Redmagic

Last updated

Redmagic
Company typeSubsidiary
IndustryConsumer electronics
Founded2018
Founder Nubia Technology
Area served
Worldwide
ProductsGaming smartphones, gaming accessories
Parent Nubia Technology
Website redmagic.gg

Redmagic (styled as REDMAGIC) is a Chinese consumer electronics brand headquartered in Shenzhen, Guangdong, specializing in gaming smartphones and related accessories. The brand was launched in 2018 as a sub-brand of Nubia Technology, itself an affiliate of ZTE Corporation. Redmagic focuses on developing gaming-oriented smartphones. The brand competes with other gaming phone brands, such as ROG Phone, Black Shark and Legion.

Contents

History

Founding and early years (2018–2019)

Redmagic was established in April 2018 by Nubia Technology to target the gaming smartphone market. [1] Its first device, the Redmagic Phone, had a design with RGB lighting and an ergonomic build.

The Redmagic Mars was released in early 2019, introducing shoulder triggers and liquid cooling technology. [2] The device received the Best of CES 2019 awards from tech media such as Android Authority, Android Headlines [3] and PCMag [4]

Expansion (2020–2023)

The Redmagic 5G in 2020 was one of the first smartphones in the world to have a 144 Hz refresh rate display, an internal cooling fan and 5G connectivity. [5]

The subsequent Redmagic 6 series, launched in 2021, is the first smartphone to include a display with a 165 Hz refresh rate, as well as an improved cooling fan (up to 18,500 Tr/min instead of 16,000). [6]

By 2023, the Redmagic 8 Pro featured Qualcomm's Snapdragon 8 Gen 2 chipset and a 6000mAh battery, highlighting the company's commitment to high performance and extended gaming sessions. [7]

Towards the end of 2023, Redmagic released the Redmagic 9 Pro, featuring Qualcomm's Snapdragon 8 Gen 3 chipset, a 6,500 mAh battery and the ICE 13 cooling system capable of lowering down the device temperature by up to 18 °C. [8]

Latest developments (2024)

In November 2024, Redmagic launched the Redmagic 10 Pro, a device powered by the Snapdragon 8 Elite processor. It has a 144 Hz AMOLED display, customizable shoulder triggers, and an advanced cooling system, ICE-X. [9]

Glasses-free 3D

In 2024 Nubia launched the RedMagic Tablet 3D Explorer Edition geared more for entertainment with an Autostereoscopic display, dual 3D cameras and eye-tracking. [10]

Products

Smartphones

Gaming laptops and tablets

Reception

Redmagic's products have been noted for their competitive pricing and gaming-focused innovations. However, reviews often note trade-offs in non-gaming features, such as camera performance and software updates, compared to mainstream smartphones. [20]

The Redmagic 10 Pro, in particular, has drawn attention for its mobile gaming performance at a lower price than competitors, although Wired 's product review platform warned that "nongamers should look elsewhere". "Assuming you don’t mind the enormous, angular design, which isn’t very pocket-friendly, you may balk at the slightly janky software, the inconsistent camera performance, or the lack of wireless charging," the review said. [21]

See also

References

  1. Valiyathara, Anvinraj (11 April 2018). "Nubia's Red Magic Gaming Brand Officially Launched; First Gaming Phone Pegged to Debut This Month". Gizmochina. Retrieved 29 January 2025.
  2. "Red Magic Mars: Gaming features explained". Android Authority. 15 February 2019. Archived from the original on 20 December 2023. Retrieved 3 December 2024.
  3. Lucic, Kristijan (14 January 2019). "Best Of CES 2019: Nubia Red Magic Mars". Android Headlines. Retrieved 29 January 2025.
  4. "The Best of CES 2019". PCMAG. 10 January 2019. Retrieved 29 January 2025.
  5. Samuel Horti (18 June 2020). "Nubia Red Magic 5G review". TechRadar. Retrieved 29 January 2025.
  6. Tom Bedford (9 April 2021). "Nubia Red Magic 6 review". TechRadar. Retrieved 29 January 2025.
  7. "ZTE nubia Red Magic 8 Pro - Full phone specifications". www.gsmarena.com. Retrieved 29 January 2025.
  8. "Redmagic 9 Pro launches internationally, bringing Snapdragon 8 Gen 3 to mobile gamers". www.hardwarezone.com.sg. Retrieved 29 January 2025.
  9. Lucic, Kristijan (13 November 2024). "RedMagic 10 Pro series is here: Snapdragon 8 Elite, 144Hz display, 7,050mAh battery". Android Headlines. Retrieved 29 January 2025.
  10. Shanto, Abid Ahsan (5 September 2024). "RedMagic Tablet 3D Explorer Edition features glasses-free 3D display". Notebookcheck. Retrieved 14 February 2025.
  11. Android Authority (15 February 2019). Red Magic Mars Review - More Power for Your Buck Than the Pocophone? . Retrieved 29 January 2025 via YouTube.
  12. Frumusanu, Andrei. "The Nubia Red Magic 3 Review: A 90Hz Gaming Phone With Active Cooling". www.anandtech.com. Archived from the original on 27 September 2019. Retrieved 29 January 2025.
  13. "Nubia RedMagic 5G review: world's first 144 Hz smartphone display". nextpit. 23 April 2020. Retrieved 29 January 2025.
  14. updated, Derrek Lee last (4 March 2021). "The Nubia RedMagic 6 Series touts a stellar 165Hz display and 120W charging". Android Central. Retrieved 29 January 2025.{{cite web}}: |last= has generic name (help)
  15. "REDMAGIC 7 launched globally: This gaming phone has all the cooling solutions". Android Authority. 22 February 2022. Retrieved 29 January 2025.
  16. Mehrotra, Pranob (16 January 2023). "The Red Magic 8 Pro is a $650 gaming smartphone with the Snapdragon 8 Gen 2". XDA. Retrieved 29 January 2025.
  17. Vlad. "Red Magic Titan 16 Pro laptop launches internationally". GSMArena.com. Retrieved 29 January 2025.
  18. Jon Mundy (31 October 2024). "Nubia Red Magic Nova Tablet review: a rapid but somewhat unrefined gaming tablet". TechRadar. Retrieved 29 January 2025.
  19. Diaz, Justin (12 June 2025). "Redmagic officially launches its smaller gaming tablet in China". Android Headlines. Retrieved 3 November 2025.
  20. Richard Priday (16 January 2023). "RedMagic 8 Pro review: The first great gaming phone of 2023". Tom's Guide. Retrieved 29 January 2025.
  21. Hill, Simon (16 January 2025). "Nubia's Redmagic 10 Pro Offers a Great Screen but Little Else". WIRED. Retrieved 30 January 2025.