China has been on the Internet intermittently since May 1989 and on a permanent basis since 20 April 1994,although with heavily censored access. In 2008,China became the country with the largest population on the Internet and,as of 2024,has remained so. As of December 2024,1.09 billion use internet in China.
Baidu,Inc. is a Chinese multinational technology company specializing in Internet services and artificial intelligence. It holds a dominant position in China's search engine market,and provides a wide variety of other internet services such as Baidu Search,Baidu App,Baidu Baike,iQIYI,and Baidu Tieba.
HTC Corporation,or High Tech Computer Corporation,is a Taiwanese consumer electronics corporation headquartered in Xindian District,New Taipei City,Taiwan. Founded in 1997,HTC began as an original design manufacturer and original equipment manufacturer that designed and manufactured laptop computers.
Mobile marketing is a multi-channel online marketing technique focused at reaching a specific audience on their smartphones,feature phones,tablets,or any other related devices through websites,e-mail,SMS and MMS,social media,or mobile applications. Mobile marketing can provide customers with time and location sensitive,personalized information that promotes goods,services,appointment reminders and ideas. In a more theoretical manner,academic Andreas Kaplan defines mobile marketing as "any marketing activity conducted through a ubiquitous network to which consumers are constantly connected using a personal mobile device".
The term mobile commerce was originally coined in 1997 by Kevin Duffey at the launch of the Global Mobile Commerce Forum,to mean "the delivery of electronic commerce capabilities directly into the consumer’s hand,anywhere,via wireless technology." Many choose to think of Mobile Commerce as meaning "a retail outlet in your customer’s pocket."
Mobile advertising is a form of advertising via mobile (wireless) phones or other mobile devices. It is a subset of mobile marketing,mobile advertising can take place as text ads via SMS,or banner advertisements that appear embedded in a mobile web site.
Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia,social media marketing is becoming more popular for both practitioners and researchers.
WeChat or Weixin in Chinese;lit. 'micro-message') is a Chinese instant messaging,social media,and mobile payment app developed by Tencent. First released in 2011,it became the world's largest standalone mobile app in 2018 with over 1 billion monthly active users. WeChat has been described as China's "app for everything" and a super-app because of its wide range of functions. WeChat provides text messaging,hold-to-talk voice messaging,broadcast (one-to-many) messaging,video conferencing,video games,mobile payment,sharing of photographs and videos and location sharing.
AliOS is a Linux distribution developed by Alibaba Cloud,a subsidiary of Mainland Chinese company Alibaba Group. It is designed for smart cars and Internet of Things (IoT) devices,and it had been used as a mobile operating system.
A selfie is a self-portrait photograph or a short video,typically taken with an electronic camera or smartphone. The camera would be usually held at arm's length or supported by a selfie stick instead of being controlled with a self-timer or remote. The concept of shooting oneself while viewing their own image in the camera's LCD monitor is also known as self-recording.
LeWa OS,also known as Music Frogs and жабка,was an operating system for smartphones,based on the Android mobile platform. Developed by Chinese company Lewa Technology,it was mainly intended for low-cost phones under 1000 yuan. By the end of April 2013,there were more than 2 million users of the system,and by the end of July 2012,they were among the most popular third-party Android-based ROMs in China,together with MIUI and DianXin OS. Lewa was also the first aftermarket Android-based firmware in the world to support the dual-SIM standby feature.
OnePlus Technology (Shenzhen) Co.,Ltd.,doing business as OnePlus,is a Chinese consumer electronics manufacturer headquartered in Shenzhen,Guangdong,China. It is a subsidiary of Oppo.
The HTC One (M8) is an Android or Windows smartphone manufactured and marketed by HTC. Following a number of leaks that occurred during the months prior,the device was officially unveiled in a press conference on March 25,2014,and released the same day by Verizon Wireless at retail,and by other Canadian and United States carriers for online orders prior to its wider retail availability in mid-April.
Meitu Xiu Xiu ("Meitu") is an image editing software that is mostly used in Mainland China but is also popular in Hong Kong and Taiwan. It is only available on Google Play and App Store in certain countries. It provides tools for editing photos:filters,retouching,collage,scenes,frames,and photo decorations,as well as generative AI features such as text-to-images,AI removal and AI repainting etc. Meitu is one of the apps developed by Meitu,Inc.,it also produced BeautyCam,Wink and X-Design.
The Huawei Nova and Huawei Nova Plus are mid-range smartphones manufactured by Huawei. They were announced and released at the Internationale Funkausstellung Berlin (IFA) on Sept. 1,2016.
The wanghong economy [internet celebrity economy] refers to the Chinese digital economy based on influencer marketing through social media platforms. Wanghong is the Chinese term for internet celebrity. Chinese wanghong celebrities attract the attention of internet users,which can translate into profit through e-commerce and online advertising.
FaceU is a camera app for smartphones running Android or Apple iOS that edits portrait photographs,typically selfies. This app uses AR technology to allow users to add stickers or interesting and exaggerated effects in real-time when taking selfies and videos. It was launched in 2016 and had 250 million registered users in 2017. Most of the users of Faceu are females from 15 to 35 years old. In February 2018,Faceu was acquired by Chinese media startup Toutiao,which is worth about $300 million. The app was banned in India on 2 September 2020 by the government,the move came amid the 2020 China-India skirmish.
Tinno Mobile is a Chinese ODM company focused on making phones for other brands. The company have also created their own mobile phone brands like Sugar Phone,and Wiko Mobile. The company was established in 2005 and is headquartered at Shenzhen,Guangdong,China.
With the spread of smartphones and the rise of social media in China,taking selfies has become a new type of social culture that influences the economy. Selfie culture on Chinese social media has generated the "new form of self-disclosure" that affects the construction of individual identities and the existing beauty standards in Chinese society.
