Lotus Jazz is an integrated suite of word processor, spreadsheet, database, graphics, and communication software designed for the Macintosh 512K. The name was intended to evoke a group of musicians who together create something larger than each of the individual players. [1] It was released in 1985 and retailed for US$595(equivalent to $1,686 in 2023).
The Lotus 1-2-3 spreadsheet was the killer application for the business-oriented IBM PC, and Jazz was an attempt to recreate that success for Macintosh. With the tagline "The software Macintosh was invented for," and promoted on TV at great expense, [2] it was poorly received by reviewers and consumers and became a high-profile flop. In 1988, Lotus was on the verge of releasing an improved version as Modern Jazz, but the project was cancelled. [3]
Jazz shipped on four 400K 3½" diskettes: one for start-up, one containing the main program, a copy protected backup program disk, and a disk of sample files. This requires the need for multiple swaps of the start-up and program or backup disks. Lotus Jazz Release 1 cannot be run from a hard drive or dual 400K floppy disk drives. If the start-up or both of the main program disks fail, the software is unusable.
The terminal emulation module is integrated with the spreadsheet module, allowing users dialing into corporate mainframes to have onscreen reports be parsed directly into spreadsheet columns for later editing and refinement.
Lotus sold 20,000 copies of the original version of Jazz, while Microsoft sold 200,000 of Excel. [4]
In an extensive Macworld review in 1985, Gordon McComb wrote, "It is well thought out, but has both strong and weak points." [1] He pointed out missing features, such as macros, split windows, and linking spreadsheets together. He cited working within the tight memory limitations as a significant drawback:
In fact, the way Jazz uses memory makes it seems like it was designed for a Macintosh with more than 512K of memory. Perhaps with the advent of 1- or 2- megabyte Macs, Jazz can dress in a suit it doesn't outgrow so quickly. [1]
Creative Computing's John J. Anderson wrote, "There is nothing wrong with Jazz that a few healthy software revisions can't patch. Then again, not much of it is really right, either—right in the way it really should have been if it could have been." [5] He called out the $600 price tag and the 512K RAM limit of the Mac as major issues.
In 2014, Lotus co-founder Mitch Kapor said, "We were doing business products, and a spreadsheet was an enterprise product. The Mac in 1985 and the enterprise was a complete nonstarter." [2] He summarized some of the development and promotion mistakes:
It was just asking too much of the Mac. It was overly ambitious, and it had bugs in it. We spent a fortune on advertising, including TV advertising, which was one of the worst business decisions I ever made. It was just like setting fire to bales of hundred-dollar bills. [2]
John C. Dvorak blamed the failure of Jazz on the high price, copy protection, not calling the product 1-2-3, weak import/export functions, and a misguided ad campaign. [4]
Lotus 1-2-3 is a discontinued spreadsheet program from Lotus Software. It was the first killer application of the IBM PC, was hugely popular in the 1980s, and significantly contributed to the success of IBM PC-compatibles in the business market.
Multiplan is a spreadsheet program developed by Microsoft and introduced in 1982 as a competitor to VisiCalc.
VisiCalc is the first spreadsheet computer program for personal computers, originally released for the Apple II by VisiCorp on October 17, 1979. It is considered the killer application for the Apple II, turning the microcomputer from a hobby for computer enthusiasts into a serious business tool, and then prompting IBM to introduce the IBM PC two years later. More than 700,000 copies were sold in six years, and up to 1 million copies over its history.
Mitchell David Kapor is an American entrepreneur best known for his work as an application developer in the early days of the personal computer software industry, later founding Lotus, where he was instrumental in developing the Lotus 1-2-3 spreadsheet. He left Lotus in 1986. In 1990 with John Perry Barlow and John Gilmore, he co-founded the Electronic Frontier Foundation, and served as its chairman until 1994. In 2003, he became the founding chair of the Mozilla Foundation, creator of the open source web browser Firefox. Kapor has been an investor in the personal computing industry, and supporter of social causes via Kapor Capital and the Kapor Center. He serves on the board of SMASH, a non-profit founded by his wife, Freada Kapor Klein, to help underrepresented scholars hone their STEM knowledge while building personal networks and skills for careers in tech and the sciences.
Lotus Software was an American software company based in Massachusetts; it was sold to India's HCL Technologies in 2018.
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The Macintosh 512Kenhanced (512Ke) was introduced in April 1986 as a cheaper alternative to the top-of-the-line Macintosh Plus, which had debuted three months previously. It is the same as the Macintosh 512K but with the 800K disk drive and 128K of ROM used in the Macintosh Plus. Like its predecessors, it has little room for expansion. Some companies did create memory upgrades that brought the machine up to 2 MB or more.
The Macintosh, later rebranded as the Macintosh 128K, is the original Macintosh personal computer from Apple. It is the first successful mass-market all-in-one desktop personal computer with a graphical user interface, built-in screen and mouse. It was pivotal in establishing desktop publishing as a general office function. The motherboard, a 9 in (23 cm) CRT monochrome monitor, and a floppy drive are in a beige case with integrated carrying handle; it has a keyboard and single-button mouse.
The Macintosh 512K is a personal computer that was designed, manufactured and sold by Apple Computer from September 1984 to April 1986. It is the first update to the original Macintosh 128K. It was virtually identical to the previous Macintosh, differing primarily in the amount of built-in random-access memory. The increased memory turned the Macintosh into a more business-capable computer and gained the ability to run more software. It is the earliest Macintosh model that can be used as an AppleShare server and, with a bridge Mac, communicate with modern devices.
Macintosh XL is a modified version of the Apple Lisa personal computer made by Apple Computer. In the Macintosh XL configuration, the computer shipped with MacWorks XL, a Lisa program that allowed 64 K Macintosh ROM emulation. An identical machine was previously sold as Lisa 2/10 with the Lisa OS only.
Visi On is a graphical user interface (GUI)-based operating environment program for IBM compatible personal computers running MS-DOS. Visi On was developed by VisiCorp. It was one of the first GUIs on a personal computer. Visi On was never popular, as it had steep minimum system requirements for its day, but it was influential in the development of later GUIs like Microsoft Windows.
A Macintosh clone is a computer running the Mac OS operating system that was not produced by Apple Inc. The earliest Mac clones were based on emulators and reverse-engineered Macintosh ROMs. During Apple's short lived Mac OS 7 licensing program, authorized Mac clone makers were able to either purchase 100% compatible motherboards or build their own hardware using licensed Mac reference designs.
The Berkeley Macintosh Users Group, or more commonly "BMUG", was the largest Macintosh User Group. It was founded in September 1984 by a group of UC Berkeley students including Reese Jones and Raines Cohen as a focal-point for the nascent Apple Macintosh user community. With more than 13,000 members, or "BMUGgers" at its peak in 1993, the group was the largest, and generally understood to be the most important, Macintosh users group. A few of the notable members include John "Captain Crunch" Draper, the Sultan of Brunei Hassanal Bolkiah, notorious murderer Enrique Zambrano, early hacker-chaser Cliff Stoll, Inktomi founder Eric Brewer, and may prominent computing journalists like John Dvorak, Ilene Hoffman, Leo Laporte and Adam Engst. An example of the group's omnipresent blue-floppy-disk lapel pin is held in the Smithsonian Institution's American History collection. BMUG's history and activities were closely linked with the MacWorld Expo meetings, traditionally held in San Francisco each January and Boston each August.
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