Michael Weist

Last updated
Michael Weist
MW Visit Twitter HQ.jpg
Born25 July 1996  OOjs UI icon edit-ltr-progressive.svg
Alma mater
Occupation Producer and actor
Works Jawline
Website https://www.michaelweist.com   OOjs UI icon edit-ltr-progressive.svg

Michael Gordon Weist III is an American talent manager, producer, actor, and entrepreneur known for his work in managing social media influencers and his involvement in several high-profile digital media projects. [1] Weist gained significant attention for organizing TanaCon and for his appearance in the Hulu documentary Jawline, which played at the 2019 Sundance Film Festival. [2] [3] [4] [5]

Contents

Weist is a voting member of The Recording Academy. [6]

Weist's television and movie work includes guest appearances on Dr. Phil , The Grammy Awards, The Kids Choice Awards, and appearances in Hulu's Jawline, Amazon Prime, and Vice. [7] [8] [9]

Weist has worked with clients such as Will Ferrell, Kings of Leon, Bryce Hall, Tana Mongeau, Larray, Chris Hansen, and others. [10] [1] [11] [12]

Early life

Michael Weist was born in Nashville, Tennessee. By the age of 16, Weist was already making a name for himself as a DJ, working with Grammy Award-winning artists like Kings of Leon. [1]

Projects and career

Good Times Entertainment

At 17, Weist founded Good Times Entertainment, a talent management company that worked with digital content creators and influencers. The company quickly became known for its innovative approach to managing online personalities. Weist also created Good Times TV, a video streaming platform aimed at showcasing content from his managed talent. [13] [14] [15] [16]

TanaCon

However, Weist’s most notable project under Good Times Entertainment was the organization of TanaCon in 2018, a convention created in collaboration with YouTuber Tana Mongeau as an alternative to VidCon. The event, which featured guests like Shane Dawson, Bella Thorne, Casey Neistat, and David Dobrik, was canceled within hours due to overcrowding and safety concerns. The fallout from TanaCon was widely covered in the media, and Weist later filed for Chapter 7 bankruptcy and dissolved his company Good Times Entertainment, claiming a loss of $700,000 due to the event. [17] [18]

SwerV Records

In 2014, Weist launched SwerV Records, a record label designed to promote music created by social media influencers. One of the label’s most successful projects was the release of tracks by influencer Larray, including "First Place" and "Last Place." "First Place" became particularly popular, spending 42 weeks on Billboard’s Comedy Digital Tracks chart and gaining over 55 million views on YouTube; ranking at number 13 on the 2018 year-end chart. [19] [20] [21] [22]

Juice Krate Media Group

In 2019, Weist founded Juice Krate Media Group, where he served as president and CEO. Juice Krate focused on the management, monetization, and branding of influencers, providing services that included merchandise and event planning. The company played a significant role in shaping the careers of several digital content creators and further established Weist's influence in the entertainment industry. [7] [23] [24] [25]

Will Ferrell

On October 19th, 2023, Michael hosted an event benefiting the charity Smile Train. The event featured appearances from actor Will Ferrell, who appeared on the red carpet with his family, and performances by artists including Reese Witherspoon’s and Ryan Phillippe’s son, Deacon Phillippe. [26] [27] [28] [29]

Personal life

Weist is openly gay. [30] [31]

In 2017 Weist filed a defamation lawsuit against former clients, Bryce Hall and Mikey Barone, which was briefly depicted in the Hulu documentary Jawline . The case settled in 2018; Hall posted a statement via Twitter: "I made some harsh statements about Michael and regret making those statements, including any suggestion of sexual assault. I am sorry for what happened and I am glad it's over." [32] [33] [34]

After an interview with Chris Hansen, host of the reality television series To Catch a Predator , Weist filed a lawsuit against TikToker and former client Danielle Cohn and her boyfriend Mason in June 2022. [35] [36]

On June 1, 2022, Weist posted a statement via Twitter in which he stated he filed a lawsuit against the social media platform TikTok; stating: "[TikTok] has a responsibility to its users and creators; the banning and suspension of creator accounts without cause must stop. This pattern of behavior & treatment of creators across TikTok has got to be stopped. Imagine if TikTok is a creator's primary income… It's time creators stand up and assert their rights; this is not ok." [37]

Related Research Articles

<span class="mw-page-title-main">VidCon</span> YouTube convention

VidCon is an annual convention for influencers, fans, executives, and online brands. The event primarily features prominent video stars from across the internet. It was founded by veteran YouTube creators John and Hank Green (Vlogbrothers), and was later acquired by Viacom in 2018 and later acquired by Informa in 2024. Its offices remain in Missoula, Montana, sharing a building with Complexly. VidCon's international presence continues to expand with additional events planned in Singapore, Abu Dhabi, Mexico City, Australia, and São Paulo. In October 2020, VidCon Now relaunched as an ongoing, free digital offering.

<span class="mw-page-title-main">Tana Mongeau</span> American Internet personality (born 1998)

Tana Marie Mongeau is an American Internet personality. She is known to make "storytime" videos and similar content posted to her YouTube channel.

<span class="mw-page-title-main">ByteDance</span> Chinese internet technology company

ByteDance Ltd. is a Chinese internet technology company headquartered in Haidian, Beijing and incorporated in the Cayman Islands.

<span class="mw-page-title-main">TikTok</span> Video-focused social media platform

TikTok, whose mainland Chinese counterpart is Douyin, is a short-form video hosting service owned by Chinese internet company ByteDance. It hosts user-submitted videos, which can range in duration from three seconds to 60 minutes. It can be accessed with a smart phone app.

<span class="mw-page-title-main">Brent Rivera</span> American YouTuber and actor (born 1998)

Brent Austin Rivera is an American internet personality and actor who first gained popularity on the now-defunct video hosting service Vine. He has large followings on Instagram, TikTok, and YouTube.

<span class="mw-page-title-main">Charli D'Amelio</span> American social media personality (born 2004)

Charli Grace D'Amelio is an American social media personality. She was a competitive dancer for over a decade before starting her social media career in 2019, when she began posting dance videos on the video-sharing platform TikTok. She quickly amassed a large following and subsequently became the most-followed creator on the platform in March 2020 until she was surpassed by Khaby Lame in June 2022. With over 155 million followers, she is the second most-followed person on TikTok, as of 2024.

<span class="mw-page-title-main">The Hype House</span> Collective of TikTok and other social media creators

The Hype House was a collective of teenage TikTok personalities based in California, United States as well as the name of the mansion in which some of the creators live. It is a collaborative content-creation house, allowing the different influencers and content creators to make videos together easily.

<span class="mw-page-title-main">Addison Rae</span> American singer, songwriter and actress (born 2000)

Addison Rae Easterling is an American singer, songwriter and actress. Rae rose to fame on TikTok and amassed over 88 million followers, making her the fifth most-followed individual on the platform.

<span class="mw-page-title-main">Larray</span> American social media personality/ YouTuber (born 1998)

Larri Merritt, professionally known as Larray, is an American YouTuber and social media influencer. He produces comedic video content on his YouTube channel, and was part of the collaborative TikTok collective known as The Hype House. After initially gaining prominence on Vine, he started uploading videos onto YouTube after the former became defunct.

<i>Jawline</i> (film) 2019 American film

Jawline is a 2019 documentary film about social media and Internet celebrities. The documentary received several reviews. In February 2019, Hulu acquired United States distribution rights for the film. The film is directed by Liza Mandelup.

<span class="mw-page-title-main">Bryce Hall</span> American social media personality (born 1999)

Bryce Michael Hall is an American social media personality. He is most known for his videos on TikTok and YouTube. As of October 9, 2023, his TikTok account has 24 million followers, and his YouTube channel has 3 million subscribers.

<span class="mw-page-title-main">Brittany Broski</span> American social media personality (born 1997)

Brittany Alexis Tomlinson, known professionally as Brittany Broski, is an American social media personality, YouTuber, and comedian. She initially gained fame after a video of her tasting kombucha for the first time went viral on TikTok in 2019. She signed to United Talent Agency later that year and has since hosted the TikTok-produced podcast For You (2021), the pop culture-focused podcasts Violating Community Guidelines (2022–2023) with Sarah Schauer, The Broski Report (2023–present), and the YouTube talk show Royal Court (2023–present). She has frequently been referred to as one of TikTok's biggest stars and noted for her meme-focused humor.

<span class="mw-page-title-main">Canceled (song)</span> 2020 single by Larray

"Canceled" is a song by American YouTuber Larray. It was released on October 18, 2020. The song is a comedic diss track aimed at various social media stars. The song was produced by Taz Taylor, Pharaoh Vice, and S.Diesel.

Thomas Petrou is an American social media personality and entrepreneur of Greek descent, known for his TikTok and YouTube channels. Petrou is a founder of The Hype House, a group of online-content creators and the Hollywood Spanish-style mansion that they reside in together. Thomas also briefly lived in the Team 10 house before being fired for unknown reasons in August 2019. As of August 8, 2022, Petrou has amassed over 1.87 million subscribers on YouTube and 7.9 million followers on TikTok.

<i>Hype House</i> (TV series) American reality television series

Hype House is an American reality television series, released on Netflix on January 7, 2022. The show follows the lives of each member of the Hype House, a group of content creators who make videos for the social media application TikTok.

<span class="mw-page-title-main">Khaby Lame</span> Italian influencer (born 2000)

Khabane "Khaby" Lame is a Senegalese-Italian social media personality. He is known for his TikTok videos, in which he silently mocks overly complicated "life hack" videos. As of 2024, he is the most-followed user on TikTok. In 2022, he was listed in Fortune's 40 Under 40 and Forbes' 30 Under 30. He also served as a juror on the 2023 edition of the television show Italia's Got Talent.

<span class="mw-page-title-main">YouTubers vs. TikTokers</span> 2021 boxing match

YouTubers vs. TikTokers, billed as Battle of the Platforms was an exhibition boxing event which featured YouTubers and TikTokers. The main event was between American YouTuber Austin McBroom and American TikToker Bryce Hall. The co-main event was between YouTuber AnEsonGib and TikToker Tayler Holder. It was held on June 12, 2021, at Hard Rock Stadium in Miami Gardens, Florida.

The D'Amelio Show is an American reality television series which focuses on the personal lives of the D'Amelio family. The series focuses mainly on sisters Charli and Dixie, and their parents Heidi and Marc.

The TikTok Room Awards was an internet fandom awards show held in 2020. Without affiliation with the TikTok social media platform, it was based through the @tiktokroom Instagram page that had 1.9 million followers, which was disabled by the show's owners according to internet culture journalist Taylor Lorenz. The brand now actively operates under the Instagram handle @tiktokroomtm.

References

  1. 1 2 3 Kaufman, Amy (August 23, 2019). "How the 23-year-old talent manager behind TanaCon bounced back from bankruptcy". Los Angeles Times . Retrieved December 14, 2021.
  2. Sorren, Martha (August 23, 2019). "Why Michael Weist From Hulu's New Documentary Jawline May Sound Familiar". Refinery29.com . Retrieved April 30, 2024.
  3. Berman, Judy (August 14, 2019). "'Jawline' Is an Empathetic Exploration of Influencer Culture". Time . Retrieved December 14, 2021.
  4. MTV News Staff. "Jawline Documentary Follows The Fleeting Fame Of Teenage Social Media Success". MTV . Archived from the original on February 5, 2019. Retrieved December 14, 2021.
  5. Nicholson, Amy (January 29, 2019). "Sundance Film Review: 'Jawline'". Variety . Retrieved December 14, 2021.
  6. Kirkl, Justin (August 24, 2019). "'Jawline' is an Unnerving Meditation on Generation Z and Fleeting Fame". Esquire . Retrieved December 14, 2021.
  7. 1 2 "Hulu's Jawline Tells the Story of Austyn Tester, Would-Be Social Media Star". Vogue . August 23, 2019. Retrieved December 14, 2021.
  8. Phil, McGraw (May 17, 2021). "Social Media Outcast: The Organizer of TanaCon Speaks Out". Dr. Phil . CBS . Retrieved December 14, 2021.
  9. "'Self-Love Is More Important Than A 'Like' On Instagram,' Says TanaCon Organizer Who Claims He's Changed", Dr. Phil , CBS, September 7, 2022, retrieved September 11, 2022
  10. McCrory, Connor (October 21, 2023). "MSN: Will Ferrell's son Magnus talks new music and idea behind the viral DJ gig at USC with dad". www.msn.com. Retrieved 2023-10-26.
  11. "CEO of Good Times Entertainment, Michael Weist is photographed for..." Getty Images. Retrieved December 3, 2020.
  12. "Michael Weist and director Liza Mandelup on Jawline's power dynamics". Film. Retrieved December 8, 2020.
  13. A. O. L. Staff. "This social media CEO serves his clients in a way no one else can". AOL.com. Retrieved December 8, 2020.
  14. "Your TanaCon Refund Might Be Funding Michael Weist's New Business". Trending All Day. Retrieved December 7, 2020.
  15. "22-Year-Old TanaCon Organizer Says His 'Good Times' Company Is Pivoting From Live Events To Original Content". IMDb. Retrieved December 8, 2020.
  16. Fratella, Danny (August 17, 2018). "TanaCon founder to pivot into content production, launches OTT platform". Social Blade. Retrieved December 8, 2020.
  17. "'Jawline' on Hulu: Yes, That's Michael Weist of TanaCon". August 23, 2019. Retrieved April 15, 2023.
  18. "Hulu's Doc 'Jawline' Has a Major Connection to the TanaCon Disaster". Decider. August 23, 2019. Retrieved December 3, 2020.
  19. "Industry Ink: AristoWorks, UMPG, SwerVRecords, Capitol CMG Publishing". MusicRow.com. September 5, 2014. Retrieved September 11, 2022.
  20. First Place - Larray | Credits | AllMusic , retrieved April 15, 2023
  21. The Race (Remix) - First Place / Larray (Official Music Video) , retrieved April 15, 2023
  22. "Comedy Digital Track Sales - Year-End 2018". Billboard. Retrieved June 14, 2020.
  23. "After 'Jawline', Austyn Tester Plans to Return to Social Media With "More Mainstream Stuff"". Decider. August 23, 2019. Retrieved June 30, 2022.
  24. Sorren, Martha. "Why Michael Weist From Hulu's New Documentary Jawline May Sound Familiar". www.refinery29.com. Retrieved December 3, 2020.
  25. "Update · TanaCon: The Toxicity of the Internet · Manhattan College Omeka". omeka-pilot.manhattan.edu. Retrieved December 8, 2020.
  26. McCrory, Connor (2023-10-20). "Will Ferrell's son Magnus talks new music and idea behind the viral DJ video". Daily Express US. Retrieved 2023-10-26.
  27. "Deacon Phillippe and Will Ferrell's Son Magnus Spend Boys' Night Out in L.A. — See the Photos!". Peoplemag. Retrieved 2023-10-26.
  28. "Will Ferrell, Magnus Paulin Ferrell, Mattias Paulin Ferrell, and..." Getty Images. Retrieved 2023-10-26.
  29. Agate, Samantha (2023-10-20). "Will Ferrell and Sons Make Rare Appearance [Photos]". Closer Weekly. Retrieved 2023-10-26.
  30. "Being an Influencer Is Harder Than It Looks". GQ . August 22, 2019. Retrieved December 14, 2021.
  31. Fienberg, Daniel (January 28, 2019). "'Jawline': Film Review | Sundance 2019". The Hollywood Reporter. Retrieved 2023-04-15.
  32. Chen, Joyce. "How The Lawsuit From Hulu Documentary Jawline Turned Out". www.refinery29.com. Retrieved June 30, 2022.
  33. sarabelcher (July 13, 2020). "What Happened to Bryce Hall's Lawsuit With Michael Weist?". Distractify. Retrieved June 30, 2022.
  34. Michael Weist III v. Bryce Hall, Michael Barone III(Los Angeles County Superior Courts2018), Text .
  35. JaaniKay. "Michael Weist Filed a Lawsuit against Danielle Cohn and Her Boyfriend". hollywoodmask. Retrieved June 30, 2022.
  36. Michael Gordon Weist III v. Danielle Cohn(Tenn. Ct. [Gen., Spec.] Sess.2022), Text .
  37. Michael Gordon Weist III v. TikTok Inc.(Tenn. Ct. [Gen., Spec.] Sess.), Text .