Gaylord College of Journalism and Mass Communication

Last updated
Gaylord College of Journalism and Mass Communication
GaylordHall.jpg
Type Public
Established1913
Parent institution
University of Oklahoma
Undergraduates 1,208 (Fall '09) [1]
Postgraduates 81 (Fall '09) [1]
Location, ,
USA
Website www.ou.edu/gaylord

The Gaylord College of Journalism and Mass Communication is the journalism unit of the University of Oklahoma in Norman. The college is named for the former longtime publishers of The Oklahoman .

Contents

History

In 1897, five years after the University of Oklahoma opened its doors, the first student run newspaper, The Umpire, made its debut. In 1903 it became a semiweekly news publication called the University Oklahoman. Subsequently, by 1916 the paper had taken on the name that it still carries today, The Oklahoma Daily .

Sensing the need for professional training, some of The Umpire staff asked for a class in newspaper fundamentals. This first journalism course was placed within the English department as a one-semester two-credit course entitled English 33. Jerome Dowd, a Sociology/Economics professor, and Theodore Brewer, head of the English Department, taught it. Since both had worked in the newspaper business before becoming professors, Dowd as an editor and Brewer as a staff member, they were well able to teach the first class of eight students. By 1910, Mr. Brewer had become the only teacher.

By 1912, as demand for more classes grew, Professor Brewer realized the need for a complete school of journalism. This need was also recognized by then OU President Stratton D. Brooks, who applied to the State Board of Education for a separate journalism school.

On May 24, 1913, the Board approved President Brooks' request, and the School of Journalism, located within the College of Arts and Sciences, was born. The school was to officially began in the fall semester on September 1, 1913.

Professor Theodore Brewer was appointed as the first director of the new School of Journalism and, along with Jerome Dowd, became the first two professors.

The first permanent building specifically for journalism was Copeland Hall, built in 1958. It remained in Copeland Hall until the opening of Gaylord Hall in 2004. [2]

Formerly known as the H.H. Herbert School of Journalism and Mass Communication, in 2000 the Gaylord family gave $22 million dollars to the university. As such, the school was elevated to college status, and both the college and facility were renamed for the Gaylord family in return. The Gaylord Family is the former longtime publishers of The Oklahoman which sold in 2011.

Designed by Oklahoma City-based architecture firm Rees Associates, Inc., the 107,850-square-foot (10,020 m2) facility was completed in two phases and anchors the University of Oklahoma's South Oval. Exterior architecture draws from the Cherokee Gothic vernacular prevalent on the historic Norman campus’ academic core, yet sleek glass and a large outdoor news ticker meld traditionalism with more modern elements and convey the facility's purpose.

The college's new facility includes multimedia computer labs, classrooms, lecture halls, a library, broadcast production and technical facilities, sound stage, auditorium, and faculty offices. These functions support the various education sequences such as professional writing, journalism, public relations, broadcast, production and advertising, and reflect the trend of media convergence prevalent in today's communications industries.

Additionally, the Phase II expansion completed in 2009 added a unique feature: a public relations and advertising agency called Lindsey + Asp, where students can experience the industries they are studying first-hand with real clients. This area includes computer labs and offices, as well as presentation and conference rooms for collaborative efforts. The expansion is also home to additional classrooms and dedicated graduate offices and workrooms.

The two-phase design embraces an exterior courtyard which serves as a gathering area for alumni and multimedia events. Commons Areas and a Hall of Fame offer interior event venues, and a roof terrace provides views of the courtyard during outdoor events.

Historical facts

Curriculum

The new curriculum consisted of 24 hours of journalism and ten weeks of fieldwork at a newspaper. Classes included newspaper work fundamentals, organization of the city room, and the duties of the reporter. In 1915, the first two graduates received a minor in Journalism and a Certificate of completion.

Over the past 90 years, many new classes were added and students now have a wide variety to choose from.

Academic programs

The back of Gaylord Hall. GaylordHall back.jpg
The back of Gaylord Hall.

Degree tracks include:

Student media

Radio broadcaster booth at the University of Oklahoma student union Radio broadcaster booth at the University of Oklahoma student union.jpg
Radio broadcaster booth at the University of Oklahoma student union
Broadcast studio in Gaylord College of Journalism at OU Broadcast studio in Gaylord College of Journalism at OU.jpg
Broadcast studio in Gaylord College of Journalism at OU

Students are able to participate in hands-on media training:

 [6] 

Experiential Learning Opportunities

The Gaylord College specializes in experiential learning opportunities in order to prepare its students for their future careers in journalism and mass communications. Its innovative teaching style allows students the opportunity to experience the technology, brainstorming, implementation and evaluation practices they will need. Because Gaylord prepares students to this extent, the students are often first pick for many employers.

Some of the program opportunities Gaylord offers its students are OU Nightly (ounightly.com), Routes (routes.ou.edu), Lindsey+Asp (lindseyandasp.com), The Set (youtube.com/outheset), and SoonerVision (soonersports.com).

Administration and faculty

The college has several endowed positions, including: Joe Foote (Gaylord Chair), Glenn Leshner (Edward L. Gaylord Endowed Chair), Jeong-Nam Kim (Gaylord Family Endowed Chair), Meta Carstarphen (Gaylord Family Endowed Professor), Peter Gade (Gaylord Family Endowed Professor), 24 tenure-track faculty, 7 full professors, 5 associate professors, 12 assistant professors, 21 practitioner and visiting professors, 13 part-time adjunct professors, 8 full-time visiting professors

Notes

  1. 1 2 "Enrollment Analysis Fall 2010 All Enrollment Programs" (PDF). University of Oklahoma. Retrieved 2010-12-01.
  2. Bark, M.Div., MLis, Catherine (March 2006). "Our History". Gaylord College of Journalism and Mass Communication. Archived from the original on 2001-02-21. Retrieved 2006-07-11.{{cite web}}: CS1 maint: multiple names: authors list (link)
  3. "Gaylord gift to fund OU journalism college". Oklahoman.com. 2000-04-30. Retrieved 2021-10-05.
  4. "OSM" . Retrieved 2021-10-05.
  5. "OU Daily" . Retrieved 2017-03-06.
  6. "OU Student Media". studentmedia.ou.edu. Archived from the original on February 5, 2007. Retrieved 2007-01-25.
  7. "Ed Kelley named dean of OU's Gaylord College".

35°12′16″N97°26′43″W / 35.204447°N 97.445363°W / 35.204447; -97.445363

Related Research Articles

<span class="mw-page-title-main">University of Oklahoma</span> Public university in Norman, Oklahoma, U.S.

The University of Oklahoma (OU) is a public research university in Norman, Oklahoma, United States. Founded in 1890, it had existed in Oklahoma Territory near Indian Territory for 17 years before the two territories became the state of Oklahoma. In Fall 2022, the university had 28,840 students enrolled, most at its main campus in Norman. Employing nearly 3,000 faculty members, the university offers 152 baccalaureate programs, 160 master's programs, 75 doctoral programs, and 20 majors at the first professional level.

<span class="mw-page-title-main">Edward K. Gaylord</span>

Edward King Gaylord, often referred to as E.K. Gaylord, was the owner and publisher of the Daily Oklahoman newspaper, as well as a radio and television entrepreneur. Born in Atchison, Kansas and educated in Colorado, he worked on several publications before moving to Oklahoma and buying an interest in the Daily Oklahoman. He built the publication into a statewide newspaper and took over its parent company in 1918.

<span class="mw-page-title-main">Oklahoma School of Science and Mathematics</span> Public boarding school in Oklahoma City, Oklahoma, United States

The Oklahoma School of Science and Mathematics (OSSM) is a two-year, public residential high school located in Oklahoma City, Oklahoma. Established by the Oklahoma state legislature in 1983, the school was designed to educate academically gifted high school juniors and seniors in advanced mathematics and science. OSSM opened doors to its inaugural class in 1990. It is a member of the National Consortium of Secondary STEM Schools (NCSSS).

Edward Lewis Gaylord was an American billionaire businessman, media mogul and philanthropist. He was the founder of the Gaylord Entertainment Company that included The Oklahoman newspaper, Oklahoma Publishing Co., Gaylord Hotels, the Nashville Network TV Channel ; the Grand Ole Opry, and the Country Music Television Channel (CMT) as well as the defunct Opryland USA theme park and a bankrupt airline, Western Pacific Airlines.

The Oklahoman is the largest daily newspaper in Oklahoma, United States, and is the only regional daily that covers the Greater Oklahoma City area. The Alliance for Audited Media lists it as the 59th largest U.S. newspaper in circulation.

OU Daily, formally known as The Oklahoma Daily, is the independent, student-produced newspaper at the University of Oklahoma, with a circulation of 6,000. Though it maintains a connection with OU's Gaylord College of Journalism and Mass Communication, the newspaper is not a part of required learning for journalism students at OU. Some classes, however, are offered at The Daily for academic credit.

The Missouri School of Journalism housed under University of Missouri in Columbia is one of the oldest formal journalism schools in the world. The school provides academic education and practical training in all areas of journalism and strategic communication for undergraduate and graduate students across several media platforms including television and radio broadcasting, newspapers, magazines, photography, and new media. The school also supports a robust advertising and public relations curriculum.

<span class="mw-page-title-main">Walter Cronkite School of Journalism and Mass Communication</span> Part of the Arizona State University

The Walter Cronkite School of Journalism and Mass Communication, is one of the 24 independent schools at Arizona State University and is named in honor of veteran broadcast journalist Walter Cronkite. The school, which is located at the downtown Phoenix campus, offers several undergraduate and graduate programs in journalism, and in fall 2011, launched its first doctoral program in journalism and mass communication.

<span class="mw-page-title-main">UCentral</span>

UCentral is the student media network at the University of Central Oklahoma, featuring traditional media and new media created by students majoring in professional media. UCentral Radio, Ucentral News, and the Vista fall under the umbrella of the UCentral Student Media Network.

<span class="mw-page-title-main">Moody College of Communication</span> American college at the University of Texas at Austin

The Moody College of Communication is the communication college at The University of Texas at Austin. The college is home to top-ranked programs in advertising and public relations, communication studies, communication and leadership, speech, language and hearing sciences, journalism, and radio-television-film. The Moody College is nationally recognized for its faculty members, research and student media. It offers seven undergraduate degrees, including those in Journalism, Advertising, and Radio-Television-Film, and 17 graduate programs. The Moody College of Communication operates out of the Jesse H. Jones Communication Complex and the Dealey Center for New Media, which opened in November 2012.

<span class="mw-page-title-main">UNC Hussman School of Journalism and Media</span>

<span class="mw-page-title-main">University of Florida College of Journalism and Communications</span> Academic college of the University of Florida

The College of Journalism and Communications (CJC) is an academic college of the University of Florida. The centerpiece of the journalism programs at UF is WUFT, which consists of both a WUFT (TV) Public Broadcasting Service (PBS) Public television and WUFT-FM NPR public radio station. The commercial broadcasting radio station, WRUF, is also one of the oldest stations in the state.

<span class="mw-page-title-main">University of Minnesota School of Journalism and Mass Communication</span> Journalism school at the University of Minnesota

The Hubbard School of Journalism and Mass Communication is a journalism school at the University of Minnesota that offers programs in journalism, strategic communication and mass communication. It is located on the Minneapolis campus. It houses around 800 undergraduates and more than 30 graduate students in a given academic year.

The Inasmuch Foundation is a grant-making foundation based in Oklahoma, United States. It provides financial contributions to projects focusing on education, health and human services, arts, historic preservation and environmental concerns in the state of Oklahoma and the Colorado Springs area. It was established in 1982 by Edith Kinney Gaylord. The foundation is dedicated to upholding the values and interests of its founder.

<span class="mw-page-title-main">Indian Institute of Mass Communication, Dhenkanal</span>

Indian Institute of Mass Communication, Dhenkanal was established in August 1993 as a branch of IIMC, Delhi, an autonomous body funded by the Ministry of Information and Broadcasting, India. It offers Post Graduate Diploma journalism courses in English and Odia, an official Indian language spoken mainly in Odisha.

Edith Kinney Gaylord, also referred to as Edith Gaylord Harper, was an American journalist and philanthropist.

<span class="mw-page-title-main">Oklahoma Christian University</span> Private Christian university in Oklahoma City

Oklahoma Christian University (OC) is a private Christian university in Oklahoma City, Oklahoma. It was founded in 1950 by members of the Churches of Christ.

Robert Guyton Barry Sr. was an American television and radio sportscaster, and was formerly the weeknight sports anchor during the 5:00 and 6:00 p.m. newscasts on Oklahoma City, Oklahoma NBC affiliate KFOR-TV, until his retirement in 2008. He also previously served as the station's sports director. Barry graduated from Classen High School in 1946, and studied journalism at the University of Oklahoma before joining the U.S. Air Force in 1951. Barry is known for being the longtime voice of both the University of Oklahoma Sooners and Oklahoma State University Cowboys sports teams.

The A.Q. Miller School of Media and Communication offers distinguished programs of instruction and research leading to the bachelor's and master's degrees in mass communications at Kansas State University. Undergraduates can pursue a science or arts degree in one of four sequences: News and Sports Media, Digital Innovations in Media, Advertising/Public Relations and Communication Studies. Emphases include drone journalism, news broadcasting, graphics production, public relations, and advertising. The Miller School teaches drone photography and video in partnership with the K-State Polytechnic Unmanned Aircraft Systems Flight and Operations program. The School collaborates in the Kansas State interdisciplinary doctoral degree program in leadership communication, Leadership Studies, Communications and Agricultural Education, and the Institute of Civic Discourse and Democracy.