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Lingerie is a category of primarily women's clothing including undergarments, sleepwear, and lightweight robes. The choice of the word is often motivated by an intention to imply that the garments are alluring, fashionable, or both. In a 2015 US survey, 75% of women reported having worn "sexy lingerie" in their lifetime.
PVH Corp., formerly known as the Phillips-Van Heusen Corporation, is an American clothing company which owns brands such as Tommy Hilfiger, Calvin Klein, Warner's, Olga and True & Co. The company also licenses brands such as Kenneth Cole New York and Michael Kors. PVH is partly named after Dutch immigrant John Manning van Heusen, who in 1910 invented a new process that fused cloth on a curve.
Lindex is a Swedish fashion chain within the Finnish Stockmann Group. The company has around 5000 employees and approximately 480 stores in 18 markets in the Nordic countries, the Baltic States, Central Europe and the Middle East. In addition to sales in store, Lindex also offers their fashion assortment via online shopping in 28 countries: all EU countries plus Norway. The company has had a rapid international expansion and sales growth. The assortment includes several different concepts within women's wear, lingerie, kids’ wear and cosmetics.
HerRoom is an online lingerie and men's underwear retailer based in Dallas, Texas. It was founded and is owned by Tomima Edmark, inventor of the TopsyTail. Edmark runs both HerRoom and brother site HisRoom, through her company, the Andra Group LLP.
The history of bras is closely tied to the social status of women, the evolution of fashion, and shifting views of the female body over time.
Bra size indicates the size characteristics of a bra. While there is a number of bra sizing systems in use around the world, the bra sizes usually consist of a number, indicating the size of the band around the woman's torso, and one or more letters that indicate the breast cup size. Bra cup sizes were invented in 1932 while band sizes became popular in the 1940s. For convenience, because of the impracticality of determining the size dimensions of each breast, the volume of the bra cup, or cup size, is based on the difference between band length and over-the-bust measurement.
Ultimo was a Glasgow-headquartered designer lingerie brand, majority owned by Sri Lanka–based lingerie group MAS Holdings. It was founded in 1996 by Michelle Mone, via her company MJM International Ltd., with her then-husband Michael. In 2013, after their marriage collapsed, Ultimo was transferred to joint venture company Ultimo Brands International Ltd, an equal partnership between Michelle Mone and MAS Holdings. In November 2014, Mone sold the majority of her stake to MAS Holdings. In August 2015, Mone resigned from the boards of MJM International Ltd and Ultimo Brands International Ltd.
A bra, short for brassiere or brassière, is a form-fitting undergarment that is primarily used to support and cover a woman's breasts. A typical bra consists of a chest band that wraps around the torso, supporting two breast cups that are held in place by shoulder straps. A bra usually fastens in the back, using a hook and eye fastener, although bras are available in a large range of styles and sizes, including front-fastening and backless designs. Some bras are designed for specific functions, such as nursing bras to facilitate breastfeeding or sports bras to minimize discomfort during exercise.
La Lingerie is a 2008 Hong Kong film written and co-directed by Chan Hing-Kai and Janet Chun, and is a loose follow-up to Chan's 2001 debut La Brassiere. Stephy Tang heads the film's ensemble cast, which also includes Janice Man, J.J. Jia, Kathy Yuen and Ronald Cheng.
Victoria's Secret is an American lingerie, clothing, and beauty retailer. Founded in 1977 by Roy and Gaye Raymond, the company's five lingerie stores were sold to Les Wexner in 1982. Wexner rapidly expanded into American shopping malls, growing the company into 350 stores nationally with sales of $1 billion by the early 1990s when Victoria's Secret became the largest lingerie retailer in the United States.
Hunkemöller is a global omnichannel retailer specialising in lingerie and related products. The company was founded in 1886 in Amsterdam as a speciality shop for corsets. Today, it is a brand with more than 7,400 employees in 19 countries. Hunkemöller is a market leader in the Netherlands, Belgium, Denmark and Germany.
Rigby & Peller is a British luxury lingerie brand and retailer. The company was founded in 1939 by Gita Peller, a Jewish Hungarian refugee who settled in London, and Bertha Rigby, an English corsetière, with a shop in South Molton Street in London's West End. As of 2011, they had seven stores as well as a website.
Journelle is a luxury lingerie company based in New York. Founded by Claire Chambers, the name Journelle comes from the archaic French word “journellement" meaning “daily”, as lingerie is designed to be worn every day.
Adore Me is a direct-to-consumer women's intimate apparel brand based in New York City. The company was started by Morgan Hermand-Waiche in 2010 while he was an MBA student at Harvard Business School and is a Certified B Corporation.
Wacoal is a manufacturer of women's lingerie and underwear, founded in 1949 in Japan by Koichi Tsukamoto. The company has divisions in North America and Europe, and manufactures the brands Wacoal, b.tempt'd, Elomi, Eveden, Fantasie, Freya, Lively, and Goddess.
Brayola was an online lingerie retailer that helps shoppers find better-fitting bras. Its bra analyzer and extractor identify bras based on size, style, color, price, materials, purpose, quality and attributes. The information powers Brayola's engine to match shoppers with more bras that will fit in a similar way. In July 2021, parent company Delta Galil merged Brayola with Bare Necessities.
ThirdLove is an American lingerie company founded by Heidi Zak and her husband, David Spector, in 2013. The brand is known for marketing body positivity and offering size-inclusive bras and half-cup sizes. ThirdLove is also known for its online FitFinder quiz, which helps users determine their best fit bra and style.
Fleur du Mal is a lingerie and ready-to-wear brand that sells at retailers including Shopbop, Barneys, and Net-a-porter. The company was founded in 2012 by Jennifer Zuccarini.
Aarthi Ramamurthy is an Indian-American entrepreneur, talk show host, and internet celebrity. She founded two venture-backed companies, as well as launching the Good Time Show Clubhouse chat show with her husband, Sriram Krishnan. She has featured guests including Elon Musk, Mark Zuckerberg, Virgil Abloh, and Steve Ballmer. The show has evolved to a podcasting format under the name The Aarthi and Sriram Show via a deal with iHeartMedia. She is represented by WME.
Bendon Group is a New Zealand lingerie, underwear and sleepwear company. It includes the women's brands Bendon, Me by Bendon, Pleasure State, Lovable and Hickory, the fuller cup size brand Fayreform, and the men's brands Bendon Man and Davenport.
References
- 1 2 Rosenblum, Emma (October 23, 2014). "Can the Internet Help Women Feel Better About Their Breasts?". Bloomberg Businessweek. Archived from the original on October 24, 2014. Retrieved 4 December 2014.
- ↑ Greenfield, Rebecca (October 22, 2013). "Engineering The Perfect Big-Data Bra". Fast Company. Retrieved 4 December 2014.
- ↑ "First Aarthi Ramamurthy Fixed Bra Shopping Online—Now She's Got An Idea For Photography Equipment". Business Insider. Retrieved 2017-01-23.
- ↑ Edwards, Jim (April 6, 2013). "The Disgusting Truth About How Often American Women Actually Wash Their Bras". Business Insider. Retrieved 4 December 2014.
- ↑ Marikar, Sheila (September 12, 2014). "Lingerie shopping with... Michelle Lam". Fortune. Retrieved 4 December 2014.
- ↑ "Dan Dolgin | LinkedIn".
- ↑ "Beatrice Pang | LinkedIn".
- 1 2 Stross, Randall (February 23, 2013). "There Is an Algorithm for Everything, Even Bras". New York Times. Retrieved 4 December 2014.
- ↑ "Bra startup True&Co sold to Calvin Klein owner PVH". TechCrunch. March 16, 2017. Retrieved 25 June 2018.
- ↑ Stout, Kristie Lu (November 4, 2014). "'Perfect' bra decodes what women want". CNN. Retrieved 4 December 2014.
- ↑ Dunn, Laura (March 5, 2014). "Women in Business: Q&A with Michelle Lam, Founder & CEO of True&Co". Huffington Post. Retrieved 4 December 2014.
- ↑ Leahey, Colleen (October 4, 2012). "How bra seller Michelle Lam of True & Co. found her fit". Fortune. Retrieved 4 December 2014.
- ↑ Chesler, Caren. "How This Online Lingerie Shop Is Letting Customers Try Before They Buy". Entrepreneur.com. Retrieved 26 May 2016.
