Sticker art (also known as slaps in a graffiti context)[1] is a form of street art in which an image or message is publicly displayed using stickers. These stickers may promote a political agenda, comment on a policy or issue, or comprise a subcategory of graffiti.[2]
Sticker artists use various types of stickers, from eggshell stickers to free paper stickers, such as the United States Postal Service's Label 228 or name tags.[3] Part of their popularity in street art comes from being a faster, and therefore safer, option in illegal graffiti.[4]
History
Two variations on name tag stickers. Sydney, 2024
Name tag stickers that were printed with the text "Hello my name is" were first introduced by C-Line Products in 1959 and became widely used in both graffiti and sticker art.[5] The United States Postal Service's Label 228 sticker also became widely used in sticker art.[6][7][5]
In 1989 Shepard Fairey created the sticker Andre the giant has a posse and it has been recognised as an early example of printed sticker art in the United States.[8][9][10] The first European (and non-American) sticker art project is that by Piermario Ciani, initially started in the 1980s within the Trax project and more intensely starting from 1991,[11] as also documented by a catalogue published in that year.[12] Solo One was one of the first graffiti artists to use stickers with tags on them in 1999.[13] Since 2000, many graffiti artists and street artists, like Katsu or Barry McGee incorporated stickers in their production, using them as an alternative to tagging and bombing, or as autonomous art projects.[14]
Sticker art that replicates a United States Postal Service's label 228. On the back of a street sign in Sydney. 2025
Creation
The exterior façade of the coffeeshop "Green Place" entirely covered with stickers in Amsterdam. 2024
Sticker artists may hand-draw stickers, print them using a commercial printing service or at home with a computer printer and self-adhesive labels, or have them made commercially.[15]
Any kind of blank sticker can be used for sticker art. Both name tags[6][7][5] and Label 228s are often used with hand-drawn art, and are quite hard to remove, leaving a white, sticky residue. Eggshell stickers are also a popular type of sticker created specifically for street art. They are named because an attempt to remove them results in tiny pieces breaking off, like an eggshell.[16] Eggshell stickers are made of a mixture of paper and plastic which protects them from the elements. Eggshell stickers longevity allows sticker art to be a part of many urban landscapes.[17]
Exchange
Unlike other forms of graffiti which are created on public surfaces, stickers are portable before being "used" and many graffiti artists ("writers") trade stickers, and more popular artists sell their stickers.[18] Graffiti shops often have places for writers to exchange stickers, and global stores allow for worldwide sticker exchanges[19][20] which lets artist have their work put up in places they may never visit themselves.[21]
Sticker art is sometimes a collectable item[22] with some collections having over 10,000 stickers.[23] Within graffiti culture, it is considered good manners for collectors to put up at least some of the stickers received in an exchange.[24]
Sticker art exchanges also allow large numbers of artists to collaborate on a single sticker, or multiple stuck together.[25]
Artist Cristina Vanko refers to her "I am Coal" project as "smart vandalism."[26] Vanko uses stickers to identify objects that are coal-powered, spreading awareness of global climate change.[27][28]
The artist Cindy Hinant created a series of projects from 2006 to 2009 that combined the tradition of sticker collecting[29] and sticker bombing in works that reflected on feminine representations in popular culture.[30][31]
A sticker by the artist "Onnie" on the back of a street sign in Sydney. 2025.
Stickers on a sign in Brick Lane, London by Rx Skulls, Dark Evil, ShallowLagoon and Nvrasir. 2025.
An OBEY Giant sticker created by Shepard Fairey in 1994.[32] This image has become famous across the world for its ability to parody "Orwellian"[10] propaganda. Sydney, 2025.
↑Kobi Annobil, Shepard Fairey, 'Format Magazine', January 21, 2008 "The Andre the Giant sticker was just a spontaneous, happy accident. I was teaching a friend how to make stencils in the summer of 1989, and I looked for a picture to use in the newspaper, and there just happened to be an ad for wrestling with André the Giant and I told him that he should make a stencil of it. He said 'Nah, I’m not making a stencil of that, that’s stupid!' but I thought it was funny so I made the stencil and I made a few stickers and the group of guys I was hanging out with always called each other The Posse, so it said Andre the Giant Has a Posse, and it was sort of appropriated from hip-hop slang – Public Enemy, N.W.A and Ice-T were all using the word."Archived 2022-01-18 at the Wayback Machine
12"Bomb It - 2008 - Documentary". Youtube.com. Cool Films and Music. 2007. Retrieved 27 December 2025. ...transition it into something that had more of an Orwellian connotation, so that's when I simplified the face to what I call the 'icon face'.
↑Bent, Gala (August 2, 2007). "Interview With Cindy Hinant". Asthmatic Kitty. Archived from the original on 29 November 2014. Retrieved 20 November 2014. Cindy Hinant's installations are luridly colorful collections of objects that seem to gather and spill out of otherwise ignored corners. Some of her materials are masses of bright and shiny stickers, girliness with the volume on ten.
↑Zucker Saltz, Lizzie (2009). Crafting Romance. Athens: Athens Institute of Contemporary Art. p.5.
↑Watt-Grade, Susan (September 19, 2007). "Cindy Hinant: Cascades". Nuvo. Retrieved 20 November 2014.
↑Shepard Fairey interview in Tattoo Magazine, 1999. "I finally got a notification from his [Andre the Giant's] estate that I couldn't use the phrase "Andre the Giant" in any images or use his face in anything. The thing is, and this is why I had to shut my website down and change the name from www.andrethegiant.com to www.obeygiant.com., [was] because the WWF owns the name obey giant... ..But in the more recent images that I've done, the face has changed enough from the original likeness to not be copyright infringement. So what I'm gonna do is still make the original sticker, just not sell them or put that name on any clothing that I could get a lawsuit for. As far as the fine art domain, it's totally open. Warhol didn't get sued for using Marilyn Monroe's likeness, as long it was changed enough."Archived July 8, 2007, at the Wayback Machine
Further reading
IZASTIKUP:A Unique Collection of Stickers Compiled by Bo130, Microbo and The Don. Drago Media (2005) ISBN978-88-88493-33-6
Claudia Walde (MadC): Sticker City. The Paper Graffiti Generation (Street Graphics / Street Art). Thames & Hudson, 2007. ISBN978-0-500-28668-5
PEEL: The Art of the Sticker by Dave & Holly Combs. Mark Batty Publisher (2008). ISBN0-9795546-0-8
Stickers: Stick Em' Up by Mike Dorrian & David Recchia. Thames & Hudson (2002). ISBN978-1-86154-247-2
Skateboard Stickers by Mark Munson & Steve Cardwell. Laurence King Publishing (2004). ISBN1-85669-379-1
Name Tagging by Martha Cooper. Mark Batty Publisher (2010). ISBN978-0981960067
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