Counter Intuitive Records

Counter Intuitive Records
Jake Sulzer in Boston based Label HQ
Founded	2015 (2015)
Founder	Jake Sulzer
Genre	Indie rock, emo, punk, pop-punk, ska
Country of origin	United States
Location	Boston, Massachusetts
Official website	counterintuitiverecords.com

Counter Intuitive Records is an American independent record label based in Boston, Massachusetts, known for working with bands such as Oso Oso, Mom Jeans, Origami Angel, and Prince Daddy & The Hyena. ^[1] The label has also handled distribution for artists such as The Hotelier.

History

The label was started in 2015 by Jake Sulzer, shortly after his college graduation. After stumbling across a demo by the band Bay Faction, Sulzer offered them a record contract. Gaining most traction from releasing records of band's such as Origami Angel, Oso Oso, Skatune Network, Prince Daddy & The Hyena, & Mom Jeans, the label funded the releases of many lesser-known bands in the scene, like Pictures of Vernon. ^[2]

Counter Intuitive Records opened a storefront in Brookline, Massachusetts on February 15, 2025 where they have records, apparel, and merchandise available for purchase, as well as a section dedicated to retro video games. ^{[3] [4]}

Current artists

• Bigger Better Sun
• Combat
• Charmer
• Coupons
• Gaffa Tape Sandy ^[5]
• The Losing Score
• I Love Your Lifestyle
• Insignificant Other ^[6]
• Kicksie
• Mom Jeans
• Motel TV
• Nervous Dater
• oldsoul
• The Hotelier
• Macseal
• Origami Angel
• Pictures of Vernon
• Plainclothes
• Prince Daddy & The Hyena
• Shalfi
• Skatune Network ^{[7] [8]}
• Sleeping Patterns
• Snooze
• Teamonade
• Yeah Is What We Have
• Riley!
• Tiger Really? ^[9]

Former artists

• Bay Faction
• Bears in Trees
• Born Without Bones
• Casual Friday
• Equipment
• FES
• Graduating Life
• Hemingway
• Hospital Bracelet
• Jail Socks
• Just Friends
• Kississippi
• Meet Me in Montauk
• Motel TV
• Natural Flavor
• No Better
• Oliver Houston
• Oso Oso
• Plainclothes
• Retirement Party
• Rozwell Kid
• Shiver.
• Sleeping Patterns
• sports.
• State Lines
• Toy Cars
• Walter Etc.
• Weakened Friends
• Who Are The Toms
• Who Loves You

References

1. "What Happened to One of Indie Rocks Most Promising Labels?". Noisey. 22 March 2018. Retrieved 15 April 2018.
2. Cole, Henderson (14 May 2018). "DIY Isn't Dead". Get Alternative. The Alternative. Retrieved March 5, 2020.
3. "Storefront". Counter Intuitive Records. Retrieved March 2, 2025.
4. Wasylak, Victoria (February 11, 2025). "At a new storefront for Counter Intuitive Records, records, apparel, and retro video games" . The Boston Globe. Retrieved March 2, 2025.
5. "Gaffa Tape Sandy" . Retrieved May 4, 2024– via Counter Intuitive Records.
6. "Insignificant Other Announce Debut Album". 16 April 2019. Retrieved July 27, 2021– via Stereogum.
7. "Skatune Network teams with Counter Intuitive for covers album (stream a track)" . Retrieved July 27, 2021– via BrooklynVegan.
8. "Skatune Network releasing ska covers album of 'Undertale' video game soundtrack" . Retrieved July 27, 2021– via BrooklynVegan.
9. "Tiger Really" . Retrieved January 23, 2024– via Counter Intuitive Records.