WPFX-FM

Last updated
WPFX-FM
WPFX 107.7TheWOLF logo.png
Broadcast area Toledo, Ohio
Frequency 107.7 MHz (HD Radio)
Branding107.7 The Wolf
Programming
Format Christmas music
Ownership
OwnerPatton Advertizing Enterprises, LLP
History
First air date
June 1, 1989
Former call signs
WIZD (1988-1989)
WMHQ (1989-1999)
WIMJ (1999-2002) [1]
Call sign meaning
WPFoX (previous format)
Technical information
Facility ID 7821
Class A
ERP 5,200 watts
HAAT 107 meters (351 ft)
Transmitter coordinates
41°25′39.00″N83°36′30.00″W / 41.4275000°N 83.6083333°W / 41.4275000; -83.6083333
Links
Webcast Listen Live
Website 1077wolf.com

WPFX-FM (107.7 MHz, "The Wolf") is an American radio station, licensed to Luckey, Ohio. WPFX-FM is owned and operated by Patton Advertizing Enterprises, LLP, with an effective radiated power of 5,200 watts. The station's studios are located in downtown Toledo, and its transmitter is located in Bowling Green, Ohio.

Contents

History

107.7 first filed for a construction permit in March 1988, and initially assigned the call letters WIZD. However, these call letters were not used and the station went on the air June 1, 1989 as "Jumpin' Country 107.7" WHMQ, though licensed to North Baltimore, maintained its studios and offices along Tiffin Avenue in Findlay.

From 1999 to 2002, the callsign was changed to WIMJ and was known as Magic 107.7 with an Oldies format.

In 2002, Clear Channel changed the callsign to WPFX-FM and the format was also changed to classic rock as 107.7 The Fox to better target then rival Classic Hits 100.5 WKXA in Findlay.

In July 2008, WPFX-FM changed its format classic rock as 107.7 The Fox to Adult contemporary as My 107.7 just before going off the air in August 2008. Then "The Fox" marker and format was moved over to WBUK 106.3 after clear channel sold its Findlay cluster of stations to Blanchard River Broadcasting Company.

In August 2008, Clear Channel the owners of the license failed to transfer the lease for the studio facilities to the new owners, as a result, the FCC has granted a temporary "Stay Silent" order which gives the owners up to 6 months to acquire an appropriate facility and resume broadcasting. WPFX FM 107.7 ended up staying silent until October 2010.


In February 2010, a construction permit was granted to new owner Toledo Radio LLC to move its city of license from North Baltimore to Luckey and its transmitter to a new site (shared with WNOC and WTPG just one mile north of Bowling Green, making WPFX-FM a Toledo market station. Test transmissions began during the week of October 1, 2010.

On October 8, 2010, after being off the air for a little over two years, WPFX-FM moved its city of licensed from North Baltimore to Luckey and come on the air as 107.7 The Wolf and started going up against Toledo's longtime heritage country music station WKKO K 100.

Effective August 11, 2020, Toledo Radio LLC sold WPFX-FM to Patton Advertizing Enterprises, LLP for $995,000.

In December 2022, WPFX dropped the country format for all Christmas music, while retaining The Wolf moniker. It's unknown if the country format will return or if a new format will debut.


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References

  1. "Call Sign History". FCC Media Bureau CDBS Public Access Database.