Rob Steele (businessman)

Last updated

Rob Steele
Born
Robert G. Steele

1961 (age 6364)
Halifax, Nova Scotia, Canada
Education Memorial University of Newfoundland (BA)
OccupationBusinessman
Known forFounder and CEO of Steele Auto Group
Father Harry Steele

Robert G. Steele (born 1961) is a Canadian businessman who is the founder and CEO of Steele Auto Group.

Contents

Early life and education

Rob Steele was born in 1961 in Halifax, Nova Scotia to parents Harry R. Steele and Catherine J. Steele. [1] He was raised in Newfoundland and Labrador. [2] His father was a well-known and successful businessman in Canada with interests in various sectors, [3] and his mother was a musician and music teacher. [4] Steele attended Memorial University of Newfoundland, graduating in 1983 with a Bachelor of Arts. [2] [1]

Career

After graduating from university, Steele began his career in business, focusing on the automobile industry. In 1990, he sold off his interests in the local franchise of Auto Trader magazine, using those funds to purchase his first automobile dealership. [2] He thus established Steele Auto Group, which grew into a network of 17 dealerships with about 900 employees by 2015. [2]

Steele joined the Newfoundland Capital Corporation's board of directors in 1997, becoming the president and CEO in 2001. During his time leading the company, it rebranded as Newcap Radio, and in 2014 purchased five stations in Toronto and Vancouver. [2] Newcap was acquired by Stingray Radio in 2018 for CA$506 million. [5]

In 2016, Steele acquired Colonial Honda on Robie Street in Halifax. [6] Soon after, he purchased nearly all of the residential properties adjacent to the dealership, with demolition permits then issued for 17 houses. [7] After the plan to demolish the houses for "additional inventory display" was revealed, locals started a petition against it, which garnered over 1,700 signatures. Throughout the ordeal, Steele denied requests for interviews from the media and refused to meet with residents. [6] A blogger who wrote an article about the event titled "Steele Group Launches Hondas Not Homes Campaign" received a cease-and-desist letter from Steele's lawyer the same day it was published, leading him to delete the article. [6] The demolition proceeded as planned, and in 2020 applications were made for the demolition of three more houses adjacent to the dealership. [8]

Steele was appointed as the campaign chair of Dalhousie University's Performing Arts Campaign in 2018. [9] Later that year, he donated CA$2 million to the campaign. [4]

Wealth

Steele is a multi-millionaire. [6] He purchased the Halifax mansion of the gold mining executive Brad Langille in 2018, for a cost of CA$7.2 million. [10] Built in 2010, the seven-storey mansion has five bedrooms, ten bathrooms, an elevator, in-home theatre, and an office suite, for a total of 11,000 square feet of space. The property has a two-bedroom guest house and a two-bedroom pool house adjacent to an inground swimming pool, as well as a greenhouse and fitness area. [11] Steele also owns a house in Texas. [12]

In 2020, Steele purchased a vintage yacht used by the famous stunt performer Evel Knievel. The boat was listed for sale at US$349,000, but Steele did not disclose the purchase price. [13] The boat was purchased new by Knievel in 1976 for $650,000, and only remained in his possession for about three years. [14] Also in 2020, Steele donated CA$2 million to the Sobey School of Business. [15]

Steele is a collector of classic cars. He established the Steele Wheels Motor Museum in Halifax in 2023 after acquiring an array of interesting and unique vehicles. [16]

Personal life

Steele is married to Mary Beth MacKenzie. Their two-day wedding event in Texas was attended by Ronnie Wood of the Rolling Stones. [17] He is a close friend of the Canadian merchant banker Michael Wekerle. [18]

Awards and honours

References

  1. 1 2 "Steele, Robert G.". Canadian Who's Who. Vol. 44. Toronto: University of Toronto Press. 2009. p. 1243. ISBN   0-8020-4913-3 . Retrieved 24 November 2025 via the Internet Archive.
  2. 1 2 3 4 5 [NSBL] (2021). "Rob Steele" (PDF). Nova Scotia Business Laureates Digital Archive. Halifax, N.S.: Nova Scotia Business Hall of Fame. Retrieved 24 November 2025.
  3. Ping, William (29 January 2022). "Renowned N.L. businessman Harry Steele dead at 92". CBC News . Newfoundland: Canadian Broadcasting Corporation . Retrieved 24 November 2025.
  4. 1 2 [Dal Magazine] (11 December 2018). "Key player". Dal Magazine. Halifax, N.S.: Dalhousie University . Retrieved 24 November 2025.
  5. "CRTC Approves $506-Million Sale of Newcap Radio to Stingray". VOCM. Archived from the original on 8 July 2019. Retrieved 24 November 2025.
  6. 1 2 3 4 Wright, Julia (30 May 2016). "How One Rich Guy Is Razing an Entire Halifax Neighborhood to Build a Parking Lot". Vice . New York: Vice Media . Retrieved 24 November 2025.
  7. Boon, Jacob (22 February 2016). "Steele demolishing 17 properties around Colonial Honda". The Coast . Halifax, N.S. Retrieved 24 November 2025.
  8. Berman, Pam (23 November 2020). "Three houses near Halifax Honda dealership face demolition". CBC News . Nova Scotia: Canadian Broadcasting Corporation . Retrieved 24 November 2025.
  9. 1 2 Feader, Jessica (8 May 2018). "Rob Steele steps up as chair for Dal's Performing Arts Campaign". Dal News. Halifax, N.S.: Dalhousie University . Retrieved 24 November 2025.
  10. Macdonald, Andrew (5 March 2020). "Realtor Rick Foster's $6.5M mansion listing is the highest price on MLS in Halifax Regional Municipality" . The Macdonald Notebook. Retrieved 24 November 2025.
  11. MacDonald, Michael (7 September 2016). "$10 M mansion: Gold-mining CEO lists Halifax waterfront home". Global News . Retrieved 24 November 2025.
  12. Spurr, Bill (8 December 2020). "Steele Auto Group acquires a couple of dealerships in Texas". The Chronicle Herald . Halifax, N.S.: SaltWire Network . Retrieved 24 November 2025.
  13. Lambie, Chris (20 August 2020). "Halifax businessman jumps on deal for Evel Knievel's old yacht". The Chronicle Herald . Halifax, N.S.: SaltWire Network . Retrieved 24 November 2025.
  14. Baxter, Jayson (24 September 2020). "Viva Knievel: Halifax businessman buys yacht once owned by daredevil Evel Knievel". CTV News . Retrieved 24 November 2025.
  15. Spurr, Bill (25 November 2020). "Rob Steele makes $2-million donation to SMU's Sobey School of Business". The Chronicle Herald . Halifax, N.S.: SaltWire Network . Retrieved 24 November 2025.
  16. Lombard, Natalie; Kelly, Katie (18 May 2023). "Halifax's new classic car museum officially opens this weekend". CTV News . Halifax, N.S.: Bell Media . Retrieved 24 November 2025.
  17. Macdonald, Andrew (23 November 2025). "Rob & Mary Beth Steele, Part II: One last blurb of Texan wedding" . The Macdonald Notebook. Retrieved 24 November 2025.
  18. Pullen, Kelly (16 October 2013). "The Oracle of Bay Street: finance bad boy Michael Wekerle is back, and his new firm is already the talk of Toronto". Toronto Life . Retrieved 24 November 2025.
  19. [SMU] (7 May 2018). "Honorary Degree: Rob Steele". SMU News. Halifax, N.S.: Saint Mary's University . Retrieved 24 November 2025.
  20. [NSBL] (2018). "Rob Steele". Nova Scotia Business Laureates Digital Archive. Halifax, N.S.: Nova Scotia Business Hall of Fame. Retrieved 24 November 2025.
  21. [Governor General] (20 June 2025). "Rob Steele". Ottawa: Governor General of Canada . Retrieved 24 November 2025.

Further reading