Dubai One

Last updated

Dubai One
Dubaione-logo.png
Country United Arab Emirates
Broadcast area
Network Dubai Channels Network
Headquarters Dubai Media City, Dubai, United Arab Emirates
Programming
Language(s) English
Picture format 1080i (HDTV)
Ownership
Owner Dubai Media Incorporated
Sister channels
History
Launched
  • 14 May 1994;30 years ago (1994-05-14)(as Ch33)
  • 24 December 2004;19 years ago (2004-12-24)(as One TV)
  • 2007;17 years ago (2007)(as Dubai One)
Former names
  • Ch33 (1994–2004)
  • One TV (2004–2007)
Links
Website www.dubaione.ae

Dubai One (formerly known as Ch33 and then One TV) is an Emirati English language entertainment television channel, owned by Dubai Media Incorporated. It was launched on 14 May 1994, and is currently managed by Sarah al Jarman. It airs a mix of locally produced and international syndicated content that caters English language and non-Arab viewers in the MENA region. It started broadcasting in HD on Nilesat 201 on 28 February 2019.

Contents

Background

Dubai One broadcasts subtitled Western content targeting Arabs and expatriates living in Dubai and around the Arab world. [1] While most of the production is centralized at DMI's own studios, the channel has its own management, team, structure and strategy. The flow of advertising for it is controlled by Choueiri Group, through its subsidiary MEMS.

History

Former logo of One TV (2004-2007) Onetv Logo UAE.png
Former logo of One TV (2004–2007)

The channel was launched as a replacement for Channel 33. One TV launched at 9am on 24 December 2004, bearing a new name with brand new programming targeting the expat community and westernized Arabs. [2] The new offer consisted largely of imports coming in from the United States and the United Kingdom, with all programming being subtitled to Arabic. The new channel did not broadcast news and aired five feature films every day; all of them newer releases. [3] The channel had few carryovers from the former Channel 33, one notable absence was The Bold and the Beautiful , which was not in the initial line-up following the 2004 rename. After complaints from viewers, the series returned. [4]

In early 2007, following the results of a six-month survey, One TV was renamed Dubai One. [5]

Programming

Generally, Dubai One broadcasts syndicated programming from the United States and occasionally from Canada, the United Kingdom and Australia. Owing to its special partnerships with Warner Bros. and Walt Disney Studios, [2] the channel currently offers at least four films per day from 5pm (GMT) to 12 midnight (GMT), and has screened to date more than 300 films. Bollywood films are shown once a month, on a Thursday at 7pm (GMT). Dubai One also repeats programming it has broadcast during the week on Fridays, known as Catch Up Fridays.

The channel broadcasts also a variety of in-house productions including Emirates News, Dubai One Minute and The London Show. Previous productions include Emirates 24/7 , World of Sports , Studio One , That's Entertainment and Understanding Islam .

On air staff

Dina at imran khan shoot.jpg
Aishwarya Ajit and Tom Urquhart, Studio One 20111021.jpg
Layne Redman 2.jpg
From left to right: Dina Butti; Aishwarya Ajit and Tom Urquhart; and Layne Redman, hosts of some Dubai One shows

See also

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References

  1. Kraidy, Marwan (2009). Arab Television Industries. United Kingdom: Palgrave MacMillan. pp. 47–51. ISBN   978-1-84457-302-8.
  2. 1 2 "About Dubai One". Archived from the original on November 1, 2008. Retrieved November 4, 2008.
  3. "New TV channel to screen latest Western entertainment". Gulf News. December 23, 2004. Archived from the original on April 3, 2024. Retrieved March 22, 2024.
  4. "The Bold and the Beautiful's UAE connection: why we love it". The National. April 12, 2004. Archived from the original on April 3, 2024. Retrieved April 3, 2024.
  5. "Dubai One". Arabian Business. March 1, 2007. Archived from the original on April 3, 2024. Retrieved April 3, 2024.
  6. "Aishwarya Ajit: Living the Change". Gulf News. October 1, 2011. Retrieved November 12, 2011.
  7. "Local Heroes". Rolling Stone Middle East . November 2011.
  8. "Shah Ruh Khan Promotes Raees in Dubai".
  9. 1 2 "Emirates 24/7 on Dubai One – About". Facebook . Retrieved March 16, 2017.