Christian Busch | |
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Born | 1984 |
Alma mater | London School of Economics (M.Sc. 2009, Ph.D. 2014) |
Scientific career | |
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Christian Busch (* 1984 [1] in Bergisch Gladbach [2] ) is a management scientist, author and public speaker recognized for his work on serendipity, innovation, and purpose-driven leadership. [3] [4] [5] He is a business professor at the University of Southern California (USC) Marshall School of Business and an affiliate researcher at the London School of Economics. [6] [7]
Busch earned a Bachelor of Business Administration (B.B.A.) from Furtwangen University, and a Bachelor of Arts (B.A.) in Politics and Organization at the University of Hagen. He received his M.Sc. and Ph.D. degrees in management at the London School of Economics. [8]
Busch serves as an Associate Professor of Clinical Management and Organization at the USC Marshall School of Business. Previously, he taught at the London School of Economics (LSE) and New York University (NYU), where he directed the Center for Global Affairs’ Global Economy Program. He co-founded the organizations Leaders on Purpose and Sandbox Network, and served as co-director of LSE’s Innovation Lab. [8]
He is a member of the Expert Forum of the World Economic Forum, a Fellow of the Royal Society of Arts, [9] among CAPITAL's ‘Top 40 under 40’ [7] and on the Thinkers50 Radar list of management thinkers ‘most likely to shape the future’. [10]
Busch is also a ‘Subject Matter Expert’ of the Academy of Management. [11]
Busch’s research interests include: [8]
He has received multiple ‘Best Paper Awards’ from the Academy of Management, [12] as well as the Masini Award for Innovative Scholarship. [6] He serves on the Editorial Review Board of the Academy of Management Perspectives [13] and is a guest editor at the Strategic Management Journal for a special issue on ‘Serendipity, Chance, and Luck in Management and Strategy’. [14]
Busch has published several scientific papers on serendipity, conceptualizing it as “active luck”—the notion of actively making surprising and valuable discoveries. He identifies three key elements of serendipity that help distinguish it from related concepts: agency, surprise and value, and presents a multi-level model involving chance triggers, associations (creating new connections) and ‘materialization’ (realizing a specific possibility). Busch’s theory suggests that social actors have agency in creating serendipity: Like training ‘hard skills’ related to finance or engineering, it is possible to train serendipity-related skills such as alertness. [15] [16]
Busch’s research is widely used in educational and professional development programs, including by the American Psychological Association and Harvard Business Review's Harvard ManageMentor. [17] [18]
He has delivered multiple TEDx Talks on topics such as serendipity, innovation, and purpose-driven leadership. [19]
He is the bestselling author of THE SERENDIPITY MINDSET, a “wise, exciting, and life-changing book” (Arianna Huffington) that “offers excellent practical guidance for all” (Paul Polman, former CEO, Unilever). [6] [20] As of August 2024, it has been translated into 12 languages. [21] This book was a finalist for the 2018 Financial Times / McKinsey Bracken Bower Prize for "best business book proposal of the year by a young writer". [22]
He contributes columns to Psychology Today [23] as well as Wirtschaftswoche. [24]
Busch is German, married to an US-American woman and has one daughter. [25]
Serendipity is an unplanned fortunate discovery. In 1754 Horace Walpole coined the word and described an amazing discovery as being “of that kind which I call Serendipity”. Robert K. Merton first came upon the concept-and-term of serendipity in the 1930s in the Oxford English Dictionary. Here, he discovered that the word had been coined by Walpole. Merton revealed 1946 his concept of the "serendipity pattern" in empirical research, of observing an unanticipated, anomalous, and strategic datum, which becomes the occasion for developing a new theory. Merton describes it later as "the discovery through chance by a theoretically prepared mind of valid findings which were not sought for"
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