Fox Fuse

Last updated
Fox Fuse
Company type LLC
Genre soca, chutney, chutney soca, chutney parang, reggae, dancehall, parang, Bouyon music, Bouyon soca, hip-hop, pop
Founded2007
Founder Rhona Fox
Headquarters,
Area served
Worldwide
Key people
Zack Cohen (CEO)
Services Digital Distribution of music, music marketing and music promotion / distribution of Promotional recordings
Owner Rhona Fox
Zack Cohen
Website www.foxfuse.com

Fox Fuse is a leading digital music label for Caribbean music and is the largest label worldwide for soca and chutney music. [1] [2] Based in Tampa, Florida (previously in New York City), Fox Fuse has built a strong reputation working with superstar clients such as Pitbull, Lil Jon and Shaggy, and has some of the top performers and producers in Caribbean music exclusively-signed to its roster. [3]

Contents

Music label

Fox Fuse entered the music distribution business in February 2012, releasing Trinidadian soca star Farmer Nappy's album 'You Make Me...Surrender.' [4] Fox Fuse also released Farmer Nappy's hit album "Big People Party" in February 2014. [5]

On February 17, 2015, Fox Fuse released its first executive-produced compilation titled 'Get Soca 2015,' which debuted at #3 on the Billboard's Reggae Albums chart [6] and remained on the chart for seven consecutive weeks. [7] 'Get Soca 2015' was also featured on the United States iTunes store homepage, during its week of release and it went on to peak at #3 on the United States iTunes store Reggae section Top Albums chart, #3 on the Canadian iTunes store World/Reggae Top Albums chart, and #10 on the United Kingdom iTunes store Reggae Top Albums chart. [8]

In May 2015, Fox Fuse released 'Stand And Be Counted' by Trinidadian Gospel reggae star Positive, which debuted at #9 on Billboard Top Reggae Albums chart, a major accomplishment for Caribbean Gospel music. [9]

In July 2015, Billboard cited Fox Fuse as being the "world’s largest distributor of Cropover music." [10] Fox Fuse released its second executive-produced compilation to celebrate the 2015 Cropover season, titled 'Fox Fuse Presents: Crop Over Soca 2015.' [11]

In keeping with its mission statement of providing a powerful channel for quality Caribbean music to the global audience, according to its website, Fox Fuse has over 70 exclusively-signed label partners, which includes production houses, producers and artists. [12] In August 2015, the Daily News (New York) stated that Fox Fuse "is currently the world’s largest music label for contemporary soca music." [13]

Artist management

Fox Fuse delved into the artist management business in 2012 with Jamaican dancehall artist Stein. [14]

History

Fox Fuse was founded in 2007 by Rhona Fox. [15] The company made a name for itself as a media-marketing agency for Caribbean music, representing acts such as Shaggy, Gyptian, Richie Spice, Kevin Lyttle, Drupatee Ramgoonai, [16] and Machel Montano. [17] Fox Fuse has also represented concerts like Best of the Best in Miami in 2009 and 2010, working with acts such as Diddy, Flo Rida, Rick Ross and Nicki Minaj. Rhona Fox served as the official spokesperson for the concert for those two years. [18] In 2012, Fox Fuse became a partnership when former VP Records licensing manager, Zack Cohen, joined the company and it evolved into a music label.

Notable people

Related Research Articles

Soca music is a genre of music defined by Lord Shorty, its inventor, as the "Soul of Calypso", which has influences of African and East Indian rhythms. It was originally spelled "sokah" by its inventor but through an error in a local newspaper when reporting on the new music it was erroneously spelled "soca"; Lord Shorty confirmed the error but chose to leave it that way to avoid confusion. It is a genre of music that originated in Trinidad and Tobago in the early 1970s and developed into a range of styles during the 1980s and after. Soca was initially developed by Lord Shorty in an effort to revive traditional calypso, the popularity of which had been flagging amongst younger generations in Trinidad due to the rise in popularity of reggae from Jamaica and soul and funk from the United States. Soca is an offshoot of calypso/kaiso, with influences from East Indian rhythms and hooks.

The music of Trinidad and Tobago is best known for its calypso music, soca music, chutney music, and steelpan. Calypso's internationally noted performances in the 1950s from native artists such as Lord Melody, Lord Kitchener and Mighty Sparrow. The art form was most popularised at that time by Harry Belafonte. Along with folk songs and African- and Indian-based classical forms, cross-cultural interactions have produced other indigenous forms of music including soca, rapso, parang, chutney, and other derivative and fusion styles. There are also local communities which practice and experiment with international classical and pop music, often fusing them with local steelpan instruments.

Chutney music is a fusion genre of Indian folk music, specifically Bhojpuri folk music, with Caribbean calypso and soca music, and later with Bollywood music. This genre of music that developed in Trinidad and Tobago is popular in Trinidad and Tobago, Guyana, Suriname, Jamaica, other parts of the Caribbean, Fiji, Mauritius, and South Africa. Chutney music emerged mid-20th century and reached a peak of popularity during the 1980s. Several sub-genres have developed.

Dougla people are Caribbean people who are of mixed African and Indian descent. The word Dougla is used throughout the Dutch and English-speaking Caribbean.

People from the Caribbean have made significant contributions to British Black music for many generations.

Byron Lee and the Dragonaires are a Jamaican ska, calypso and soca band. The band played a crucial pioneering role in bringing Caribbean music to the world. Byron Lee died on 4 November 2008, after suffering from cancer for a sustained period.

<span class="mw-page-title-main">Gyptian</span> Jamaican reggae singer (born 1983)

Windel Beneto Edwards, better known by his stage name Gyptian, is a Jamaican reggae singer. He often appears with roots reggae songs within the reggae subgenre dancehall.

Drupatee Ramgoonai is an Trinidadian and Tobagonian chutney and chutney soca musician. She was responsible for coining the term "chutney soca" in 1987 with her first album, entitled Chutney Soca, which included both English and Hindustani versions of the songs. She had her biggest hit the following year when her "(Roll Up the Tassa) Mr. Bissessar" was a Road March contender. She was instrumental in tassa and chutney soca finding its place in Carnival and her efforts later led to competitions such as Chutney Soca Monarch.

Sundar Popo HBM, born Sundarlal Popo Bahora was a Trinidadian and Tobagonian musician. He is credited as being the father of Chutney music, beginning with his 1969 hit Nana and Nani.

In Trinidad and Tobago, Guyana, and Suriname, chutney soca music is a crossover style of music incorporating soca and calypso elements and English, Hindustani, and Hinglish lyrics, chutney music, with Western instruments such as the guitar, piano, drum set, and Indian instruments such as the dholak, harmonium, tabla, and dhantal.

Ravi Bissambhar, also known as Ravi B, is a Trinidadian chutney musician.

<span class="mw-page-title-main">Kes (band)</span> Musical artist

Kes is a Trinidadian soca group formed in 2005, known for their eclectic mix of R&B, Pop, Rock, Soca, EDM and reggae. The band originally comprised brothers Kees Dieffenthaller on lead vocals, drummer Hans Dieffenthaller, rhythm guitarist Jon Dieffenthaller along with friend Riad Boochoon on bass guitar. Hans was eventually replaced by Dean James with keyboardist Mario Callender and DJ Robbie Persaud appearing as supporting members. Since the band inception, they've been elevated to mainstream popularity locally and throughout the Caribbean diaspora.

<span class="mw-page-title-main">Shaggy (musician)</span> Jamaican reggae musician (born 1968)

Orville Richard Burrell, better known by his stage name Shaggy, is a Jamaican-American reggae singer, rapper and songwriter who scored hits with the songs "It Wasn't Me", "Boombastic", "In The Summertime", "Oh Carolina", and "Angel". He has been nominated for seven Grammy Awards, winning twice for Best Reggae Album with Boombastic in 1996 and 44/876 with Sting in 2019, and has won the Brit Award for International Male Solo Artist in 2002.

<span class="mw-page-title-main">Rhona Fox</span>

Rhona Fox is an American businesswoman of Indo-Guyanese descent who founded the soca music record label Fox Fuse. Fox was born in Essequibo, Guyana, raised in Nassau, Bahamas, and is based in New York City.

Zack Cohen is the CEO of and co-owner of Fox Fuse. Cohen oversees distribution, licensing, bookings and artist management for Fox Fuse. His partner at Fox Fuse is Rhona Fox.

The Supertones Band is a West Indian band specializing in Chutney music, which is a very popular Caribbean music style with Indian influences.

Terry Vivekanand Gajraj is a Guyanese chutney and chutney-soca artist.

Dancehall pop is a sub-genre of the Jamaican genre dancehall that originated in the early 2000s. Developing from the sounds of reggae, dancehall pop is characteristically different in its fusion with western pop music and digital music production. Dancehall pop is also different from dancehall in that most songs use lesser Jamaican Patois in lyrics––allowing it to be globally understood and consumed. It also incorporates the key pop music elements of having melodies, hooks, and the verse-chorus format. Additionally, the genre moves away from the reggae and roots reggae music origins in social and political protest, now lyrically centering on partying, dancing, and sexuality.

References

  1. "Rihanna's Success Crosses Over Onto Cropover, Barbados' 300-Year-Old Seasonal Music Festival". Billboard Magazine. July 21, 2015.
  2. "CARIBBEAT: Chutney queen Drupatee branches out with exclusive digital deal", New York Daily News, May 22, 2016.
  3. "Billboard Magazine". Billboard Magazine. July 10, 2012.
  4. "Trinidad Express Newspapers". Trinidad Express Newspapers. March 6, 2012. Archived from the original on February 22, 2014. Retrieved August 15, 2012.
  5. "Farmer Nappy Breaking New Ground". No. April 26, 2014. Trinidad Express Newspaper.
  6. "Billboard: Reggae Albums". Billboard Magazine. March 7, 2015.
  7. "Billboard: Reggae Albums". Billboard Magazine. April 18, 2015.
  8. "Get Soca 2015 Brings Trinidad Carnival Worldwide". Antigua Daily Observer. February 22, 2015.
  9. "T&T gospel artist debuts on Billboard chart". Trinidad Guardian.
  10. "Rihanna's Success Crosses Over Onto Cropover, Barbados' 300-Year-Old Seasonal Music Festival". Billboard Magazine. July 21, 2015.
  11. "Fox Fuse brings the hits on Crop Over Soca 2015". AXS.com. Retrieved September 13, 2015.
  12. "Fox Fuse Roster". FoxFuse.com. Retrieved October 10, 2015.
  13. "CaribBeat". New York Daily News. August 16, 2015.
  14. "Jamaica Star Newspaper". Jamaica Star Newspaper. Archived from the original on 9 July 2012. Retrieved 15 August 2012.
  15. "Guyana Times International". Guyana Times International. April 27, 2012.
  16. "CARIBBEAT: Chutney queen Drupatee branches out with exclusive digital deal", New York Daily News, May 22, 2016.
  17. Deosaran, Venessa (April 15, 2012). "Guyana Times". Guyana Times.
  18. "Miami New Times Newspaper". Miami New Times Newspaper. May 24, 2010.