See also
Wikivoyage has a travel guide for Portland (Oregon) .
The tourism industry in Portland, Oregon is a sector in recovery following the Covid-19 Pandemic. Often referred to as the "City of Roses," Portland attracts visitors due to its vibrant culinary scene, verdant parks, tax-free shopping and its proximity to areas of outstanding natural beauty. The city boasts a number of attractions, such as the Portland Japanese Garden, Oregon Museum of Science and Industry, Oregon Zoo, Powells Books and the historic Pittock Mansion. The city's culinary landscape features over 500 food carts [1] , more than 70 breweries [2] , and many farm-to-table dining options, making it a popular destination for foodies.
The city's proximity to the Columbia River Gorge, Mount Hood, Willamette Valley and the Oregon Coast attracts outdoor enthusiasts seeking to engage in activities such as hiking, skiing, mountain biking and wind-surfing.
Travel Portland is the Destination marketing organization responsible for generating travel demand for Portland.
In 2022, Portland area tourism generated $5.2 billion in direct spending [3] from 11.9 million overnight person-trips. [4] That visitor spending is estimated to have supported 32,400 jobs, generating $1.5 billion in employment earnings. [5]
Tourism is travel for pleasure or business, and the commercial activity of providing and supporting such travel. The World Tourism Organization defines tourism more generally, in terms which go "beyond the common perception of tourism as being limited to holiday activity only", as people "travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure and not less than 24 hours, business and other purposes". Tourism can be domestic or international, and international tourism has both incoming and outgoing implications on a country's balance of payments.
A tourist attraction is a place of interest that tourists visit, typically for its inherent or an exhibited natural or cultural value, historical significance, natural or built beauty, offering leisure and amusement.
Scotland is a well-developed tourist destination, with tourism generally being responsible for sustaining 200,000 jobs mainly in the service sector, with tourist spending averaging at £4bn per year. In 2013, for example, UK visitors made 18.5 million visits to Scotland, staying 64.5 million nights and spending £3.7bn. In contrast, overseas residents made 1.58 million visits to Scotland, staying 15 million nights and spending £806m. In terms of overseas visitors, those from the United States made up 24% of visits to Scotland, with the United States being the largest source of overseas visitors, and Germany (9%), France (8%), Canada (7%) and Australia (6%), following behind.
Tourism in Denmark is a growing industry and a major economic contributor: tourists spent a total of DKK 128 billion and the tourism industry employed 161,999 people in full time positions in 2017.
Tourism in Singapore is a major industry and contributor to the Singaporean economy.
Tourism in Australia is an important part of the Australian economy, and comprises domestic and international visitors. Australia is the fortieth most visited country in the world according to the World Tourism Organization. In the financial year 2018/19, tourism was Australia's fourth-largest export and over the previous decade was growing faster than national GDP growth. At the time it represented 3.1% of Australia's GDP contributing A$60.8 billion to the national economy.
Cultural tourism is a type of tourism activity in which the visitor's essential motivation is to learn, discover, experience and consume the tangible and intangible cultural attractions/products in a tourism destination. These attractions/products relate to a set of distinctive material, intellectual, spiritual, and emotional features of a society that encompasses arts and architecture, historical and cultural heritage, culinary heritage, literature, music, creative industries and the living cultures with their lifestyles, value systems, beliefs and traditions.
Tourism in New Zealand comprised an important sector of the national economy – tourism directly contributed NZ$16.2 billion of the country's GDP in the year ended March 2019. As of 2016 tourism supported 188,000 full-time-equivalent jobs. The flow-on effects of tourism indirectly contributed a further 4.3% of GDP. Despite the country's geographical isolation, spending by international tourists accounted for 17.1% of New Zealand's export earnings. International and domestic tourism contributed, in total, NZ$34 billion to New Zealand's economy every year as of 2017.
Tourism in Indonesia is an important component of the Indonesian economy as well as a significant source of its foreign exchange revenues. Indonesia was ranked at 20th in the world tourist Industry in 2017, also ranked as the ninth-fastest growing tourist sector in the world, the third-fastest growing in Asia and fastest-growing in Southeast Asia. In 2018, Denpasar, Jakarta and Batam are among of 10 cities in the world with fastest growth in tourism, 32.7, 29.2 and 23.3 percent respectively. The tourism sector ranked as the 4th largest among goods and services export sectors.
Tourism in the United Kingdom is a major industry and contributor to the U.K. economy, which is the world's 10th biggest tourist destination, with over 40.1 million visiting in 2019, contributing a total of £234 billion to the GDP.
Tourism in Wales makes up a significant portion of the Welsh economy and attracting millions of visitors each year. The tourism industry in Wales was worth around £5bn in 2017. The tourism industry also makes a significant contribution to the Welsh economy, supporting over 100,00 jobs and more than 8% of the Welsh workforce. Wales attracts visitors from overseas, particularly from the United States, Australia, Germany and the Republic of Ireland.
Tourism is an economic contributor to the Kingdom of Thailand. Estimates of tourism revenue directly contributing to the GDP of 12 trillion baht range from one trillion baht (2013) 2.53 trillion baht (2016), the equivalent of 9% to 17.7% of GDP. When including indirect travel and tourism receipts, the 2014 total is estimated to be the equivalent of 19.3% of Thailand's GDP. The actual contribution of tourism to GDP is lower than these percentages because GDP is measured in value added not revenue. The valued added of the Thailand's tourism industry is not known. According to the secretary-general of the Office of the National Economic and Social Development Council in 2019, the government projects that the tourism sector will account for 30% of GDP by 2030, up from 20% in 2019.
Tourism in China is a growing industry that is becoming a significant part of the Chinese economy. The rate of tourism has expanded over the last few decades since the beginning of reform and opening-up. The emergence of a newly rich middle class and an easing of restrictions on movement by the Chinese authorities are both fueling this travel boom. China has become one of world's largest outbound tourist markets. According to Euromonitor International, economic growth and higher incomes in nearby Asian countries will help China to become the world's number one tourist destination by 2030.
Tourism in Taiwan is one of the major industries and contributor to the economy of Taiwan. In 2015, Taiwan received roughly 10 million international visitors. Tourism affairs are managed by the Tourism Bureau of the Ministry of Transportation and Communications of Taiwan.
Tourism in Chicago draws on the city's status as a "world-class destination known for its impressive architecture, first-rate museums, brilliant chefs" and wide variety of neighborhood attractions.
Culinary tourism or food tourism or gastronomy tourism is the exploration of food as the purpose of tourism. It is considered a vital component of the tourism experience. Dining out is common among tourists and "food is believed to rank alongside climate, accommodation, and scenery" in importance to tourists.
Tourism in Vietnam is a component of the modern Vietnamese economy. In 2019, Vietnam received 18 million international arrivals, up from 2.1 million in the year 2000. The Vietnam National Administration of Tourism is following a long-term plan to diversify the tourism industry, which brings foreign exchange into the country.
Tourism in Morocco is well developed, maintaining a strong tourist industry focused on the country's coast, culture, and history. The Moroccan government created a Ministry of Tourism in 1985. Tourism is considered one of the main foreign exchange sources in Morocco and since 2013 it had the highest number of arrivals out of the countries in Africa. In 2018, 12.3 million tourists were reported to have visited Morocco.
Tourism in Yorkshire generates more than £9 billion per annum and supporting almost 225,000 jobs. During 2007 recorded 92 million day visitors and 12.8 million that stayed at least one night in the region. By 2015, the value of tourism was in excess of £7 billion. Yorkshire is around 6,000 square miles (16,000 km2) in size. The official tourism body for the region is Welcome to Yorkshire.
Craft beer tourism refers to tourism where the primary motivation of travel is to visit a brewery, beer festival, beer related activity or other event that allows attendees to experience all aspects of the craft beer-making, consuming and purchasing process. Travel and tourism constitute one of the largest industries in the world, with Americans spending a total of $1.1 trillion in domestic and international travel in 2018. The beer tourism industry has evolved from the larger culinary and beverage tourism category in which people began planning travels based around experiencing food and drink of different geographies. Informally, vacations centric to the theme of enjoying beer have been dubbed "beercations".
