Joel Soh (born August 16, 1987) is a Malaysian film director, producer and writer. He is the founder and managing director of his own production company Blackflag, and most recognized for his works in the Polis Evo franchise. Recognized for his contributions to Malaysian cinema, Joel's films have a combined box office of over RM100 million, making him one of the highest-grossing film producers in Malaysia, with Polis Evo 3 collecting RM54 million.
After graduating, he returned to Malaysia and worked in Tayangan Unggul (a company under Astro) as a production executive. During his tenure, he was involved in multiple films in various capacities including the two critically acclaimed blockbusters:
In 2015, Joel created the action-comedy film Polis Evo where he served as producer and lead-writer along with his co-workers Kyle Goonting and Anwari Ashraf, who were the recipients of the ‘Astro Scholarship Award’. The movie was a nationwide commercial success, grossing RM18 million, making it the highest-grossing Malaysian film at the time. Polis Evo also earned eight nominations at the 2016 Malaysian Film Festival, where it garnered two wins for ‘Best Supporting Actor’ and ‘Best Cinematography’ and received the ‘Special Jury Award’ for highest box office.
Polis Evo's success led Joel to co-found Blackflag in 2017, where he served as Managing Director. At Blackflag, Joel began work on Polis Evo 2, which he co-directed alongside Andre Chiew. Released in 2018, the sequel outperformed its predecessor, earning over RM20 million at the Malaysian box office.
Polis Evo 2 was a major milestone in Joel's career. With a production budget three times higher than the original, Polis Evo 2 was also the first Astro Shaw film to enter the Indonesian market. Joel and Andre also received nominations for ‘Best Upcoming Directors’ at the 30th Malaysia Film Festival.
In 2019, Joel produced and wrote the franchise's third installment, Polis Evo 3. The film was released in 2023, earned over RM54 million, and achieved blockbuster status as one of the highest-grossing Malaysian films of all time. During its opening weekend, it overshadowed the Hollywood blockbuster Fast X at the Malaysian box office, grossing RM1.3 million from sneak previews alone and RM2.1 million on its opening day. Polis Evo 3 is ranked no. 1 box office film in Malaysia for the year 2023 despite international competition.
Actor Sharnaaz Ahmad credited Joel for supporting his part in the film despite rumors about his alleged difficult behavior on set.
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