| Split Personality | ||||
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| Studio album by | ||||
| Released | March 16, 2004 | |||
| Genre | Hip hop | |||
| Length | 58:58 | |||
| Label | ||||
| Producer |
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| Cassidy chronology | ||||
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| Singles from Split Personality | ||||
Split Personality is the debut studio album by American rapper Cassidy. It was released on March 16, 2004, by Full Surface Records and J Records.
Recording sessions for the album began in 2003. The album was broken down into three parts. The first part of the record (credited as "Cassidy") was more pop and radio friendly, with records such as "Get No Better" and the R. Kelly assisted lead single "Hotel". The second part of the record (credited as "The Problem") was targeted directly towards Cassidy's fans, who began to support him following his appearances on various mixtapes, with songs such as "Blood Pressure" and "The Problem". The third and final part of the record (credited to "B. Reese") was more introspective and aimed towards his fans who have supported him since his early days of his rap career with "Husslin'" and "Real Talk". [3]
The album's lead single, "Hotel" featuring American R&B singer-songwriter R. Kelly, was created during recording sessions at Kelly's Chicago studio "The Chocolate Factory". R. Kelly also appears on the official remix to "Hotel", with guest vocals from American rapper Trina. The song was a hit and reached the top five on the US Billboard Hot 100, as of February 2004. The song was also nominated for a Vibe Award for the "Coolest Collabo" in 2004. [4] The album's second single, "Get No Better", features guest appearances from then label-mate Contemporary R&B singer Mashonda, as well as vocals from label owner and mentor Swizz Beatz. While the song did not do as well on the singles charts as "Hotel", it did reach number 82 on the US Billboard Hot 100. It was followed up by a music video, which features Vida Guerra as the lead female. The songs "Take It" and "Make You Scream Pt.2" were also recorded during the Split Personality sessions but were eventually scrapped and later used only as official promotional singles from the album. [5] [6]
| Review scores | |
|---|---|
| Source | Rating |
| AllMusic |    [7] |
| Blender | [8] |
| RapReviews |    [9] |
| Vibe | [10] |
| USA Today | [11] |
AllMusic editor Andy Kellman described the album as "a minor disappointment while simultaneously showing promise". He considered the first third of the album as the disappointing section and the best tracks to be "Hotel", "Can I Talk to You" and "Real Talk". [7] Vibe 's Jesús Triviño found that on Split Personality "Cassidy flows with a contagious swagger as cool as John Shaft’s. And, like the ’70s icon, Cassidy has enough street bravado and smooth charisma to be universally appealing [...] Though he trips over a few clichéd bumps, the Philly battle champ delivers—off the dome or not." [10] Steve Jones, writing for USA Today , wrote that Cassidy "makes an impressive debut by showing his versatility on both hardcore and radio-friendly songs [...] Not surprisingly, the beats are first-rate on the inaugural release from Swizz Beatz's Full Surface Records. And Cassidy has the personality to make a lasting impression." [11]
Split Personality debuted and peaked at number 2 on the US Billboard 200, selling 118,000 copies in its first week. On April 19, 2004, the album was certified Gold by the Recording Industry Association of America (RIAA) for shipments of 500,000 copies in United States. [12] By July 6, 2005, Split Personality had sold over 414,000 copies. [13]
| No. | Title | Writer(s) | Producer(s) | Length |
|---|---|---|---|---|
| 1. | "My Interpretation" | Felli Fel | 3:08 | |
| 2. | "Hotel" (featuring R. Kelly) | Swizz Beatz | 4:06 | |
| 3. | "Lipstick" (featuring Jazze Pha) |
| Swizz Beatz | 3:45 |
| 4. | "Get No Better" (featuring Mashonda) |
| Swizz Beatz | 3:54 |
| 5. | "Make U Scream" (featuring Snoop Dogg) |
| Swizz Beatz | 4:03 |
| 6. | "Tha Problem" (skit) | 1:18 | ||
| 7. | "Tha Problem" |
| Swizz Beatz | 3:50 |
| 8. | "Pop That Cannon" (featuring Styles P) |
| Swizz Beatz | 4:10 |
| 9. | "Blood Pressure" |
| J. Brown | 3:32 |
| 10. | "Can I Talk to You" (featuring Jadakiss) |
| V. Flowers | 4:26 |
| 11. | "Real Talk / Skit" (featuring Swizz Beatz) | 1:05 | ||
| 12. | "Real Talk" |
| Nottz | 4:36 |
| 13. | "Husslin'" |
| Swizz Beatz | 3:13 |
| 14. | "I'm Hungry" |
| Rockwilder | 3:53 |
| 15. | "Around Tha World" | Neo da Matrix | 4:13 | |
| 16. | "Hotel (Vacation Remix)" (featuring R. Kelly and Trina) (Bonus track) |
| Swizz Beatz | 5:46 |
| Total length: | 58:58 | |||
Sample credits [14]
Weekly charts
| Year-end charts
|
| Region | Certification | Certified units/sales |
|---|---|---|
| United States (RIAA) [12] | Gold | 500,000^ |
^ Shipments figures based on certification alone. | ||
Barry Adrian Reese, better known by his stage name Cassidy, is an American rapper from Philadelphia, Pennsylvania. He first garnered attention for his freestyles and competitions as a battle rapper in the late 1990s, and formed the Philadelphia-based hip hop collective Larsiny Family by the end of the decade. American record producer Swizz Beatz discovered the group in 2000 and signed Cassidy to his newly-established label Full Surface Records, through a joint venture with J Records. He adopted a commercially-oriented approach for his 2003 debut single "Hotel" and its follow-up, "Get No Better" ; the former peaked at number four on the Billboard Hot 100 while both preceded the release of his debut studio album, Split Personality (2004).
Kasseem Daoud Dean, known professionally as Swizz Beatz, is an American record producer, rapper, and DJ. Born and raised in the Bronx borough of New York City, Dean initially embarked on his musical career as a DJ. At the age of 18, he gained recognition in the music industry through his family's record label Ruff Ryders Entertainment and his affiliation with its flagship artist, Yonkers-based rapper DMX. Working with DMX as his producer, DJ, and hype man helped Dean gain prominence as a high-profile figure in hip hop in the following years.
Full Surface is a record label founded in 2001, by American hip hop recording artist and record producer Kasseem "Swizz Beatz" Dean. With the help of his protégé, Cassidy, who was the 1st artist signed, the label was established. The label used to operate through Sony's J and through Universal's Interscope, Motown and Universal Motown. However, the label also had released material through joint ventures with other companies outside the Sony BMG group.
Mashonda Karima Dean is an American R&B singer from Boston, Massachusetts. In 2004, she married record producer Swizz Beatz and signed with his record label Full Surface Records, an imprint of J Records to release her debut studio album, January Joy (2005). In 2011, Dean joined the first season of VH1's reality show Love & Hip Hop: New York.
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Swizz Beatz Presents G.H.E.T.T.O. Stories is a compilation album by American record producer and rapper Swizz Beatz, released on December 10, 2002, under Interscope, DreamWorks and Full Surface. It debuted at number 50 on the US Billboard 200 album chart, selling 59,000 copies in its first week.
I'm a Hustla is the second studio album by American rapper Cassidy. It was released on June 28, 2005, by Full Surface Records and J Records. The album includes production from Bink, Devo Springsteen, Hi-Tek, Neo da Matrix, Nottz, L.E.S., The Individualz and Swizz Beatz, the latter of whom also executive produced the album. It features guest appearances from Nas, Quan, Mario, Mashonda, Raekwon, Lil Wayne, Fabolous and Mary J. Blige.
B.A.R.S. The Barry Adrian Reese Story is the third studio album by American rapper Cassidy. It was released on November 6, 2007, by Full Surface Records and J Records. Before its release, XXL Magazine ranked the album the 10th most anticipated album of 2007. The album debuted at #10 on the Billboard 200 with 63,000 copies sold in the first week released.
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"Hotel" is a song by American rapper Cassidy, released by J Records and Swizz Beatz's Full Surface Records as his commercial debut single on September 29, 2003. The song also serves as the lead single from his debut album, Split Personality. The track was produced by Swizz Beatz and features R. Kelly on featured vocals. "Hotel" reached number four on the US Billboard Hot 100 and number three on the UK Singles Chart.
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"I'm a Hustla" is a song by American rapper Cassidy released in the United States on February 28, 2005, as the lead single from his second studio album I'm a Hustla (2005). The song, which was produced by American musician Swizz Beatz, contains a sample from "Dirt off Your Shoulder" as performed by American rapper Jay-Z. The song reached number 34 on the US Billboard Hot 100 chart.
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