VW, is a German automaker founded in 1937 by the German Labour Front, known for the iconic Beetle and headquartered in Wolfsburg. It is the flagship brand of the Volkswagen Group, the largest automaker by worldwide sales in 2016 and 2017. The group's biggest market is in China, which delivers 40% of its sales and profits. Popular models of Volkswagen include Golf, Jetta, Passat, Atlas, and Tiguan. The German term Volk translates to "people", thus Volkswagen translates to "people's car". The company's current international advertising slogan is just "Volkswagen", referencing the name's meaning.
The Volkswagen Golf is a compact car produced by the German automotive manufacturer Volkswagen since 1974, marketed worldwide across eight generations, in various body configurations and under various nameplates – including as the Volkswagen Rabbit in the United States and Canada, and as the Volkswagen Caribe in Mexico (Mk1).
Sex in advertising is the use of sex appeal in advertising to help sell a particular product or service. According to research, sexually appealing imagery used for marketing does not need to pertain to the product or service in question. A few examples of sexually appealing imagery include nudity, pin-up models, and muscular men. "Sex sells" became a controversial issue, with techniques for enlarging and titillating the audience challenging conventional moral standards.
The Metro is the United Kingdom's highest-circulation print newspaper. It is published in tabloid format by DMG Media. The free newspaper is distributed from Monday to Friday mornings on trains and buses, and at railway/Underground stations, airports and hospitals across selected urban areas of England, Wales and Scotland. Copies are also handed out to pedestrians.
Fiona Elizabeth Bruce is a British journalist, newsreader and television presenter. She joined the BBC as a researcher for Panorama in 1989, and has since become the first female newsreader on the BBC News at Ten, as well as presenting many flagship programmes for the corporation, including BBC News at Six, Crimewatch, Real Story, Antiques Roadshow, and Fake or Fortune?. Since 10 January 2019 she has been the presenter of the BBC One television programme Question Time.
Gumtree.com, known as Gumtree, is a British online classified advertisement and community website based at Hotham House, Richmond, London. Classified ads are either free or paid for depending on the product category and the geographical market. As of November 2010, it was the UK's largest website for local community classifieds and was one of the top 30 websites in the UK, receiving 14.8 million monthly unique visitors according to a traffic audit in 2010.
Moneysupermarket.com Group PLC is a British price comparison website-based business specialising in financial services. The website enables consumers to compare prices on a range of products, including energy car insurance, home insurance, travel insurance, mortgages, credit cards and loans. Moneysupermarket is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.
Carl Horst Hahn is a German businessman and former head of the Volkswagen Group from 1982 to 1993. He served as the chairman of the board of management of the parent company, Volkswagen AG. During his tenure, the group's car production increased from two million units in 1982 to 3.5 million a decade later.
Paula Hamilton is an English model. She is best known for her appearance in the classic 1987 Mk II Volkswagen Golf TV advert Changes. In 2006, she returned to public recognition as a judge on Britain's Next Top Model, for two cycles.
The monarch of the Commonwealth realms, Queen Elizabeth II, owns a historic collection of jewels – some as monarch and others as a private individual. They are separate from the Gems and Jewels and the coronation and state regalia that make up the Crown Jewels.
The Atheist Bus Campaign was an advertising campaign in 2008 and 2009 that aimed to place "peaceful and upbeat" messages about atheism on transport media in Britain, in response to evangelical Christian advertising.
Series 13 of Top Gear, a British motoring magazine and factual television programme, was broadcast in the United Kingdom on BBC Two during 2009, consisting of seven episodes that were aired between 21 June and 2 August. As a publicity stunt, the series also had Michael Schumacher disguise himself as "The Stig", primarily due to the fact that a car they reviewed could not be driven by anyone but Schumacher for a timed lap of the programme's test track. Alongside this, this series' highlights included a 1940s styled race, a motoring challenge involving rear-wheeled cars, and the presenters entering a classic car rally. The thirteenth series received criticism over two elements - one for an advert designed by Jeremy Clarkson as part of a film for an episode; the other for the use of a word deemed offensive.
Cut is a British advertising campaign launched in 2009 by the charitable organisation Women's Aid to promote awareness of domestic violence. The campaign was created by advertising agency Grey London, and centres on a 120-second commercial starring Keira Knightley. The commercial was supported by poster and online components. Cut was directed by Joe Wright and produced by Dominic Delaney. Post-production work was handled by Big Buoy and Prime Focus. The campaign drew a significant amount of media attention, especially after advertising approval body Clearcast prohibited the short film from appearing on even post-watershed television, due to several particularly violent scenes. The title of the piece refers to the filmmaking practice of cutting.
GoCompare is a British financial services comparison website, established in Wales in 2006. It provides comparison details for financial products including car insurance, home and pet insurance and breakdown cover. Since 2009 its adverts have featured a fictional Italian tenor named Gio Compario, which have been voted "most irritating advertisement". It is listed on the London Stock Exchange.
Think Small was one of the most famous ads in the advertising campaign for the Volkswagen Beetle, art directed by Helmut Krone. The copy for Think Small was written by Julian Koenig at the Doyle Dane Bernbach (DDB) agency in 1959. Doyle Dane Bernbach's Volkswagen Beetle campaign was ranked as the best advertising campaign of the twentieth century by Ad Age, in a survey of North American advertisements. Koenig was followed by many other writers during Krone's art-directorship of the first 100 ads of the campaign, most notably Bob Levenson. The campaign has been considered so successful that it "did much more than boost sales and build a lifetime of brand loyalty [...] The ad, and the work of the ad agency behind it, changed the very nature of advertising—from the way it's created to what you see as a consumer today."
Orange Man is a British television advertisement for the soft drink Tango Orange. Created by advertising agency HHCL, a longtime collaborator of Tango. The advertisement was produced in 1991 and aired in 1992, and was the first in the brand's "You Know When You've Been Tango'd" campaign that would continue until 1996 before returning for several years in the 2000s.
The Emmeline and Christabel Pankhurst Memorial is a memorial in London to Emmeline Pankhurst and her daughter Christabel, two of the foremost British suffragettes. It stands at the entrance to Victoria Tower Gardens, south of Victoria Tower at the southwest corner of the Palace of Westminster. Its main feature is a bronze statue of Emmeline Pankhurst by Arthur George Walker, unveiled in 1930. In 1958 the statue was relocated to its current site and the bronze reliefs commemorating Christabel Pankhurst were added.
Axa UK plc is part of the Axa group of companies. Its subsidiaries include Axa Insurance, Swiftcover, Axa Commercial and Personal Intermediaries, Axa PPP Healthcare, Axa Investment Managers and Axa Wealth.
Ultra Tune is an Australian-owned franchised automotive servicing and roadside assist company with over 275 centres, making it the second largest independent automotive car servicing and repairer in Australia as of 2019.
The Diet Coke Break advertising campaign is a series of six television advertisements that ran from 1994 to 2013, used to promote the soft drink Diet Coke. Each advert centers around a group of women ogling an attractive man while he works, soundtracked to a version of "I Just Want to Make Love to You". The first commercial premiered on US television in 1994, and starred American actor Lucky Vanous as a handsome construction worker who removes his shirt while taking his "Diet Coke break". The advert was a huge success, catching The Coca-Cola Company by surprise. Although initially no sequel was planned, Vanous was recast in a follow-up advert, released the next year.
