Equal is an American brand of artificial sweetener containing aspartame, acesulfame potassium, dextrose and maltodextrin. It is marketed as a tabletop sweetener by Merisant, a global corporation which also previously owned the well-known NutraSweet brand when it was a subsidiary of Monsanto and which has headquarters in Chicago, Illinois, Switzerland, Mexico, and Singapore. In French Canada, Equal is known as "Égal".
In the early 1980s, Equal and its European counterpart, Canderel, were the first aspartame-based sweeteners to be sold to the public. [1] Originally, the product was to be named Equa. The Chicago advertising agency for G. D. Searle, Tatham, Laird & Kudner, recommended adding an "L" to the end of the name, to imply its taste is equal to sugar.
Equal is sold variously as a bottled powder ("Equal Spoonful"), in blue individual-serving packets, and as a dissolving tablet for use in beverages such as tea and coffee.
An Equal packet contains dextrose, aspartame (1.7%), acesulfame potassium (1.2%), starch, silicon dioxide (an anti-caking agent), maltodextrin, and unspecified flavouring. [2]
Equal tablets are not an identical formulation, and their primary ingredient is lactose. [3]
Aspartame-based products have gained regulatory approvals permitting sale in more than 100 countries. Merisant's NutraSweet company states that aspartame is now used in more than 5,000 products and consumed by some 250 million people worldwide. [4] These include The Coca-Cola Company and PepsiCo.
In 2006–2007, Merisant and McNeil Nutritionals were involved in a protracted legal battle over marketing for Splenda. (Main article: Sucralose.) On January 9, 2009, Merisant filed for Chapter 11 bankruptcy protection.
Aspartame is an artificial non-saccharide sweetener 200 times sweeter than sucrose and is commonly used as a sugar substitute in foods and beverages. It is a methyl ester of the aspartic acid/phenylalanine dipeptide with brand names NutraSweet, Equal, and Canderel. Aspartame was approved by the US Food and Drug Administration (FDA) in 1974, and then again in 1981, after approval was revoked in 1980.
Sucralose is an artificial sweetener and sugar substitute. As the majority of ingested sucralose is not metabolized by the body, it adds no calories. In the European Union, it is also known under the E number E955. It is produced by chlorination of sucrose, selectively replacing three of the hydroxy groups—in the C1 and C6 positions of the fructose portion and the C4 position of the glucose portion—to give a 1,6-dichloro-1,6-dideoxyfructose–4-chloro-4-deoxygalactose disaccharide. Sucralose is about 600 times sweeter than sucrose, three times as sweet as both aspartame and acesulfame potassium, and twice as sweet as sodium saccharin.
Splenda is a global brand of sugar substitutes and reduced-calorie food products. While the company is known for its original formulation containing sucralose, it also manufactures items using natural sweeteners such as stevia, monk fruit and allulose. It is owned by the American company Heartland Food Products Group. The high-intensity sweetener ingredient sucralose used in Splenda Original is manufactured by the British company Tate & Lyle.
A sugar substitute is a food additive that provides a sweetness like that of sugar while containing significantly less food energy than sugar-based sweeteners, making it a zero-calorie or low-calorie sweetener. Artificial sweeteners may be derived through manufacturing of plant extracts or processed by chemical synthesis. Sugar substitute products are commercially available in various forms, such as small pills, powders, and packets.
Neohesperidin dihydrochalcone, sometimes abbreviated to neohesperidin DC or simply NHDC, is an artificial sweetener derived from citrus.
Acesulfame potassium, also known as acesulfame K or Ace K, is a synthetic calorie-free sugar substitute often marketed under the trade names Sunett and Sweet One. In the European Union, it is known under the E number E950. It was discovered accidentally in 1967 by German chemist Karl Clauss at Hoechst AG. In chemical structure, acesulfame potassium is the potassium salt of 6-methyl-1,2,3-oxathiazine-4(3H)-one 2,2-dioxide. It is a white crystalline powder with molecular formula C
4H
4KNO
4S and a molecular weight of 201.24 g/mol.
Doublemint is a variety of chewing gum made by the Wrigley Company; according to early advertisements, it is "double strength" peppermint flavored. It was launched in the United States in 1914, and has had variable market share since then.
Juicy Fruit is an American brand of chewing gum made by the Wrigley Company, a U.S. company that since 2008 has been a subsidiary of the privately held Mars, Incorporated. It was introduced in 1893, and in the 21st century the brand name is recognized by 99 percent of Americans, with total sales in 2002 of 153 million units.
Diet or light beverages are generally sugar-free, artificially sweetened beverages with few or no calories. They are marketed for diabetics and other people who want to reduce their sugar and/or caloric intake.
Diet Rite is an American brand of no-calorie soft drinks that was originally distributed by the RC Cola company.
Fresca is a grapefruit-flavored citrus soft drink created by The Coca-Cola Company. Borrowing the word Fresca from Italian, Spanish and Portuguese, it was introduced in the United States in 1966. Originally a bottled sugar-free diet soda, sugar sweetened versions were introduced in some markets.
Diet Pepsi is a diet carbonated cola soft drink produced by PepsiCo, introduced in 1964 as a variant of Pepsi with no sugar. First test marketed in 1963 under the name Patio Diet Cola, it was re-branded as Diet Pepsi the following year, becoming the first diet cola to be distributed on a national scale in the United States. In the 1960s and 1970s, its competition consisted of the Coca-Cola Company's subsequently discontinued Tab. The United States represents the largest single market for Diet Pepsi.
Crystal Light is an American brand of powdered and artificially sweetened beverage mixes produced by Kraft Heinz. It was introduced in 1982 to a test market and released to the public in April 1984. General Foods, a now defunct company, were the original sellers of the product, but now it is sold by Kraft Foods. It is available in a wide variety of flavors, such as lemonade, sweet tea, and fruit punch.
Alitame is an aspartic acid-containing dipeptide sweetener. It was developed by Pfizer in the early 1980s and currently marketed in some countries under the brand name Aclame. Most dipeptides are not sweet, but the unexpected discovery of aspartame in 1965 led to a search for similar compounds that shared its sweetness. Alitame is one such second-generation dipeptide sweetener. Neotame, developed by the owners of the NutraSweet brand, is another.
Canderel is a brand of artificial sweetener made mainly from aspartame. Canderel is marketed by The Merisant Company, a global corporation with headquarters in Chicago, Illinois, also Switzerland, Mexico, United Kingdom, and Australia.
Cumberland Packing Corporation is a privately owned company located at 2 Cumberland Street, in Brooklyn, New York City. It was founded in 1945 by Benjamin Eisenstadt and is best known as the manufacturer, distributor, and marketer of Sweet'n Low, the saccharin-based zero-calorie sweetener sold in pink packets.
Fruit2O, formerly manufactured by Kraft, is a lightly flavored, non-carbonated water beverage introduced in 1999. Fruit2o was introduced to compete not only with the bottled water market but also with the soft drink market. Sunny Delight Beverages purchased the Veryfine Products line from Kraft in 2007.
Aspartame-acesulfame salt is an artificial sweetener marketed under the name Twinsweet. It is produced by soaking a 2:1 mixture of aspartame and acesulfame potassium in an acidic solution and allowing it to crystallize; moisture and potassium are removed during this process. It is approximately 350 times as sweet as sucrose. It has been given the E number E962.
Truvia is a brand of stevia-based sugar substitute developed jointly by The Coca-Cola Company and Cargill. It is distributed and marketed by Cargill as a tabletop sweetener as well as a food ingredient. Truvia is made of stevia leaf extract, erythritol, and natural flavors. Because it comes from the stevia plant, Cargill classifies Truvia as a natural sweetener in addition to being a non-nutritive sweetener, although Cargill has settled lawsuits alleging deceptive marketing of Truvia as "natural". Since its launch in 2008, Truvia natural sweetener has become the second best-selling sugar substitute in units in the U.S. behind Splenda, surpassing Equal and Sweet'n Low. Truvia competes with Stevia In The Raw, the #2 brand of stevia, owned by Cumberland Packaging who also makes Sweet 'n Low.
A drink mix is a processed-food product, designed to mix usually with water to produce a beverage resembling juice, soda, or other sweet products in flavor. Another type of drink mix is represented by products that are mixed into milk. It is traditionally made in powdered form, but liquid forms are also seen now.