Water Yam (artist's book)

Last updated

Water Yam, First Edition, 1963 WaterYam.jpg
Water Yam, First Edition, 1963

Water Yam is an artist's book [1] by the American artist George Brecht. Originally published in Germany, June 1963 [2] in a box designed by George Maciunas and typeset by Tomas Schmit, it has been re-published in various countries several times since. It is now considered one of the most influential artworks released by Fluxus, [3] the internationalist avant-garde art movement active predominantly in the 1960s and '70s. The box, sometimes referred to as a Fluxbox or Fluxkit, contains a large number of small printed cards, containing instructions known as event-scores , or fluxscores. Typically open-ended, these scores, whether performed in public, private or left to the imagination, leave a lot of space for chance and indeterminancy, forcing a large degree of interpretation upon the performers and audience.

Contents

In some cases [event-scores] would arise out of the creation of the object, while in others the object was discovered and Brecht subsequently wrote a score for it, thus highlighting the relationship between language and perception. Or, in the words of the artist, "ensuring that the details of everyday life, the random constellations of objects that surround us, stop going unnoticed." The event-score was as much a critique of conventional artistic representation as it was a gesture of firm resistance against individual alienation. [3]

The work is considered an important precursor to conceptual art.

The scores

Three Lamp Event, part of Lantern Extract, a mail art project within the Yam Festival, 1962, ThreeLampEvents.jpg
Three Lamp Event, part of Lantern Extract, a mail art project within the Yam Festival, 1962,

Early editions of Water Yam collected around 70 event-scores together, created over a four-year period from 1959 to 1963. Later editions would add extra events (up to about 100), as well as a small flick book Nut Bone. A Yamfest Movie, and white-on-black invitations to contact Brecht via a New York PO Box and arrange 'deliveries and relocations'.

Many of the scores had been used in mail art events between 1961 and '63, occasionally hand-written, typed or hectographed, more usually typeset; often signed neatly at the bottom of the card. When Maciunas collected the scores together the typeset style was kept, but the signatures were removed. The reliance on bullet points (•) separating the performances from their title was a feature that remained consistent throughout the versions. The cards are all different sizes.

The scores divide roughly into three sections; the earliest ones, 1959–62, describe events intended to be performed (such as Solo for Violin, Viola, Cello or Contrabass • Polish, July 1962); a second group of scores from '62-63 tend towards describing the temporary creation of assemblages; (such as Chair Event • on a white chair a grater, tape measure, alphabet, flag, black and spectral colors, April 1962). The third group, also 1962–63, are more personal and abstract; (such as Thursday • Thursday, March 1963). When originally published, Maciunas decided to emphasize 14 of the more musical scores (such as the famous Drip Music; A source of dripping water and an empty vessel are arranged so that the water falls into the vessel, January 1962) by printing them on orange cards, whilst the rest (such as Keyhole •Through either side) were printed on Brecht's more usual plain white card.

Origins of event-scores

John Cage and the experimental composition classes

Brecht met the artist Robert Watts at Rutgers University in 1957, and through Watts, Allan Kaprow. The three started to meet regularly for lunch at a local branch of Howard Johnson's, New Jersey. After a meeting with John Cage organized by Brecht whilst the latter was in New Jersey hunting mushrooms, [4] the three men started to attend Cage's experimental music composition classes at the New School for Social Research in New York. In the classes, Cage encouraged his students to use chance and games as major elements in the creation of art.

George Brecht's understanding of an intimate situation was far greater than mine. I needed more space to really work. But George really came to life in that situation.... He became a leader; and immediately he influenced not only me, but everybody else: Jackson Maclow, Higgins, Hansen. George Segal stopped by, and so did Dine, Whitman and Oldenburg.

Allan Kaprow [5]

Initially writing theatrical scores similar to Kaprow's earliest Happenings, Brecht grew increasingly dissatisfied with the didactic nature of these performances. After performing in one such piece, Cage quipped that he'd "never felt so controlled before." [6] prompting Brecht to pare the scores down to haiku-like statements, leaving space for radically different interpretations each time the piece was performed.

As well as Cage's constructive criticism, Brecht was becoming increasingly interested in Marcel Duchamp's theories on art, which he'd written about at length in Chance-Imagery, a text written in 1957 but only published in 1966 by the Something Else Press.

It was only while reading Robert Lebel's 1959 monograph on Duchamp and pondering the consequences of the readymade that Brecht truly understood what he was searching for: Just as the readymade is an object lifted from its mere commodity status by being transported into an art context, the "event" would be an act--often a simple one performed daily, such as turning on and off a switch--on which he would cast his spotlight in order to force us to pay attention to it, in order, as the Russian formalists would have said, to "make it strange" and "de-automatize our perception." [6]

An exhibition of Brecht's work held at the Reuben Gallery, October 1959 Toward Events: An Arrangement clearly pointed the way: The press release stated that 'art is to become actively rather than passively existent, to be enjoyed as an unfolding experience....works, or 'events,' such as The Dome, The Case, The Cabinet, are presented three dimensionally.' [7] The final piece in the jigsaw, combining a Duchampian love of chance with a scientific belief in art as research, was an epiphany Brecht had in 1960, in which he decisively separated the artwork from the control of the artist;

In the Spring of 1960 ... waiting for my wife to come from the house, standing behind my English Ford station wagon, the motor running and the left-turn signal blinking, it occurred to me that a truly 'event' piece could be drawn from the situation.

George Brecht. [8]

The Yam Festival, 1963

Yam was a name thought up by Brecht and Watts in late 1962 to act as an umbrella project 'for all manner of immaterial, experimental, as yet unclassified forms of expression.' [9] Specifically intending to provide a platform for 'art that could not be bought,' the earliest Yam events involved mailing event cards and other objects stamped with the word 'Yam', or variations, to friends. Designed to increase anticipation, the project reached a head with a month-long series of events in May 1963, in New York, Rutger's University and George Segal's farm. The Yam Festival was held on a farm in South Brunswick, New Jersey on May 19, 1963, to actions and happenings by artists including Dick Higgins, Allan Kaprow, La Monte Young, and Wolf Vostell. The festival was organized as a wide-ranging series of events taking place throughout the month, whose main objective was to bypass traditional gallery outlets, giving artists and 'receivers' greater freedom. Wolf Vostell made here his happening TV Burying. [10]

In all of its formats and strategies Brecht's and Watt's Yam Festival operated as an alternative to the gallery system, producing "art" that could not be bought.

Julia Robinson [9]

Artists participating in the festival included Alison Knowles, Allan Kaprow, John Cage, Al Hansen, Ay-O, Dick Higgins, La Monte Young, Karlheinz Stockhausen and Ray Johnson. The festival has come to be seen as a proto-fluxus event, involving many of the same artists. Yam evolved parallel to George Maciunas' Fluxfests, [11] set up with almost identical aims but currently operating only in Europe whilst Maciunas was stationed in Germany. The International Fluxus Festival of the Newest Music (Festum Fluxorum), 1962–63, would feature the work of artists such as Cage, Raoul Hausmann and Nam June Paik. Brecht's event-scores, including the famous Drip Event, were amongst the pieces Maciunas would perform, along with pieces by Kaprow, Watts, Daniel Spoerri, Robert Filliou, Terry Riley, Emmett Williams, Joseph Beuys, Wolf Vostell and Dick Higgins.

Maciunas in Germany

Brecht's Drip Music, performed by George Maciunas, Amsterdam, 1963 DripPiece-Maciunas.jpg
Brecht's Drip Music, performed by George Maciunas, Amsterdam, 1963

Clearly aware of the Yam Festival, Maciunas brought together 73 of Brecht's event-scores whilst working as a free-lance designer for the US army stationed at Ehlhalten near Wiesbaden, [12] and placed them in a box with a fine example of his graphic design pasted onto the cover. Maciunas referred to the box as 'Brecht's complete works' [13] and intended it to be the first in a series compiling works by artists he admired. Few of these intended 'collected works' ever saw the light of day. The use of multiple fonts derived from his interest in experimental typography by Dada figures such as Hugo Ball and Raoul Hausmann, and was to prove crucial in defining a recognisable style for fluxus products.

Published in spring 1963, the box was designed to be the cheapest and simplest way of disseminating art, and in keeping with Maciunas' beliefs, was neither numbered nor signed, although later editions would be published as limited, numbered editions. The box is the very first Fluxkit, and the only published link between Brecht and Watt's Yam Festival, and Maciunas' FluxFests.

Later versions

It has since been re-published a number of times with differing numbers of event-scores, alternate designs on the cover, and housed in various materials, including plastic boxes and wooden ones. It is worth noting that later editions such as the English Parrot Impressions, 1972, or the Lebeer Hossmann edition, 1986, don't include Maciunas' graphic design, and don't include the word Fluxus anywhere in or on the work. Ironically, for an object conceived as an "inexpensive, mass-produced unlimited edition (designed) to erode the cultural status of art and to help to eliminate the artist's ego." [14] and originally sold for $4, [15] early copies are now worth in excess of $1800. [16]

Notes

  1. 'As a book, Water Yam has a very open structure ...' The Century of Artist's Books, Drucker, Granary 2004, p311
  2. Fluxus Codex, Hendricks, Abrams 1989, p216
  3. 1 2 Dada and Radical Art Online
  4. Allan Kaprow, quoted in George Brecht Events; A Heterospective, Robinson, Walter König p264
  5. Allan Kaprow in conversation with Sidney Simon, early 70's. Quoted in George Brecht Events; A Heterospective, Robinson, Walter König p264
  6. 1 2 Quoted in George Brecht, by Yve-Alain Bois
  7. Quoted in George Brecht Events; A Heterospective, Robinson, Walter König p34
  8. George Brecht, The Origin of Events, 1970 Quoted in George Brecht Events; A Heterospective, Robinson, Walter König p236
  9. 1 2 George Brecht Events; A Heterospective, Robinson, Walter König p68
  10. Yam Festival, 1963, Wolf Vostell, TV Burying
  11. Oxford Art Online, Fluxus essay by Michael Corris, Subscription Only
  12. Tomas Schmitt, Maciunas' assistant in 1963 quoted in George Brecht Events; A Heterospective, Robinson, Walter König p276
  13. Fluxus Codex, Hendricks, Abrams, 1989 p217
  14. "Fluxus". Grove Art Online, subscription only.
  15. Price listed in the Fluxus Preview Review, July 1963, quoted in the Fluxus Codex, Hendricks, Abrams, 1989 p217
  16. "Art prices, art appraisal - Search free".

Related Research Articles

<span class="mw-page-title-main">Fluxus</span> International network of artists, composers and designers

Fluxus was an international, interdisciplinary community of artists, composers, designers and poets during the 1960s and 1970s who engaged in experimental art performances which emphasized the artistic process over the finished product. Fluxus is known for experimental contributions to different artistic media and disciplines and for generating new art forms. These art forms include intermedia, a term coined by Fluxus artist Dick Higgins; conceptual art, first developed by Henry Flynt, an artist contentiously associated with Fluxus; and video art, first pioneered by Nam June Paik and Wolf Vostell. Dutch gallerist and art critic Harry Ruhé describes Fluxus as "the most radical and experimental art movement of the sixties".

A happening is a performance, event, or situation art, usually as performance art. The term was first used by Allan Kaprow during the 1950s to describe a range of art-related events.

<span class="mw-page-title-main">Dick Higgins</span>

Dick Higgins was an American artist, composer, art theorist, poet, publisher, printmaker, and a co-founder of the Fluxus international artistic movement. Inspired by John Cage, Higgins was an early pioneer of electronic correspondence. Higgins coined the word intermedia to describe his artistic activities, defining it in a 1965 essay by the same name, published in the first number of the Something Else Newsletter. His most notable audio contributions include Danger Music scores and the Intermedia concept to describe the ineffable inter-disciplinary activities that became prevalent in the 1960s.

<span class="mw-page-title-main">Al Hansen</span> American artist (1927-1995)

Alfred Earl "Al" Hansen was an American artist. He was a member of Fluxus, a movement that originated on an artists' collective around George Maciunas.

<span class="mw-page-title-main">George Maciunas</span> Lithuanian artist

George Maciunas was a Lithuanian American artist, born in Kaunas. A founding member and the central coordinator of Fluxus, an international community of artists, architects, composers, and designers, he is most famous for organising and performing early happenings and for assembling a series of highly influential artists' multiples.

<span class="mw-page-title-main">Allan Kaprow</span> American artist (1927–2006)

Allan Kaprow was an American painter, assemblagist and a pioneer in establishing the concepts of performance art. He helped to develop the "Environment" and "Happening" in the late 1950s and 1960s, as well as their theory. His Happenings — some 200 of them — evolved over the years. Eventually Kaprow shifted his practice into what he called "Activities", intimately scaled pieces for one or several players, devoted to the study of normal human activity in a way congruent to ordinary life. Fluxus, performance art, and installation art were, in turn, influenced by his work.

<span class="mw-page-title-main">Alison Knowles</span> American visual artist

Alison Knowles is an American visual artist known for her installations, performances, soundworks, and publications. Knowles was a founding member of the Fluxus movement, an international network of artists who aspired to merge different artistic media and disciplines. Criteria that have come to distinguish her work as an artist are the arena of performance, the indeterminacy of her event scores resulting in the deauthorization of the work, and the element of tactile participation. She graduated from Pratt Institute in New York with an honors degree in fine art. In May 2015, she was awarded an honorary doctorate degree by Pratt.

<span class="mw-page-title-main">George Brecht</span> American artist and composer (1926–2008)

George Brecht, born George Ellis MacDiarmid, was an American conceptual artist and avant-garde composer, as well as a professional chemist who worked as a consultant for companies including Pfizer, Johnson & Johnson, and Mobil Oil. He was a key member of, and influence on, Fluxus, the international group of avant-garde artists centred on George Maciunas, having been involved with the group from the first performances in Wiesbaden 1962 until Maciunas' death in 1978.

Something Else Press was founded by Dick Higgins in 1963. It published many important Intermedia texts and artworks by such Fluxus artists as Higgins, Ray Johnson, Alison Knowles, Allan Kaprow, George Brecht, Daniel Spoerri, Robert Filliou, Al Hansen, John Cage, Emmett Williams and by such important modernist figures as Gertrude Stein, Henry Cowell, and Bern Porter.

The mid-20th-century art movement Fluxus had a strong association with Rutgers University.

Geoffrey Hendricks was an American artist associated with Fluxus since the mid 1960s. He was professor emeritus of art at Rutgers University, where he taught from 1956 to 2003 and was associated with Allan Kaprow, Roy Lichtenstein, and Lucas Samaras during the 1960s.

<i>Grapefruit</i> (book) 1964 artists book by Yoko Ono

Grapefruit is an artist's book written by Yoko Ono, originally published in 1964. It has become famous as an early example of conceptual art, containing a series of "event scores" that replace the physical work of art – the traditional stock-in-trade of artists – with instructions that an individual may, or may not, wish to enact.

Grapefruit is one of the monuments of conceptual art of the early 1960s. She has a lyrical, poetic dimension that sets her apart from the other conceptual artists. Her approach to art was only made acceptable when [people] like Kosuth and Weiner came in and did virtually the same thing as Yoko, but made them respectable and collectible.

<span class="mw-page-title-main">Joe Jones (Fluxus musician)</span> American classical composer

Joe Jones was an American avant-garde musician associated with Fluxus especially known for his creation of rhythmic music machines.

<i>Spice Chess</i>

Spice Chess is an artist's multiple by the Japanese artist Takako Saito, while she was resident in the United States. Originally manufactured winter 1964–65, and offered for sale March 1965, the work is one of a famous series of disrupted chess sets referred to as Fluxchess or Flux Chess, made for George Maciunas' Fluxshop at his Canal Street loft, SoHo, New York City and later through his Fluxus Mail-Order Warehouse.

"Takako Saito engaged with Duchamp's practice but also with masculinist cold war metaphors by taking up chess as a subject of [her] art. Saito's fluxchess works... question the primacy of vision to chess, along with notions of perception and in aesthetic experience more generally.... Her "Smell Chess," "Sound Chess" and "Weight Chess" reworked the game of chess so that players would be forced to hone non-visual perception, such as the olfactory sense, tactility, and aurality, in order to follow chess rules." Claudia Mesch

<span class="mw-page-title-main">Robert Watts (artist)</span> American artist in Fluxus (1923–1988)

Robert Marshall Watts (1923-1988) was an American artist best known for his work as a member of the international group of artists Fluxus. Born in Burlington, Iowa June 14, 1923, he became Professor of Art at Douglass College, Rutgers University, New Jersey in 1953, a post he kept until 1984. In the 1950s, he was in close contact with other teachers at Rutgers including Allan Kaprow, Geoffrey Hendricks and Roy Lichtenstein. This has led some critics to claim that pop art and conceptual art began at Rutgers.

<i>Fluxus 1</i>

Fluxus 1 is an artists' book edited and produced by the Lithuanian-American artist George Maciunas, containing works by a series of artists associated with Fluxus, the international collective of avant-garde artists primarily active in the 1960s and 1970s. Originally published in New York, 1964, the contents vary from edition to edition, but usually contain work by Ay-O, George Brecht, Alison Knowles, György Ligeti, Yoko Ono, Robert Watts and La Monte Young amongst many others.

Letty Lou Eisenhauer was an American visual and performance artist known for her free-spirited Fluxus performances during the 1960s. She is now on faculty at the Borough of Manhattan Community College as a counselor, professor, and forensic psychologist.

The Smolin Gallery was an avant-garde art venue and gallery on 57th Street in New York City, at its peak in the 1960s. It was known for its involvement with installation art, performance art and experimental art, and was best known for the Allan Kaprow assemblage performance of September 11–12, 1962 entitled "Words", believed to be the first allowing the audience to participate in an art gallery context. Kaprow "used two continual rolls of cloth with words from poems, newspapers, comic and telephone books" during which the audience were asked to "tear off the words, staple them together, write notes, even attack and hack them". Verbal fragments were pasted on the walls from floor to ceiling. In April 1963, Lima and Tony Towle gave their first public recital at the gallery.

Larry Miller is an American artist, most strongly linked to the Fluxus movement after 1969. He is "an intermedia artist whose work questions the borders between artistic, scientific and theological disciplines. He was in the vanguard of using DNA and genetic technologies as new art media." Electronic Arts Intermix, a pioneering international resource for video and new media art has said, "Miller has produced a diverse body of experimental art works as a key figure in the emergent installation and performance movements in New York in the 1970s... His installations and performances have integrated diverse mediums [sic] and materials."

<span class="mw-page-title-main">Museo Vostell Malpartida</span> Art museum in Malpartida de Cáceres, Spain

The Museo Vostell Malpartida in the Spanish village Malpartida de Cáceres west of the provincial capital Cáceres in the Autonomous Community of Extremadura is dedicated to the work of the German painter, sculptor, Fluxus and Happening artist Wolf Vostell. The museum is under the artistic direction of Mercedes Vostell and under the general direction of José Antonio Agúndez García. The Museo Vostell Malpartida was founded by Wolf Vostell and Mercedes Vostell in 1976.

References