 | |
 Two Oats 'n Honey Nature Valley bars | |
| Product type | Granola bars |
|---|---|
| Owner | General Mills |
| Country | United States |
| Introduced | 1975 |
| Tagline | We are better outside |
| Website | www |
Nature Valley is an American brand of snack bars owned by General Mills.
They produce a variety of cereal bars and granola bars. Common bars include: 'Oats and Honey', 'Fruit and Nut', and 'Peanut'. Their selection can be categorized as crunchy bars, protein bars, fruit and nut bars, and various nut bars. [1]
Nature Valley first launched with a granola cereal, but after realizing that their product could not be eaten outside and on the go, they introduced its granola bar in 1975. [2] The brand later introduced more types of granola bars such as: crunchy, chewy, clusters, nut, yogurt coated and protein packed. [3]
Breakfast cereal is a category of food, including food products, made from processed cereal grains that are eaten as part of breakfast, or as a snack food, primarily in Western societies.
General Mills, Inc., is an American multinational manufacturer and marketer of branded ultra-processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company originally gained fame for being a large flour miller. It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis.
Granola is a food consisting of rolled oats, nuts, seeds, honey or other sweeteners such as brown sugar, and sometimes puffed rice, that is usually baked until crisp, toasted and golden brown. The mixture is stirred while baking to avoid burning and to maintain a loose breakfast cereal consistency. Dried fruit, such as raisins and dates, and confections such as chocolate are sometimes added. Granola is often eaten in combination with yogurt, honey, fresh fruit, milk or other forms of cereal. It also serves as a topping for various pastries, desserts or ice cream. Muesli is similar to granola, except that it is traditionally neither sweetened nor baked.
Special K is an American brand of breakfast cereal and meal bars originally manufactured by Kellogg's. The cereal was introduced to the United States in 1955. It is made primarily from grains such as lightly toasted rice, wheat and barley. Special K used to be marketed primarily as a low-fat cereal that can be eaten to help one lose weight. Following the 2023 spinoff of Kellogg's North American cereal division, the cereal is manufactured by WK Kellogg Co for the United States, Canada, and Caribbean markets. The former Kellogg's, renamed Kellanova, continues to manufacture the cereal for the rest of the world and the meal bars for all markets.
Alpen is a line of muesli varieties manufactured by the Weetabix cereal company of Kettering, Northamptonshire, England.
Post Consumer Brands, LLC is an American consumer packaged goods food manufacturer headquartered in Lakeville, Minnesota.
McKee Foods Corporation is a privately held and family-owned American snack food and granola manufacturer headquartered in Collegedale, Tennessee. The corporation is the maker of Drake's Cakes, Fieldstone Bakery snacks and cereal, Little Debbie snacks, and Sunbelt Bakery granola and cereal. The company also formerly operated Heartland Brands.
Chex Mix is a type of snack mix that includes Chex breakfast cereal as a major component.
Mornflake is a British brand of oat and oat-based breakfast cereals launched in 1941 in Crewe, Cheshire.
Snack mix is a subset of snack foods consisting of multiple snack items. Popular snack mixes are as follows:
Crunchy Nut is a breakfast cereal made by Kellogg's with flakes of corn, honey, three types of sugar, and chopped peanuts. The product was created by Kellogg's employees at their Trafford Park factory in Greater Manchester and first introduced in 1980.
Fiber One is a brand of high-fiber breakfast cereal, packaged nutritional bars, and baked food products owned by General Mills. Originally released as a breakfast cereal in 1985, it directly competes with Kellogg’s All-Bran.
Bear Naked is a food company that makes whole grain granolas, granola bites, and oatmeal. The company was launched in 2002 by Kelly Flatley and Brendan Synnott. In 2007, Bear Naked was purchased by Kashi, a subsidiary of Kellogg's. Bear Naked is based out of La Jolla, California. As of 2023, the company is owned by WK Kellogg Co.
Kind LLC, stylized as KIND, is an American snack food company based in New York City. It was founded in 2004 by Daniel Lubetzky. Since 2020, it has been a subsidiary of Mars Inc.
Eat Natural is a cereal bar, toasted muesli and granola maker founded in 1997 in Epping, Essex. In 2005, a journalist said they were "the fastest growing cereal brand in the UK", with between 70,000 and 100,000 bars produced daily, which were distributed to 13 countries. The company now produces nearly 100 million bars a year at its 'Makery' in Halstead, Essex, and exports to 37 countries worldwide.
The Quaker Oats Company, known as Quaker, is an American food conglomerate based in Chicago, Illinois. As Quaker Mill Company, the company was founded in 1877 in Ravenna, Ohio. In 1881, Henry Crowell bought the company and launched a national advertising campaign for Quaker Oats.
Post Holdings, Inc. is an American consumer packaged goods holding company headquartered in St Louis, Missouri with businesses operating in the center-of-the-store, refrigerated, foodservice, and food ingredient categories. Its Post Consumer Brands business manufactures, markets, and sells both branded and private label products, mainly breakfast cereals. Its Michael Foods Group business supplies value-added egg products and refrigerated potato products to the foodservice and food ingredient channels. Through its Post Refrigerated Retail business, Post offers potato, egg, sausage, and cheese refrigerated side dishes products. Post participates in the private brand food category through its investment in 8th Avenue Food & Provisions, a leading, private brand centric, consumer products holding company.
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| Pillsbury | ||
| Snacks | ||
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| Baking | ||
| Natural & organic | ||
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