ATC (former Acoustic Transducer Company, now a brand of Loudspeaker Technology Ltd.) is a British audio equipment manufacturer headquartered in Gloucestershire, United Kingdom,[2] serving the professional and home audio markets. Their products include studio monitors, loudspeaker for HIFI, subwoofers, amplifiers and CD players. ATC designs and manufactures all its drivers, crossovers, and amplifiers in-house in the UK.[3]
Blackbird Studio, USA. Large format ATC SCM300ASL main monitors in the background – Phil Madeira, Nov. 16-18, 2021 - The Blackbird Academy
History
ATC was established in 1974 by Billy Woodman, an Australian engineer with a background in piano performance and engineering. The company initially focused on producing high-performance loudspeaker drive units for professional audio applications.[4]
In 1976, ATC developed the SM75-150s, a soft dome midrange driver notable for its wide bandwidth and uniform dispersion.[5]
During the 1980s, the company expanded its product line to include complete loudspeaker systems and began developing active monitoring solutions that integrated active audio crossovers and power amplifiers.[4]
By the mid-1990s, ATC started offering standalone audiophile electronic components. In the late 1990s Super Linear (SL) technology was introduced.[citation needed]
The company remained under the leadership of Billy Woodman until his death in 2022, after which his son, Will Woodman, took over as Managing Director.[4]
ATC is a manufacturer of professional studio monitors that also offer loudspeakers for the high-end home audio market, alongside brands such as JBL, Genelec, PMC Ltd. and Focal. Their loudspeakers have been recognized in various industry publications and award programs for their performance in the high-fidelity market:
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