Dwayne D. Gremler

Last updated
  1. "Services Marketing : Integrating Customer Focus Across the Firm / V.A. Zeithaml, M.J. Bitner, DD. Gremler. | Request PDF".[ non-primary source needed ]
  2. 1 2 "Dwayne GREMLER | Professor (Full) | Ph. D. in Marketing | Bowling Green State University, Ohio | BGSU | Department of Marketing | Research profile".
  3. "People | Centre for Service Management | Loughborough University". www.lboro.ac.uk.
  4. "Dwayne D. Gremler and Mark B. Houston: Two Visiting International Professors ("VIPs") of Münster's School of Business and Economics | Marketing Center Münster". www.marketingcenter.de.
  5. The effect of satisfaction, switching costs, and interpersonal bonds on service loyalty. OCLC   222814146.
  6. "Dr. Dwayne Gremler Recognized with Most Prestigious Honor in Services Marketing". Bowling Green State University.
  7. "Dwayne D. Gremler als "Visiting International Professor" ausgezeichnet". www.wiwi.uni-muenster.de. 13 June 2018.
  8. "ServiceFriday: Employee Emotional Competence as a Critical Value-Driver for Customers". Center for Services Leadership. May 24, 2019.
  9. "Gremler engages students in scholarship, professional development". Bowling Green State University.
  10. "Board of Trustees Meeting Minutes 2022-03-04 Bowling Green State University".
  11. "Christopher Lovelock Career Contributions Award – SERVSIG".
  12. "Journal of Service Research".
  13. "Dwayne D. Gremler". scholar.google.com.
  14. Gremler, Dwayne D.; Van Vaerenbergh, Yves; Brüggen, Elisabeth C.; Gwinner, Kevin P. (May 2020). "Understanding and managing customer relational benefits in services: a meta-analysis". Journal of the Academy of Marketing Science. 48 (3): 565–583. doi:10.1007/s11747-019-00701-6.[ non-primary source needed ]
  15. Hennig-Thurau, Thorsten; Gwinner, Kevin P.; Gremler, Dwayne D. (February 2002). "Understanding Relationship Marketing Outcomes: An Integration of Relational Benefits and Relationship Quality". Journal of Service Research. 4 (3): 230–247. doi:10.1177/1094670502004003006.[ non-primary source needed ]
  16. Gwinner, K. P.; Gremler, D. D.; Bitner, M. J. (April 1998). "Relational Benefits in Services Industries: The Customer's Perspective". Journal of the Academy of Marketing Science. 26 (2): 101–114. doi:10.1177/0092070398262002.[ non-primary source needed ]
  17. Torkzadeh, Samaneh; Zolfagharian, Mohammadali; Yazdanparast, Atefeh; Gremler, Dwayne D. (15 July 2022). "From customer readiness to customer retention: the mediating role of customer psychological and behavioral engagement". European Journal of Marketing. 56 (7): 1799–1829. doi:10.1108/EJM-03-2021-0213.[ non-primary source needed ]
  18. 1 2 Hennig-Thurau, Thorsten; Groth, Markus; Paul, Michael; Gremler, Dwayne D. (July 2006). "Are All Smiles Created Equal? How Emotional Contagion and Emotional Labor Affect Service Relationships". Journal of Marketing. 70 (3): 58–73. doi:10.1509/jmkg.70.3.058.[ non-primary source needed ]
  19. Zablah, Alex R.; Sirianni, Nancy J.; Korschun, Daniel; Gremler, Dwayne D.; Beatty, Sharon E. (February 2017). "Emotional Convergence in Service Relationships: The Shared Frontline Experience of Customers and Employees". Journal of Service Research. 20 (1): 76–90. doi:10.1177/1094670516675405.[ non-primary source needed ]
  20. Liu, Xiao-Yu; Chi, Nai-Wen; Gremler, Dwayne D. (August 2019). "Emotion Cycles in Services: Emotional Contagion and Emotional Labor Effects". Journal of Service Research. 22 (3): 285–300. doi:10.1177/1094670519835309.[ non-primary source needed ]
  21. Delcourt, Cécile; Gremler, Dwayne D.; De Zanet, Fabrice; van Riel, Allard C.R. (20 March 2017). "An analysis of the interaction effect between employee technical and emotional competencies in emotionally charged service encounters". Journal of Service Management. 28 (1): 85–106. doi:10.1108/JOSM-12-2015-0407. hdl: 2268/201872 .[ non-primary source needed ]
  22. Delcourt, Cécile; Gremler, Dwayne D.; van Riel, Allard C. R.; van Birgelen, Marcel J. H. (February 2016). "Employee Emotional Competence: Construct Conceptualization and Validation of a Customer-Based Measure". Journal of Service Research. 19 (1): 72–87. doi:10.1177/1094670515590776. hdl: 2268/181603 .[ non-primary source needed ]
  23. 1 2 Gremler, Dwayne D.; Gwinner, Kevin P. (August 2000). "Customer-Employee Rapport in Service Relationships". Journal of Service Research. 3 (1): 82–104. doi:10.1177/109467050031006.[ non-primary source needed ]
  24. Gremler, Dwayne D.; Gwinner, Kevin P. (September 2008). "Rapport-Building Behaviors Used by Retail Employees". Journal of Retailing. 84 (3): 308–324. doi:10.1016/j.jretai.2008.07.001.[ non-primary source needed ]
  25. Hennig-Thurau, Thorsten; Gwinner, Kevin P.; Walsh, Gianfranco; Gremler, Dwayne D. (February 2004). "Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet?". Journal of Interactive Marketing. 18 (1): 38–52. doi:10.1002/dir.10073.[ non-primary source needed ]
  26. Gremler, Dwayne D.; Gwinner, Kevin P.; Brown, Stephen W. (March 2001). "Generating positive word-of-mouth communication through customer-employee relationships". International Journal of Service Industry Management. 12 (1): 44–59. doi:10.1108/09564230110382763.[ non-primary source needed ]
  27. Gremler, Dwayne D; Brown, Stephen W (1996). "Service loyalty: its nature, importance, and implications" (PDF). In Edvardsson, Bo (ed.). QUIS 5: Advancing Service Quality : a Global Perspective. ISQA, c/o Business Research Institute at St. John's University. pp. 171–181. ISBN   978-0-9652482-0-4.[ non-primary source needed ]
  28. Goodwin, Cathy; Gremler, Dwayne D. (1996). Friendship over the counter: How social aspects of service encounters influence consumer service loyalty. Advances in Services Marketing and Management. Vol. 5. pp. 247–282. doi:10.1016/S1067-5671(96)05059-7. ISBN   978-0-7623-0009-9.[ non-primary source needed ]
  29. McCollough, Michael A.; Gremler, Dwayne D. (July 1999). "Student Satisfaction Guarantees: An Empirical Investigation of Student and Faculty Attitudes 1". Marketing Education Review. 9 (2): 53–64. doi:10.1080/10528008.1999.11488676.[ non-primary source needed ]
  30. Hogreve, Jens; Gremler, Dwayne D. (May 2009). "Twenty Years of Service Guarantee Research: A Synthesis". Journal of Service Research. 11 (4): 322–343. doi:10.1177/1094670508329225.[ non-primary source needed ]
  31. Meyer, Jeffrey; Gremler, Dwayne D.; Hogreve, Jens (May 2014). "Do Service Guarantees Guarantee Greater Market Value?". Journal of Service Research. 17 (2): 150–163. doi:10.1177/1094670513505359.[ non-primary source needed ]
  32. 1 2 "Faculty member Dr. Dwayne Gremler named Distinguished Teaching Professor". Bowling Green State University.
  33. Brüggen, Elisabeth C.; Foubert, Bram; Gremler, Dwayne D. (September 2011). "Extreme Makeover: Short- and Long-Term Effects of a Remodeled Servicescape". Journal of Marketing. 75 (5): 71–87. doi:10.1509/jmkg.75.5.71.[ non-primary source needed ]
  34. "Christopher Lovelock Career Contributions Award Winner 2014 – SERVSIG".
  35. "Business Faculty Have Memorable Experiences Abroad".
Dwayne D. Gremler
Occupation(s) Social scientist, academic, and author
Academic background
EducationB.A., M.B.A., and Ph.D.
Alma mater Arizona State University
Thesis The Effect of Satisfaction, Switching Costs, and Interpersonal Bonds on Service Loyalty