Greg Jarvis | |
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Born | Toronto, Ontario, Canada |
Genres | Space rock, post-rock, classical, experimental music, rockabilly, northern soul, reggae |
Occupation(s) | Musician, record executive, professor |
Instrument(s) | Guitar, keyboards |
Years active | 1990s–present |
Labels | Optical Sounds, Earworm Records, Shifty Disco, Benbecula, Universal Music, BMG |
Greg Jarvis is a Toronto born musician and composer best known for his work leading the orchestral rock group the Flowers Of Hell. [1] [2] [3] [4] His various projects as a musician have received acclaim from members of The Velvet Underground, [5] The Patti Smith Group, [6] the Sex Pistols, [7] The Clash, [7] My Bloody Valentine, [8] and Spacemen 3/Spiritualized. [9] [10] Jarvis's compositions are largely informed by timbre-to-shape synesthesia, a neurological trait which causes him to involuntarily see all sounds as layers of three dimensional shapes. [11] [12] [13] [14]
Jarvis was born in Toronto, Ontario where he was a Royal Canadian Air Cadet band leader and served briefly in the Canadian Army reserve forces. [15]
Jarvis worked in marketing in the 1990s at the major label BMG in Toronto, Prague, Moscow, and Warsaw, and later for Universal International in London, [16] handling acts including Nirvana, [17] [18] David Bowie, Dolly Parton, KISS, Aerosmith, Guns N' Roses, Deep Purple, Annie Lennox, Patti Smith, Malcolm McLaren, Beck, Sonic Youth, and The Moody Blues, as well as Death In Vegas, Spectrum, Spiritualized, Cowboy Junkies and The Wedding Present with whose members he would later collaborate as an artist. [19] [20] [10] Jarvis also worked as an executive at the BBC's Top Of The Pops [16] [19] [20] where he conducted interviews with such acts as the Spice Girls, Queen, Alice Cooper, Depeche Mode, Oasis and Radiohead. [21] [10]
He is currently a professor at Durham College's Media, Art, & Design School where he teaches about music history and the music industry. [16] [20] Previously he taught as a senior lecturer in the United Kingdom at London Metropolitan University, and Buckinghamshire New University. [19] [20]
Jarvis has given talks at institutions including Harvard, Oxford, Juilliard, The Kerouac School, and the Art Gallery of Ontario. [22] [23] [24] He wrote music related articles for the Huffington Post from 2013-2018. [16] Presently in the 2020s, Jarvis writes interviews and cover stories for the international psychedelic rock magazine Second Scene, along with live reviews for the British music magazine Shindig. [25] [26]
The Tate Britain gallery included Jarvis's Come Hell Or High Water album cover adaptation of an Aubrey Beardsley illustration in their Beardsley exhibition and catalogue, with The Flowers of Hell performing at the opening ceremony, a few weeks prior to London's first coronavirus lockdown in 2020. [27] [28] [29] [30]
Prior to the Flowers of Hell, Jarvis played on Prague's underground music scene in the 1990s, [17] in Moscow rockabilly group Merzky Beat, [15] and in The Red Stripes in the early 2000s (a London based comedy-reggae White Stripes tribute act he formed with drummer Guri Hummelsund.) [31] [32] "We stopped (The Red Stripes) when it started getting crazy big with Peel, the NME, BBC6, The Face, Duran Duran and some peripheral members of The Clash and The Sex Pistols getting into it. We signed to a Universal imprint, met The Wailers in a medieval fortress in Serbia, shot a video in Africa and felt we had to kill it before we became too known for it," Jarvis said reflecting in a 2015 Irish interview. [33]
Jarvis produced, composed, and performed on an album of Northern Soul covers and originals by Emma Wilkinson, whom he managed after she won the 2001 Stars In Their Eyes TV talent series performing Dusty Springfield's ‘Son Of A Preacher Man’. [34]
He founded the Flowers of Hell in London in 2002 as a studio project, growing it into a live group in 2005 recruiting bandmates Abi Fry (later of British Sea Power and Bat For Lashes), Guri Hummelsund, Ruth Barlow, Steve Head, and Owen James. [35] He returned to Canada in 2007 and formed another branch of the group, expanding its line up to encompass musicians living in both Toronto and London. [14] He composes many of the pieces performed by the band, [36] [37] and is its main guitarist.
Highlights of the group's career include Lou Reed of the Velvet Underground praising their artistry and commencing his final radio show by playing three of the group's recordings, [38] the Tate Britain including their Come Hell Or High Water LP alongside The Beatles' Revolver in a 2020 Aubrey Beardsley exhibition and bringing the group in to perform at the opening, [30] collaborating with members of their major influence Spacemen 3, being asked by Kevin Shields to open for My Bloody Valentine during the band's 2008 reunion, [39] [40] and NASA's mission control staff declaring their enjoyment of the group's ‘space rock’ with the shuttle launch team syncing footage of a Discovery mission to the Flowers Of Hell's ‘Sympathy For Vengeance’. [41]
Jarvis has auditory-visual synesthesia which causes him to involuntarily and instantaneously perceive all sounds as abstract visual shapes surrounding him. [42] In 2013 he founded the Canadian Synesthesia Association as a way of meeting other synethetes and raising awareness of synesthesia. [43] [44] [45] [46]
Jarvis did summer studies under the octogenarian beat writer Bobbie Louise Hawkins at The Jack Kerouac School of Disembodied Poetics in Boulder, Colorado. [47] [48]
He also completed a master of arts in higher education teaching for which his thesis focused on how the mind processes music, and he holds an Arts & Media MBA. [19] [20]
In 2010, Jarvis was chased by a group of protesters in West Papua New Guinea after photographing their activities. He was held and questioned by rebel soldiers from the Organisasi Papua Merdeka and played a ukulele to demonstrate he was a musician, not a foreign spy. [49] [50] [51]
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The Flowers of Hell are a transatlantic experimental orchestra made up of a revolving line-up of 16 or so independent musicians based in Toronto and London. Their mostly instrumental sound builds bridges between classical music and post-rock, shoegaze, space rock and drone music, often resulting in their being described as an orchestral extension of the work of The Velvet Underground and Spacemen 3. They are led by synesthete composer Greg Jarvis. Much of their repertoire is an exploration of the timbre-to-shape synesthesia that causes Jarvis to involuntarily perceive all sounds as floating abstract visual forms.
Synesthesia or synaesthesia is a perceptual phenomenon in which stimulation of one sensory or cognitive pathway leads to involuntary experiences in a second sensory or cognitive pathway. People with synesthesia may experience colors when listening to music, see shapes when smelling certain scents, or perceive tastes when looking at words. People who report a lifelong history of such experiences are known as synesthetes. Awareness of synesthetic perceptions varies from person to person with the perception of synesthesia differing based on an individual's unique life experiences and the specific type of synesthesia that they have. In one common form of synesthesia, known as grapheme–color synesthesia or color–graphemic synesthesia, letters or numbers are perceived as inherently colored. In spatial-sequence, or number form synesthesia, numbers, months of the year, or days of the week elicit precise locations in space, or may appear as a three-dimensional map. Synesthetic associations can occur in any combination and any number of senses or cognitive pathways.
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"O" is the third studio album from the orchestral rock group The Flowers of Hell. It consists of one song lasting 46 minutes in its stereo mix and 42 minutes in its surround sound mix. The release's liner notes state that the piece is an exploration of band leader Greg Jarvis's synesthesia and was conceived as a piece of absolute music. It consists of rehearsed improvisations performed with-in a 12 part fixed song structure, recorded in one take at the end of a 9000 km tour. In a 2010 interview with Spinner, Jarvis said that "O" was also designed to explore music's unique capabilities as an art form that unfolds over time.
Optical Sounds is a Toronto based record label that was launched in 2008 by brothers Robert and Richard Gibson.
The Flowers Of Hell is the 2006 instrumental self-titled debut album from the experimental rock group The Flowers of Hell. It was largely recorded by Tim Holmes of Death In Vegas at the Contino Rooms in London. Peter ‘Sonic Boom’ Kember of Spacemen 3 mentored the band through its creation, mixed and performed on the track 'Through The F Hole', contributed a liner note poem to the Japanese CD version, and guest deejayed at the record's London release concert. Band leader Greg Jarvis has stated that the goal of the album was to build classical tangents from The Velvet Underground & Nico and the Spacemen 3 / early Spiritualized sound.
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