Long's Bakery | |
---|---|
Restaurant information | |
Established | 1951 |
Food type | American |
Street address | 1453 N Tremont St |
City | Indianapolis |
County | Marion |
State | Indiana |
Postal/ZIP Code | 46222 |
Country | U.S. |
Coordinates | 39°47′15″N86°12′03″W / 39.7876°N 86.2007°W |
Other locations | Southport, Indiana |
Other information | Cash only |
Long's Bakery is a bakery specializing in donuts in the Haughville neighborhood of Indianapolis, Indiana, in the United States, with a second location in Southport, Indiana.
Long's was founded in 1951 in Haughville. A second location in Southport, just south of Indianapolis, opened in 1987. [1] Both locations open at 5:30 AM daily and are cash only. [1] [2]
In 2020, Indianapolis rapper Tevin Studdard released a song called "Long's Bakery Music Video" during which he raps about eating Long's donuts. [1] The video has had over 390,000 views on YouTube. [3] That same year David Letterman received the Bill McGowan Leadership Award in Indianapolis. During the award event, he tossed Long's donuts into the audience. [4]
Long’s has thrived by appealing to an ethnically diverse consumer base, from the largely Black neighborhood surrounding its 16th Street store to residents of nearby Speedway and suburban commuters stopping by as they drive into downtown Indianapolis. Anthropologist Paul Mullins wrote that Long’s "flourished in the race of a relatively typical tale of spatial transformation, demographic shifts, and quite radical changes in how Americans have eaten in the last century". [5]
The bakery specializes in donuts. Their most popular is a glazed yeast donut, for which up to 20 people will wait in line on Saturday mornings. [2] They also produce apple cinnamon frys, apple fritters, Long Johns, and cake donuts. [2] [6] [7]
Long's has been named one of the best donut shops in the United States by Thrillist and one of the best eating establishments in Indianapolis by Eater . [8] [9] It is also consistently named one of the best donut shops in Indiana and Indianapolis by local media, including the Indianapolis Star . It has been called one of the "essential eats" of Indianapolis by Indianapolis Monthly. [1]
The original location is situated 1+3⁄4 miles (2.8 km) east of the Indianapolis Motor Speedway. It is popular with both fans of and participants in the Indianapolis 500. [10]
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Haughville is a neighborhood west of downtown Indianapolis. Its borders are roughly White River Parkway to the east, Tibbs Avenue to the west, 16th Street to the north, and Michigan Street to the south. It was first settled in the 1830s and grew after a bridge over White River was built connecting to Indianapolis, which annexed the town in 1897. The modern version of the bridge is also the connection between Haughville on the west side of the river and the Sidney & Lois Eskenazi Hospital and Indiana University - Purdue University Indianapolis on the east. The population in the late 1890s included Slovenian, German, and Irish immigrants, among other European immigrants. In the 21st century, the neighborhood suffers from a high crime rate and low property values.
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