Imperfect competition

Last updated

In economics, imperfect competition refers to a situation where the characteristics of an economic market do not fulfil all the necessary conditions of a perfectly competitive market. Imperfect competition will cause market inefficiency when it happens, resulting in market failure. [1] Imperfect competition is a term usually used to describe the seller's position, meaning that the level of competition between sellers falls far short of the level of competition in the market under ideal conditions. [2]

Contents

The structure of a market can significantly impact the financial performance and conduct of the firms competing within it. There is a causal relationship between structure, behaviour and performance paradigm. The characteristics of market structure can be measured by evaluating the degree of seller's market concentration to determine the nature of market competition. The degree of market power refers to the firms' ability to affect the price of a good and thus, raise the market price of the good or service above marginal cost (MC). Moreover, market structure can range from perfect competition to a pure monopoly. Monopolistic competition and oligopoly competition are the median conditions of market structure. Perfect competition occurs when there is intense price competition, perfect competition is a market situation and competitive outcome that economists use as a benchmark for economic welfare analysis and efficiency. [3]

Demand Curve

(a) Demand Curve under Perfectly Competitive market (b) Demand Curve under Imperfectly Competitive market Demand curve PC and IPC.jpg
(a) Demand Curve under Perfectly Competitive market (b) Demand Curve under Imperfectly Competitive market

The imperfect market faces a down-ward sloping demand curve in contrast to a perfectly elastic demand curve in the perfectly competitive market [4] . This is because product differentiation and substitution occurs in the market. It is very easy for a consumer to change their seller which makes the consumer sensitive to price. The Law of demand also plays a very vital role in this market. As price increases, quantity demanded decreases for the given product. The demand curve in perfectly competitive and imperfectly competitive market has been illustrated in the image on the left [4] .


Conditions of imperfect competition

If ONE of the following conditions are satisfied within an economic market, the market is considered "imperfect":

Range of market structures

There are FOUR broad market structures that result in Imperfect Competition. The table below provides an overview of the characteristics of each of these market structures.

Characteristics of "Imperfect" Market Structures
Market StructureNumber of buyers and sellersDegree of product differentiationDegree of control over price
Monopolistic CompetitionMany buyers and sellersSomeSome
OligopolyFew sellers and many buyersSomeSome
DuopolyTwo sellers and many buyersCompleteComplete
MonopolyOne seller and many buyersCompleteComplete

Monopolistic competition

A situation in which many firms with slightly different products compete. Moreover, firms compete by selling differentiated products that are highly substitutable, but are not perfect substitutes. Therefore, the level of market power under monopolistic competition is contingent on the degree of product differentiation. Monopolistic competition indicates that enterprises will participate in non-price competition.

Monopolistic competition is defined to describe two main characteristics of a market:

1. There are many sellers in the market. Each vendor assumes that a slight change in the price of his product will not affect the overall market price. The belief that competitors will not change their prices just because a vendor in the market changes the price of a product.

2. The sellers in the market all offer non-homogenous products. Companies have some control over the price of their products. Different types of consumers will buy the goods they like according to their subjective judgment.

There are two types of product differentiation:

Enterprises entering the monopolistic competition market may realize profit increase or loss in the short term, but will realize normal profit in the long run. If the price of the enterprise is high enough to offset the fixed cost above the marginal cost, it will attract the enterprise to enter the market to obtain more profits. Once the enterprise enters the market, it will occupy more market share by lowering the product price until economic profit reaches 0 [4] .

Furthermore, each firm shares a small percentage of the total monopolistic market and hence, has limited control over the prevailing market price. Thus, each firms' demand curve (unlike perfect competition) is downward sloping, rather than flat. The main difference between monopoly competition and perfect competition lies in the paradox of excess capacity and price exceeding marginal cost. [5]

Oligopoly

In an oligopoly market structure, the market is supplied by a small number of firms (more than 2). Moreover, there are so few firms that the actions of one firm can influence the actions of the other firms. Due to the small number of sellers in the market, any adjustment of product quantity and pricing by an enterprise will affect its competitors and thus affect the supply and pricing of the whole market. Oligopolies generally rely on non-price weapons, such as advertising or changes in product characteristics. Several large companies hold large market shares in industrial production, each facing a downward sloping demand, and the industry is often characterized by extensive non-price competition. The oligopoly considers price cuts to be a dangerous strategy. Businesses depend on each other. Under this market structure, the differentiation of products may or may not exist. [6] The product they sell may or may not be differentiated and there are barriers to entry: natural, cost, market size or dissuasive strategies.

In an oligopoly, barriers to market entry and exit are high. The major barriers are:

Duopoly

A special type of Oligopoly, where two firms have exclusive power and control in a market. Both companies produce the same type of product and no other company produces the same or alternative product. The goods produced are circulated in only one market, and no other company intends to enter the market. The two companies have a lot of control over market prices. [8] It is a particular case of oligopoly, so it can be said that it is an intermediate situation between monopoly and perfect competition economy. Hence, it is the most basic form of oligopoly. [3]

Monopoly

In a monopoly market, there is only one supplier and many buyers; it is a firm with no competitors in its industry. If there is competition, it is mainly some marginal companies in the market, generally accounting for 30-40% of the market share. The decisions of marginal companies will not materially affect the profits of monopolists. The monopolist has market power, that is, it can influence the price of the good. Moreover, a monopoly is the sole provider of a good or service and thus, faces no competition in the output market. Hence, there are significant barriers to market entry, such as, patents, market size, control of some raw material. Examples of monopolies include public utilities (water, electricity) and Australia Post. [9] A monopolist faces a downward sloping demand curve. Thus, as the monopolist raises its price, it sells fewer units. This suggests that when prices rise, even monopolists can drive away customers and sell fewer products. The difference between monopoly and other models is that monopolists can price their products without considering the reactions of other firms' strategic decisions.

Hence, a monopolist's profit maximising quantity is where marginal cost equals marginal revenue. At this point:

A firm is a Monopsonist if it faces small levels, or no competition in ONE of its output markets. A natural monopoly occurs when it is cheaper for a single firm to provide all of the market's output. [10]

Governments often restrict monopolies through high taxes or anti-monopoly laws as high profits obtained by monopolies may harm the interests of consumers. However, restricting the profits of monopolists may also harm the interests of consumers, because companies may create unsatisfied products that are not available in new markets. These products will bring positive benefits to consumers and create huge economic value for enterprises. Tax and antitrust laws can discourage companies from innovating. [11]

Intensity of price competition

The intensity of price competition is another good measure of how much control a firm within a market structure has over price. The Herfindahl Index provides a measure of firm concentration within a market and is the sum of the squared market shares of all the firms in the market (Herfindahl Index = (Si)2, where Si = market share of firm i) . Large companies are given more weight in the index (unlike the N-concentration ratio). [12] The value of the index ranges from 1/N to 1 (where N is the number of firms in the market). Thus, the more concentrated the market is, the larger the value of the Herfindahl Index will be. [3] The table below provides an overview of price competition and intensity in the four main classes of market structure.

Price Competition Intensity in Four Classes of Market Structure
Market StructureRange of HerfindahlsIntensity of Price Competition
Perfect CompetitionBelow 0.20Fierce
Monopolistic CompetitionBelow 0.20Depending on product differentiation, intensity may be light or fierce
Oligopoly0.20 to 0.60Depending on interfere rivalry, intensity may be light or fierce
MonopolyAbove 0.60Light or nil

[3]

Market Power

Markets that face a downward sloping demand curve are said to have market power. This terms means that the markets have a certain power to decide their own price [4] . This does not mean that the firm can decide the quantity they wish to sell. The firm can decide the price and the quantity is determined by the demand curve. The firm should expect a decrease in quantity demanded if they choose to increase the price [4] . This market power emerges from factors such as:

  1. Control over inputs: If an organisation has authority over an important input it will have market power [4] . For example, the company that look over the operation of Sydney Harbour in Sydney has market power.
  2. Copyrights and Patent: The health industry does research and development of major drugs. The government often issues patents in this industry so that a company can be the only legal seller of a drug [4] .
  3. Network Economies: A product's value increases as more and more people use it. This often creates a Monopoly in that market [4] . For example, Instagram's popularity increased as its usage increased amongst consumers.
  4. Government License: Yosemite Hospitality in the US has a Government license to run a lodge in the Yosemite National Park. This was done so that the government has the power to preserve the national park but it still created a monopoly in this market [4] .

See also

Related Research Articles

A Duopoly is a type of oligopoly where two firms have dominant or exclusive control over a market. It is the most commonly studied form of oligopoly due to its simplicity. Duopolies sell to consumers in a competitive market where the choice of an individual consumer can not affect the firm. The defining characteristic of both duopolies and oligopolies is that decisions made by sellers are dependent on each other.

<span class="mw-page-title-main">Microeconomics</span> Behavior of individuals and firms

Microeconomics is a branch of mainstream economics that studies the behavior of individuals and firms in making decisions regarding the allocation of scarce resources and the interactions among these individuals and firms. Microeconomics focuses on the study of individual markets, sectors, or industries as opposed to the national economy as whole, which is studied in macroeconomics.

A monopoly, as described by Irving Fisher, is a market with the "absence of competition", creating a situation where a specific person or enterprise is the only supplier of a particular thing. This contrasts with a monopsony which relates to a single entity's control of a market to purchase a good or service, and with oligopoly and duopoly which consists of a few sellers dominating a market. Monopolies are thus characterised by a lack of economic competition to produce the good or service, a lack of viable substitute goods, and the possibility of a high monopoly price well above the seller's marginal cost that leads to a high monopoly profit. The verb monopolise or monopolize refers to the process by which a company gains the ability to raise prices or exclude competitors. In economics, a monopoly is a single seller. In law, a monopoly is a business entity that has significant market power, that is, the power to charge overly high prices, which is associated with a decrease in social surplus. Although monopolies may be big businesses, size is not a characteristic of a monopoly. A small business may still have the power to raise prices in a small industry.

<span class="mw-page-title-main">Monopolistic competition</span> Imperfect competition of differentiated products that are not perfect substitutes

Monopolistic competition is a type of imperfect competition such that there are many producers competing against each other, but selling products that are differentiated from one another and hence are not perfect substitutes. In monopolistic competition, a company takes the prices charged by its rivals as given and ignores the impact of its own prices on the prices of other companies. If this happens in the presence of a coercive government, monopolistic competition will fall into government-granted monopoly. Unlike perfect competition, the company maintains spare capacity. Models of monopolistic competition are often used to model industries. Textbook examples of industries with market structures similar to monopolistic competition include restaurants, cereals, clothing, shoes, and service industries in large cities. The "founding father" of the theory of monopolistic competition is Edward Hastings Chamberlin, who wrote a pioneering book on the subject, Theory of Monopolistic Competition (1933). Joan Robinson published a book The Economics of Imperfect Competition with a comparable theme of distinguishing perfect from imperfect competition. Further work on monopolistic competition was undertaken by Dixit and Stiglitz who created the Dixit-Stiglitz model which has proved applicable used in the sub fields of international trade theory, macroeconomics and economic geography.

An oligopoly is a market structure in which a market or industry is dominated by a small number of large sellers or producers.It is characterized by :1. basically homogeneous products, such as basic chemicals or gasoline. 2. Demand curves for industries that are obviously inelastic. 3. Relatively few sellers, such as some big companies and many small companies that follow the big companies. These firms have significant market power, which enables them to influence prices and control the supply of goods or services. Oligopolies often result from the desire to maximize profits, which can lead to collusion between companies. This reduces competition, increases prices for consumers, and lowers wages for employees.

In economics, specifically general equilibrium theory, a perfect market, also known as an atomistic market, is defined by several idealizing conditions, collectively called perfect competition, or atomistic competition. In theoretical models where conditions of perfect competition hold, it has been demonstrated that a market will reach an equilibrium in which the quantity supplied for every product or service, including labor, equals the quantity demanded at the current price. This equilibrium would be a Pareto optimum.

<span class="mw-page-title-main">Price discrimination</span> Microeconomic pricing strategy to maximise firm profits

Price discrimination is a microeconomic pricing strategy where identical or largely similar goods or services are sold at different prices by the same provider in different market segments. Price discrimination is distinguished from product differentiation by the more substantial difference in production cost for the differently priced products involved in the latter strategy. Price differentiation essentially relies on the variation in the customers' willingness to pay and in the elasticity of their demand. For price discrimination to succeed, a firm must have market power, such as a dominant market share, product uniqueness, sole pricing power, etc. All prices under price discrimination are higher than the equilibrium price in a perfectly competitive market. However, some prices under price discrimination may be lower than the price charged by a single-price monopolist. Price discrimination is utilised by the monopolist to recapture some deadweight loss. This Pricing strategy enables firms to capture additional consumer surplus and maximize their profits while benefiting some consumers at lower prices. Price discrimination can take many forms and is prevalent in many industries, from education and telecommunications to healthcare.

In theories of competition in economics, a barrier to entry, or an economic barrier to entry, is a fixed cost that must be incurred by a new entrant, regardless of production or sales activities, into a market that incumbents do not have or have not had to incur. Because barriers to entry protect incumbent firms and restrict competition in a market, they can contribute to distortionary prices and are therefore most important when discussing antitrust policy. Barriers to entry often cause or aid the existence of monopolies and oligopolies, or give companies market power. Barriers of entry also have an importance in industries. First of all it is important to identify that some exist naturally, such as brand loyalty. Governments can also create barriers to entry to meet consumer protection laws, protecting the public. In other cases it can also be due to inherent scarcity of public resources needed to enter a market.

Monopoly profit is an inflated level of profit due to the monopolistic practices of an enterprise.

<span class="mw-page-title-main">Substitute good</span> Economics concept of goods considered interchangeable

In microeconomics, two goods are substitutes if the products could be used for the same purpose by the consumers. That is, a consumer perceives both goods as similar or comparable, so that having more of one good causes the consumer to desire less of the other good. Contrary to complementary goods and independent goods, substitute goods may replace each other in use due to changing economic conditions. An example of substitute goods is Coca-Cola and Pepsi; the interchangeable aspect of these goods is due to the similarity of the purpose they serve, i.e fulfilling customers' desire for a soft drink. These types of substitutes can be referred to as close substitutes.

In economics and commerce, the Bertrand paradox — named after its creator, Joseph Bertrand — describes a situation in which two players (firms) reach a state of Nash equilibrium where both firms charge a price equal to marginal cost ("MC"). The paradox is that in models such as Cournot competition, an increase in the number of firms is associated with a convergence of prices to marginal costs. In these alternative models of oligopoly, a small number of firms earn positive profits by charging prices above cost. Suppose two firms, A and B, sell a homogeneous commodity, each with the same cost of production and distribution, so that customers choose the product solely on the basis of price. It follows that demand is infinitely price-elastic. Neither A nor B will set a higher price than the other because doing so would yield the entire market to their rival. If they set the same price, the companies will share both the market and profits.

In economics, market power refers to the ability of a firm to influence the price at which it sells a product or service by manipulating either the supply or demand of the product or service to increase economic profit. To make it simple, companies with strong market power can decide whether higher the price above competition levels or lower their quality produced but no need to worry about losing any customers, the strong market power for a company prevents they are involving competition. In other words, market power occurs if a firm does not face a perfectly elastic demand curve and can set its price (P) above marginal cost (MC) without losing revenue. This indicates that the magnitude of market power is associated with the gap between P and MC at a firm's profit maximising level of output. The size of the gap, which encapsulates the firm's level of market dominance, is determined by the residual demand curve's form. A steeper reverse demand indicates higher earnings and more dominance in the market. Such propensities contradict perfectly competitive markets, where market participants have no market power, P = MC and firms earn zero economic profit. Market participants in perfectly competitive markets are consequently referred to as 'price takers', whereas market participants that exhibit market power are referred to as 'price makers' or 'price setters'.

<span class="mw-page-title-main">Non-price competition</span>

Non-price competition is a marketing strategy "in which one firm tries to distinguish its product or service from competing products on the basis of attributes like design and workmanship". It often occurs in imperfectly competitive markets because it exists between two or more producers that sell goods and services at the same prices but compete to increase their respective market shares through non-price measures such as marketing schemes and greater quality. It is a form of competition that requires firms to focus on product differentiation instead of pricing strategies among competitors. Such differentiation measures allowing for firms to distinguish themselves, and their products from competitors, may include, offering superb quality of service, extensive distribution, customer focus, or any sustainable competitive advantage other than price. When price controls are not present, the set of competitive equilibria naturally correspond to the state of natural outcomes in Hatfield and Milgrom's two-sided matching with contracts model.

To solve the Bertrand paradox, the Irish economist Francis Ysidro Edgeworth put forward the Edgeworth Paradox in his paper "The Pure Theory of Monopoly", published in 1897.

<span class="mw-page-title-main">Market structure</span> Differentiation of firms by goods and operations

Market structure, in economics, depicts how firms are differentiated and categorised based on the types of goods they sell (homogeneous/heterogeneous) and how their operations are affected by external factors and elements. Market structure makes it easier to understand the characteristics of diverse markets.

<span class="mw-page-title-main">Competition (economics)</span> Economic scenario

In economics, competition is a scenario where different economic firms are in contention to obtain goods that are limited by varying the elements of the marketing mix: price, product, promotion and place. In classical economic thought, competition causes commercial firms to develop new products, services and technologies, which would give consumers greater selection and better products. The greater the selection of a good is in the market, the lower prices for the products typically are, compared to what the price would be if there was no competition (monopoly) or little competition (oligopoly).

<span class="mw-page-title-main">Edward Chamberlin</span> American economist

Edward Hastings Chamberlin was an American economist. He was born in La Conner, Washington, and died in Cambridge, Massachusetts.

A bilateral monopoly is a market structure consisting of both a monopoly and a monopsony.

<span class="mw-page-title-main">Profit (economics)</span> Concept in economics

In economics, profit is the difference between revenue that an economic entity has received from its outputs and total costs of its inputs. It is equal to total revenue minus total cost, including both explicit and implicit costs.

In microeconomics, the Bertrand–Edgeworth model of price-setting oligopoly looks at what happens when there is a homogeneous product where there is a limit to the output of firms which are willing and able to sell at a particular price. This differs from the Bertrand competition model where it is assumed that firms are willing and able to meet all demand. The limit to output can be considered as a physical capacity constraint which is the same at all prices, or to vary with price under other assumptions.

References

  1. O'Sullivan, Arthur; Sheffrin, Steven M. (2003). Economics: Principles in Action . Upper Saddle River, New Jersey 07458: Pearson Prentice Hall. pp.  153. ISBN   0-13-063085-3.{{cite book}}: CS1 maint: location (link)
  2. Besanko, David (2012). Economics of Strategy (6th Edition). the United States of America: Hoboken, NJ : John Wiley & Sons. pp. 171–172. ISBN   978-1-118-27363-0.
  3. 1 2 3 4 5 Kifle, T. (2020). Lecture 5: Competitors and Competition (Part I) [PowerPoint Slides] . Unpublished Manuscript, ECON2410, University of Queensland, St Lucia, Australia.
  4. 1 2 3 4 5 6 7 8 9 ISE EBook Online Access for Principles of Microeconomics (8 ed.). McGraw-Hill US Higher Ed ISE. 2020. ISBN   9781264363506.{{cite book}}: |first= missing |last= (help)
  5. Besanko, David (2012). Economics of Strategy (6th Edition). the United States of America: Hoboken, NJ : John Wiley & Sons. pp. 177–180. ISBN   9781118273630.
  6. "3 Different Forms of Imperfect Competition". Economics discussion. Saqib Shaikh. Retrieved 1 April 2020.
  7. 1 2 Kifle, T. (2020). Lecture 6: Competitors and Competition (Part II) [PowerPoint Slides] . Unpublished Manuscript, ECON2410, University of Queensland, St Lucia, Australia.
  8. "Imperfect Competition". Corporate Finance Institute. Retrieved 2022-04-25.
  9. Robert Pindyck and Daniel Rubinfeld. (2013). Microeconomics. United States: PEARSON INDIA; Edición: 8th (2017)
  10. Economics of the Public Sector (Third ed.). New York, USA: Joseph E. Stiglitz. p. 78. ISBN   0-393-96651-8.
  11. Besanko, David (2012). Economics of Strategy (6th Edition). the United States of America: Hoboken, NJ : John Wiley & Sons. pp. 176–177. ISBN   978-1-118-27363-0.
  12. Besanko, David (2012). Economics of Strategy (6th Edition). the United States of America: Hoboken, NJ : John Wiley & Sons. pp. 171–172. ISBN   9781118273630.