Curve (song)

Last updated

"Curve"
Gucci Mane - Curve.jpg
Promotional single by Gucci Mane featuring The Weeknd
from the album Mr. Davis
ReleasedSeptember 13, 2017
Genre Trap
Length2:41
Label
Songwriters
Producers
Music video
"Curve" on YouTube

"Curve" is a song by American rapper Gucci Mane featuring Canadian singer the Weeknd. Written alongside producers Nav and FrostADX, it was released on September 13, 2017, as a promotional single from Mane's eleventh studio album Mr. Davis (2017).

Contents

Background

Gucci Mane premiered the song on Beats 1 on September 13, 2017, as a promotional single for his album Mr. Davis. He told Zane Lowe, "I'm a huge fan and I respect the Weeknd and whole team of XO. We exchanged numbers and started build a rapport with each other. And we were bouncing off records; I'll send him records, he'll send me beats. And then one day he sent me this record that NAV produced. It was like an early birthday gift or Christmas present." [1]

Composition

The song has been described as "hypnotic" [2] and is about the artists' "playboy lifestyles". [3] The Weeknd performs the first verse and chorus, singing about charming women and briefly spending time with them "before curving with no mercy". [4] Gucci Mane raps about his high reputation enthralling women in the second verse. [2] [4]

Music video

The official music video premiered on GQ on November 10, 2017. [5] Directed by David Helman, [6] the video is in black-and-white and sees Gucci Mane and The Weeknd in a grim alley. Throughout the video, the camera angle slowly twists and turns, revealing multiple clones of the artists singing and dancing. [5] [7]

Charts

Chart (2017)Peak
position
Australia (ARIA) [8] 93
Canada Hot 100 ( Billboard ) [9] 40
UK Singles (OCC) [10] 78
US Billboard Hot 100 [11] 67
US Hot R&B/Hip-Hop Songs ( Billboard ) [12] 28

Certifications

RegionCertification Certified units/sales
United States (RIAA) [13] Platinum1,000,000

Sales+streaming figures based on certification alone.

References

  1. Ortiz, Edwin (September 13, 2017). "Gucci Mane Links Up With the Weeknd for New Song "Curve"". Complex .
  2. 1 2 Lamarre, Carl (September 13, 2017). "Listen to Gucci Mane & The Weeknd Kill Every Groupie's Dream on 'Curve'". Billboard .
  3. Fresh, Mikey (September 13, 2017). "Gucci Mane Releases His Biggest Single To Date, "Curve" (Feat. The Weeknd)". Vibe .
  4. 1 2 Findlay, Mitch (September 13, 2017). "Gucci Mane & The Weeknd Shine On "Curve"". HotNewHipHop .
  5. 1 2 Carley, Brennan (November 10, 2017). "Gucci Mane and the Weeknd Own the Night in Their New "Curve" Video". GQ .
  6. Rettig, James (November 10, 2017). "Gucci Mane – "Curve" Video (Feat. The Weeknd)". Stereogum .
  7. India, Lindsey (November 10, 2017). "Gucci Mane and The Weeknd Release Trippy New Curve Video - XXL". XXL .
  8. "ARIA Chart Watch #439". auspOp. September 23, 2017. Archived from the original on March 27, 2020. Retrieved March 18, 2022.
  9. "Gucci Mane Chart History (Canadian Hot 100)". Billboard .
  10. "Official Singles Chart on 28/9/2017 – Top 100". Official Charts Company.
  11. "Gucci Mane Chart History (Hot 100)". Billboard .
  12. "Gucci Mane Chart History (Hot R&B/Hip-Hop Songs)". Billboard .
  13. "American single certifications – Gucci Mane – Curve". Recording Industry Association of America. June 24, 2021.