Levi Garrett

Levi Garrett

Product type	Chewing tobacco
Owner	Reynolds American
Produced by	American Snuff Co.
Introduced	1974;51 years ago (1974)
Carcinogenicity: IARC group 1

Levi Garrett is a brand of loose-leaf chewing tobacco produced by the American Snuff Company. Levi Garrett has a noticeably sweet flavour, with a larger cut than America's Best Chew, Beech-Nut, and other brands of loose-leaf chewing tobacco.

History

Race car sponsored by Levi Garrett in 1983

The brand Levi Garrett was introduced on the US market in 1974 by Conwood Corporation of Tennessee (later acquired by Dalfort, now called the American Snuff Company. ^[1] ). By 1981, it was already second in the US chewing tobacco market. ^[2] Levi Garrett became known for their sponsorship of various teams in the then NASCAR Winston Cup Series. Most notably, the Hendrick Motorsports #5 driven by Geoff Bodine and Ricky Rudd.

Origin of name

The name Levi Garrett is derived from a individual named Levi Garrett who lived in the 1800s and was part of the Garrett family, which started the Garrett Snuff Mill in the Garrett Snuff Mills Historic District in Yorklyn, Delaware. A predecessor company to the American Snuff Company was called Levi Garrett and Sons.

References

1. Worthy, Ford S. (25 April 1988). "THE PRITZKERS UNVEILING A PRIVATE FAMILY Can you believe it? These billionaires actually like each other. But as Pritzkers proliferate, a worry arises: Can they maintain their striking success -- and keep everyone happy?". Fortune. Retrieved 3 June 2018.
2. Danto, Jane (1981). "Other Business; FOR PIPE SMOKERS, SOMETHING TO CHEW ON". New York Times. Retrieved 30 June 2018.