Edikted

Last updated

Edikted LLC
Company type Private
Industry Retail
Founded2020;5 years ago (2020)
FounderDedy Shwartzenberg, Zvika Alon
Headquarters
Los Angeles, California
,
U.S.
Number of locations
11 (2025)
Key people
Dedy Shwartzberg (CEO)
Products Apparel, accessories
Website edikted.com

Edikted LLC (pronounced "addicted" [1] ) is an Israeli fast fashion retail company headquartered in the United States. [2] Originally founded in 2020 as an online store, the company has gained significant popularity among Generation Z females. [3]

Contents

Development

Edikted was founded in Tel Aviv in 2020 by entrepreneurs Dedy Shwartzenberg and Zvika Alon. [2] Shwartzenberg had previously worked with Israeli fashion company Adika. [1]

Marketing

Edikted has been noted for its widespread advertising and marketing on social media platform TikTok. The company saw a rise in popularity from users posting with "#edikted". The hastag had 183.6 million views on TikTok as of 2022, [1] and Edikted's TikTok account has 820,000 followers as of 2025. [3]

Edikted also holds mobile "pop-up" events that tour across colleges and universities in the United States. [4]

Stores

Edikted currently operates 11 brick-and-mortar stores in the United States: [3]

References

  1. 1 2 3 Spruch-Feiner, Sara (January 6, 2022). "Meet Edikted, Gen Z's new favorite brand". Glossy. Retrieved December 18, 2025.
  2. 1 2 "Edikted - 2025 Company Profile & Team - Tracxn". tracxn.com. September 6, 2025. Retrieved December 18, 2025.
  3. 1 2 3 Smith, Allison (April 9, 2025). "TikTok-viral brand Edikted is doubling its retail footprint in 2025". Modern Retail. Retrieved December 18, 2025.
  4. ↑ Zollo, Alexis (April 17, 2024). "Edikted makes its fourth stop of tour at UCF". The Charge. Retrieved December 18, 2025.
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